{"id":231792,"date":"2024-11-17T09:49:09","date_gmt":"2024-11-17T09:49:09","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=231792"},"modified":"2024-11-17T09:49:09","modified_gmt":"2024-11-17T09:49:09","slug":"de-la-artist-vizual-la-fondator-de-moda-sustenabila-cum-a-revolutionat-diana-corina-enache-industria-textila-cu-peplum-clothing","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=231792","title":{"rendered":"De la artist vizual la fondator de mod\u0103 sustenabil\u0103: cum a revolu\u0163ionat Diana Corina Enache industria textil\u0103 cu Peplum Clothing"},"content":{"rendered":"<p>\n<strong>Diana Corina Enache este artist vizual, iar \u00een 2017 a pus bazele propriului brand de \u00eembr\u0103c\u0103minte \u2013 Peplum Clothing, care creeaz\u0103 integral piese vestimentare cu croiuri \u00een linii urbane din materiale sustenabile \u015fi \u0163esaturi naturale. Cum a ajuns Diana de la angajat la antreprenor \u00een domeniul textilelor \u015fi care sunt planurile pentru dezvoltarea Peplum ?<\/strong><\/p>\n<p>\nDiana Corina Enache a f\u0103cut c\u00e2\u0163iva ani lucr\u0103ri de restaurare de pictur\u0103 pe lemn pentru Monumente UNESCO, \u00eens\u0103 ulterior s-a decis s\u0103 nu mai cutreiere \u0163ara \u015fi s\u0103 se stabileasc\u0103 \u00een Bucure\u015fti. \u015ei-a c\u0103utat un loc de munc\u0103 \u015fi pentru c\u0103 nu a g\u0103sit \u00een domeniul \u00een care a activat s-a angajat \u00eentr-o croitorie, unde era omul bun la toate. A\u015fa s-a instalat pasi-unea pentru croitorie \u015fi ideea propriei afaceri \u00een domeniu, care ast\u0103zi poart\u0103 numele Peplum Clothing.<\/p>\n<p>\n\u201eAm constatat c\u0103 \u00eemi place foarte mult domeniul \u015fi atunci am \u00eenv\u0103\u0163at prin munc\u0103 tot ce se putea \u00eenva\u0163a. Mi-am dorit tare mult s\u0103 pot \u00eembin\u0103 domeniul meu profesional cu profesia mai nou dob\u00e2ndit\u0103, a\u015fa c\u0103 am lucrat la ideea aceast\u0103. Am \u00eenceput cu tricouri pictate manual, mi-am g\u0103sit ni\u015fte colaboratori fizici \u00een Sibiu, Bucure\u015fti \u015fi Constan\u0163a \u015fi timp de un an am lucrat \u00een paralel,&nbsp; cu job \u015fi cu pa\u015fi mici spre antreprenoriat\u201d, poveste\u015fte fondatoarea Peplum Clothing. \u00cen 2017, a aplicat pentru fonduri pentru dezvoltarea unei afaceri, proiectul ei a fost eligibil \u015fi s-a apucat de treab\u0103. A renun\u0163at la job \u015fi mai apoi s-a mutat \u00een Buz\u0103u, ora\u015ful natal, \u015fi a \u00eenceput s\u0103 lucreze la dezvoltarea brandului s\u0103u de haine.\u201e\u00cen prezent, atelierul Peplum Clothing creeaz\u0103 integral piese de vestimenta\u0163ie cu croiuri \u00een linii urbane din materiale sustenabile \u015fi \u0163es\u0103turi naturale. Conceptul brandului nostru este de a folosi piesa vestimentar\u0103 ca suport de etalare a creativit\u0103\u0163ii, ca pies\u0103 artistic\u0103 purtabil\u0103, versatil\u0103, de aceea croiurile au linii minimaliste, accentul fiind pus pe ac-cesoriz\u0103ri, aplica\u0163ii deosebite sau picturi\u201d, a punctat Diana. Antreprenoarea spune c\u0103 de\u015fi nu a avut cuno\u015ftin\u0163e \u00een domeniu, a avut dorin\u0163\u0103. Cunosc propor\u0163iile, desenul, construc\u0163ia \u015fi recunosc u\u015for frumosul\u201d. Ea poveste\u015fte c\u0103 \u00een-ceputul a fost cu mult entuziasm \u015fi dorin\u0163\u0103, nu foarte anevoios, cu un av\u00e2nt