{"id":235078,"date":"2025-03-20T14:02:37","date_gmt":"2025-03-20T14:02:37","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=235078"},"modified":"2026-04-11T06:33:34","modified_gmt":"2026-04-11T06:33:34","slug":"inovatie-2024-salt-bank-prima-banca-romaneasca-100-digitala","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=235078","title":{"rendered":"Inova\u0163ie 2024. Salt Bank: Prima banc\u0103 rom\u00e2neasc\u0103 100% digital\u0103"},"content":{"rendered":"<p>\n<strong>Salt Bank, prima banc\u0103 digital\u0103 creat\u0103 integral \u00een Rom\u00e2nia, reprezint\u0103 o entitate nou\u0103 rezultat al achizi\u0163iei Idea Bank de c\u0103tre Banca Transilvania. Lansat\u0103 \u00een decembrie 2023, Salt Bank se pozi\u0163ioneaz\u0103 ca un neobank inovativ, intr\u00e2nd \u00een competi\u0163ie at\u00e2t cu b\u0103ncile tradi\u0163ionale, c\u00e2t \u015fi cu fintech-urile emergente.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Descrierea inova\u0163iei:<\/strong><\/p>\n<p>\nSalt Bank a fost lansat\u0103 oficial la finalul lunii decembrie 2023, marc\u00e2nd un salt tehnologic important pentru industria bancar\u0103 rom\u00e2neasc\u0103. Salt Bank \u00ee\u015fi propune s\u0103 ofere o experien\u0163\u0103 bancar\u0103 complet digital\u0103, sigur\u0103 \u015fi accesibil\u0103, adres\u00e2ndu-se ini\u0163ial persoanelor fizice, cu planuri de extindere ulterioar\u0103 c\u0103tre persoanele fizice autorizate \u015fi microcompanii. Cu o investi\u0163ie ini\u0163ial\u0103 estimat\u0103 \u00eentre 80 \u015fi 100 de milioane de euro, Salt Bank a beneficiat \u015fi de o majorare a capitalului social cu 165 de milioane de lei, ajung\u00e2nd la un total de 417 milioane de lei.<\/p>\n<p>\nFunc\u0163ionalit\u0103\u0163i:<\/p>\n<p>\n\u2022 100% digital: Toate serviciile \u015fi produsele sunt disponibile exclusiv online, garant\u00e2nd o experien\u0163\u0103 sigur\u0103 \u015fi intuitiv\u0103.<\/p>\n<p>\n\u2022 Adresabilitate: Persoane fizice \u00een prima faz\u0103, urm\u00e2nd extinderea c\u0103tre alte categorii de clien\u0163i.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5848\/22733455\/86\/salt-bank.jpg?height=145&amp;width=200\" style=\"width: 200px;height: 145px;margin: 10px;float: left\" \/>\u2022 Obiectiv: Atingerea unui milion de clien\u0163i \u00een urm\u0103torii trei ani.&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Elementul de noutate:<\/strong><\/p>\n<p>\nSalt Bank este primul neobank dezvoltat integral \u00een Rom\u00e2nia, cu infrastructura tehnologic\u0103 construit\u0103 de la zero. Sub sloganul \u201eBanking, dar cum vrei tu\u201d, banca ofer\u0103 produse \u015fi servicii bazate pe nevoile reale ale clien\u0163ilor, cu un accent pe personalizare \u015fi accesibilitate.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Efctele inova\u0163iei:<\/strong><\/p>\n<p>\n\u2022 Revolu\u0163ioneaz\u0103 industria bancar\u0103 prin oferirea unui model complet digital, elimin\u00e2nd barierele fizice \u015fi de timp.<\/p>\n<p>\n\u2022 Pozi\u0163ionarea ca lider al pie\u0163ei neobancare din Rom\u00e2nia, adres\u00e2nd un segment de clien\u0163i \u00een c\u0103utarea simplit\u0103\u0163ii \u015fi flexibilit\u0103\u0163ii.<\/p>\n<p>\nObiective viitoare:<\/p>\n<p>\n\u2022 Extinderea c\u0103tre noi segmente de clien\u0163i (PFA \u015fi microcompanii).<\/p>\n<p>\n\u2022 Atingerea unui portofoliu de 1 milion de clien\u0163i p\u00e2n\u0103 \u00een 2026.<\/p>\n<p>\n\u2022 Dezvoltarea continu\u0103 a produselor financiare, bazate pe nevoile identificate \u00een pia\u0163\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salt Bank, prima banc\u0103 digital\u0103 creat\u0103 integral \u00een Rom\u00e2nia, reprezint\u0103 o entitate nou\u0103 rezultat al achizi\u0163iei Idea Bank de c\u0103tre Banca Transilvania. Lansat\u0103 \u00een decembrie 2023, Salt Bank se pozi\u0163ioneaz\u0103 ca un neobank inovativ, intr\u00e2nd \u00een competi\u0163ie at\u00e2t cu b\u0103ncile tradi\u0163ionale, c\u00e2t \u015fi cu fintech-urile emergente. &nbsp; Descrierea inova\u0163iei: Salt Bank a fost lansat\u0103 oficial [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7208],"tags":[57496,59746,56272],"class_list":["post-235078","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-servicii-financiare","tag-banca-digitala","tag-cele-mai-inovatoare-companii-din-romania-2024","tag-salt-bank"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235078"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235078\/revisions"}],"predecessor-version":[{"id":235098,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235078\/revisions\/235098"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=235078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=235078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}