{"id":235528,"date":"2025-04-07T16:38:00","date_gmt":"2025-04-07T16:38:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=235528"},"modified":"2025-04-07T16:38:00","modified_gmt":"2025-04-07T16:38:00","slug":"am-fugit-de-blocuri-ca-sa-construiesc-un-vis-in-mijlocul-naturii-povestea-unui-complex-turistic-aflat-la-10-minute-de-oras-dar-in-mijlocul-naturii-pe-care-fondatorul-vrea-sa-il-tr","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=235528","title":{"rendered":"\u201eAm fugit de blocuri ca s\u0103 construiesc un vis \u00een mijlocul naturii.\u201d Povestea unui complex turistic aflat la 10 minute de ora\u015f, dar \u00een mijlocul naturii, pe care fondatorul vrea s\u0103 \u00eel transforme \u00eentr-un Disneyland rom\u00e2nesc"},"content":{"rendered":"

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\nLa doar 10 minute de centrul Clujului, Darius M\u00e2rza a construit un resort care pare desprins dintr-o alt\u0103 lume. Wonderland e un loc \u00een care se \u00eent\u00e2lnesc echita\u0163ia, natura, telescaunul, spa-ul \u015fi camerele de 5 stele \u2013 dar \u015fi o viziune de business cu r\u0103d\u0103cini ad\u00e2nci \u00een munc\u0103 \u015fi perseveren\u0163\u0103. \u00cen cur\u00e2nd, povestea complet\u0103 \u00een revista BUSINESS Magazin.<\/strong><\/p>\n

\nC\u00e2nd era elev \u00een clasele primare, Darius M\u00e2rza f\u0103cea c\u0103r\u0163i de vizit\u0103 \u015fi referate pe calculatorul vechi primit de la tat\u0103l s\u0103u. \u00cen clasa a IX-a, vindea calculatoare \u00een rate. La 18 ani deschidea primul restaurant. Iar la 21, lua o decizie care avea s\u0103-i schimbe complet traiectoria: \u201eAm fugit de la prima sal\u0103 de evenimente, din cauza reclama\u0163iilor. Era \u00eentre blocuri. Atunci am zis: trebuie s\u0103 construiesc un loc f\u0103r\u0103 vecini, \u00een natur\u0103.\u201d<\/p>\n

\nA\u015fa a \u00eenceput povestea Wonderland, resortul de l\u00e2ng\u0103 Cluj-Napoca care ast\u0103zi atrage peste 260.000 de oameni pe an \u015fi care integreaz\u0103 hoteluri de patru \u015fi cinci stele, centru SPA, restaurant, echita\u0163ie, telescaun, zon\u0103 de gaming \u015fi activit\u0103\u0163i \u00een p\u0103dure. \u201eClujenii m\u0103 \u015ftiu din evenimente. Dar vreau s\u0103 schimb asta \u2013 s\u0103-i conving c\u0103 pot s\u0103-\u015fi fac\u0103 un city break la ei \u00een ora\u015f, s\u0103 vin\u0103 cu familia, cu copiii, doar pentru experien\u0163\u0103.\u201d<\/p>\n

\nConstruc\u0163ia a \u00eenceput \u00een 2012, dar investi\u0163ia total\u0103 a ajuns abia \u00een 2023 la aproape 50 de milioane de euro, bani proveni\u0163i \u00een mare parte din profit reinvestit. \u201eInclusiv casa mea am v\u00e2ndut-o pentru proiect. Nu m-a ajutat nimeni din afar\u0103. Tot ce am f\u0103cut a fost din munc\u0103 \u015fi din visul de a crea un loc diferit, viu.\u201d<\/p>\n

\nDespre antreprenoriat, Darius vorbe\u015fte f\u0103r\u0103 cli\u015fee: \u201eC\u00e2nd am \u00eenceput, mi-au spus to\u0163i c\u0103 m\u0103 m\u0103n\u00e2nc\u0103 industria. C\u0103-i mafie, c\u0103 n-am \u015fanse. Dar am muncit non-stop \u015fi am \u00eenv\u0103\u0163at un lucru simplu: dac\u0103 e\u015fti corect \u015fi real \u00een slujba clientului, succesul vine. Nu imediat, dar vine.\u201d<\/p>\n

\nC\u00e2t despre industria ospitalit\u0103\u0163ii din Rom\u00e2nia? \u201eSuntem pe un drum bun. Dar e greu c\u00e2nd fiecare client frustrat poate s\u0103-\u0163i dea o stea dintr-o gre\u015feal\u0103. Ar trebui s\u0103 existe un ‘permis de recenzie’. S\u0103 \u00een\u0163elegi ce e \u00een spatele unui loc \u015fi c\u00e2t\u0103 munc\u0103 presupune fiecare detaliu.\u201d<\/p>\n

\nPovestea complet\u0103 a antreprenorului care viseaz\u0103 la un \u201eDisneyland de Rom\u00e2nia\u201d \u015fi care pariaz\u0103 pe ideea de \u201eturism de proximitate\u201d, \u00een edi\u0163ia urm\u0103toare BUSINESS Magazin<\/strong>.<\/p>\n

\n <\/p>\n","protected":false},"excerpt":{"rendered":"

La doar 10 minute de centrul Clujului, Darius M\u00e2rza a construit un resort care pare desprins dintr-o alt\u0103 lume. Wonderland e un loc \u00een care se \u00eent\u00e2lnesc echita\u0163ia, natura, telescaunul, spa-ul \u015fi camerele de 5 stele \u2013 dar \u015fi o viziune de business cu r\u0103d\u0103cini ad\u00e2nci \u00een munc\u0103 \u015fi perseveren\u0163\u0103. \u00cen cur\u00e2nd, povestea complet\u0103 \u00een […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[255,9230,23674,314,30806,462,21122,8932,244,34490],"class_list":["post-235528","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-antreprenori","tag-blocuri","tag-complex","tag-construire","tag-creare","tag-fuga","tag-natura","tag-poveste","tag-turism","tag-vis"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235528"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235528\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=235528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=235528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}