{"id":233537,"date":"2025-01-27T11:11:15","date_gmt":"2025-01-27T11:11:15","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=233537"},"modified":"2025-01-27T11:11:15","modified_gmt":"2025-01-27T11:11:15","slug":"hipermarketul-la-cocos-din-brasov-a-avut-vanzari-de-aproape-1-milion-de-lei-in-prima-zi-de-functionare-cand-i-au-trecut-pragul-11-200-de-persoane-a-fost-cu-mult-peste-asteptari-gal","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=233537","title":{"rendered":"Hipermarketul La Coco\u015f din Bra\u015fov a avut v\u00e2nz\u0103ri de aproape 1 milion de lei \u00een prima zi de func\u0163ionare c\u00e2nd i-au trecut pragul 11.200 de persoane. \u201eA fost cu mult peste a\u015ftept\u0103ri\u201d. GALERIE FOTO"},"content":{"rendered":"<p>\nHipermarketul La Coco\u015f din Bra\u015fov, deschis la finalul s\u0103pt\u0103m\u00e2nii trecut, a avut \u00een prima zi de func\u0163ionare 11.200 de vizitatori \u015fi v\u00e2nz\u0103ri de 864.000 de lei (173.000 de euro). \u00cen total au fost 5.323 de tranzac\u0163ii, ceea ce \u00eenseamn\u0103 o medie a bonului de 162 de lei, arat\u0103 calculele ZF pe baza datelor transmise de companie.<\/p>\n<p>\n\u201eAm avut un num\u0103r nea\u015fteptat de clien\u0163i. Rezultatele au fost cu mult peste a\u015ftept\u0103ri\u201d, spune Iulian Nica, fondatorul companiei rom\u00e2ne\u015fti \u00een ac\u0163ionariatul c\u0103reia au intrat BERD \u015fi fondurile de investi\u0163ii CEECAT Capital \u015fi Morphosis Capital.<\/p>\n<p>\nAceasta este o afacere antre\u00adpre\u00adno\u00adrial\u0103 relativ t\u00e2n\u0103r\u0103, primul magazin fiind deschis \u00een urm\u0103 cu un deceniu, la Ploie\u015fti. Apoi, dup\u0103 ce businessul ini\u0163ial a ajuns la dimensiunea maxim\u0103, Iulian Nica a replicat modelul \u00een Bucure\u015fti, cea mai competitiv\u0103 pia\u0163\u0103 de retail din Rom\u00e2nia, dar \u015fi cea mai mare. \u00cen 2022 a fost inaugurat al treilea magazin La Coco\u015f, tot \u00een Ploie\u015fti.<\/p>\n<p>\nAcum, a venit r\u00e2ndul celui din Bra\u015fov, care a necesitat o investi\u0163ie de aproximativ 6 milioane de euro. Din aceast\u0103 sum\u0103, 2,7 milioane de euro au fost alocate amenaj\u0103rii \u015fi mobil\u0103rii magazinului, iar diferen\u0163a de 3,2 milioane de euro a fost destinat\u0103 stocurilor de m\u0103rfuri necesare aprovizion\u0103rii.<br \/>\nOficialii companiei au spus c\u0103 estimeaz\u0103 v\u00e2nz\u0103ri de 50 mil. euro pentru acest magazin \u00een 2025.<\/p>\n<p>\nLa Coco\u015f a \u00eenchis anul 2023 (cele mai recente date publice) cu v\u00e2nz\u0103ri de aproape 1 mld. lei (200 mil. euro), plus cu 40%.&nbsp;Anul trecut, cifra de afaceri a urcat la 1,17 mld. lei (235 mil. euro), plus 17,5%.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hipermarketul La Coco\u015f din Bra\u015fov, deschis la finalul s\u0103pt\u0103m\u00e2nii trecut, a avut \u00een prima zi de func\u0163ionare 11.200 de vizitatori \u015fi v\u00e2nz\u0103ri de 864.000 de lei (173.000 de euro). \u00cen total au fost 5.323 de tranzac\u0163ii, ceea ce \u00eenseamn\u0103 o medie a bonului de 162 de lei, arat\u0103 calculele ZF pe baza datelor transmise de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[14742,7985,26551,7212],"class_list":["post-233537","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-asteptari","tag-brasov","tag-cocos","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/233537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=233537"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/233537\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=233537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=233537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=233537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}