u\u015for incon\u015ftient \u015fi cu o bucurie \u015fi o dorin\u0163\u0103 de exprimare, arz\u0103toare! \u201eSim\u0163eam c\u0103 urma s\u0103 pot grai pe limba mea, c\u0103 am libertate creativ\u0103. Sunt artist. M\u0103 emo\u0163ioneaz\u0103 c\u00e2nd v\u0103d potrivire, c\u00e2nd ascult o muzic\u0103 bun\u0103, c\u00e2nd v\u0103d o cl\u0103dire cu propor\u0163ii frumoase, c\u00e2nd m\u0103 uit \u00een jur \u015fi v\u0103d cum circul\u0103 culorile, uneori at\u00e2t de echilibrat \u00eenc\u00e2t pare c\u0103 totul e f\u0103cut c\u0103 o p\u00e2nz\u0103 bine g\u00e2ndit\u0103, privi-t\u0103 din c\u00e2nd \u00een c\u00e2nd de la distan\u0163\u0103 pentru o vederea de ansamblu. De cele mai multe ori nu e nevoie de retu\u015furi. Aici e inspira\u0163ia mea, \u00een tot din jur, \u00een oameni, momente&#8230;\u201d, a mai spus Diana Corina.<\/p>\n<p>\nProdusele Peplum se g\u0103sesc at\u00e2t pe site-ul propriu, c\u00e2t \u015fi \u00een c\u00e2teva magazine fizice din \u0163ar\u0103, dar \u015fi din afara \u0163\u0103rii, de unde vine \u015fi vine venitul principal pentru business.<\/p>\n<p>\n\u201eMai am proiecte capsulate pentru companii, \u00een diverse perioade ale anului. Anul acesta am reu\u015fit s\u0103 structur\u0103m un pic mai eficient direc\u0163ia creativ\u0103 a brandului, s\u0103 ne orient\u0103m mai mult spre online \u015fi s\u0103 punem tot mai mult ac-ceant pe calitatea \u0163es\u0103turilor pe care le folosim \u015fi pe calitatea produsului nostru integral, pe tr\u0103inicia acestuia\u201d, a men\u0163ionat Diana Corina Enache.<\/p>\n<p>\nPentru a realiza produsele, antreprenoarea cump\u0103r\u0103 materiale din Rom\u00e2nia, \u00een special p\u00e2nz\u0103 topit\u0103.<\/p>\n<p>\n\u201eColaborez cu o f\u0103bricu\u0163\u0103 de familie care produce \u0163es\u0103turi naturale \u015fi le colo\u00adreaz\u0103 cu o tehnologie foarte f\u0103in\u0103, air-soft, o colorare uscat\u0103, f\u0103r\u0103 toxice \u015fi prietenoas\u0103 cu pielea noastr\u0103. Bumbacul organic pentru c\u0103m\u0103\u015fi \u00eel iau, de regu-l\u0103, de la ni\u015fte furnizori turci \u015fi stof\u0103 din Italia\u201d. C\u00e2t despre lucrurile pe care le-a \u00eenv\u0103\u0163at p\u00e2n\u0103 acum din experien\u0163a an-treprenorial\u0103, Diana Corina Enache spune c\u0103 pentru a construi, e mare nevoie de informare permanent\u0103, timp, en-ergie \u015fi d\u0103ruire sincer\u0103. \u201eEste nevoie din c\u00e2nd \u00een c\u00e2nd s\u0103 te tragi \u00een spate \u015fi s\u0103 te ui\u0163i la ansamblu, s\u0103 \u00eenve\u0163i s\u0103 delegi oameni, s\u0103-\u0163i faci strategii \u015fi s\u0103 ai curaj\u201d. C\u00e2t despre viitor, antreprenoarea spune c\u0103 are o viziune optimist\u0103, ca \u00eentotdeaun\u0103, \u015fi vede brandul ni\u015fat pe c\u00e2teva linii de produse, cu o mai mare expunere&nbsp; pe online, cu acela\u015fi concept de promovare a unicit\u0103\u0163ii \u015fi a produsului \u00eenso\u0163it de o poveste.&nbsp;&nbsp;&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/3\/1x3b3378-photoroom.jpg?height=551&#038;width=620\" style=\"width: 620px; height: 551px;\" \/><\/p>\n<p><strong><span style=\"color:#3399ff;\"><em>\u201eEste nevoie din c\u00e2nd \u00een c\u00e2nd s\u0103 te tragi \u00een spate \u015fi s\u0103 te ui\u0163i la ansamblu, s\u0103 \u00eenve\u0163i s\u0103 delegi oameni, s\u0103-\u0163i faci strategii \u015fi s\u0103 ai curaj.\u201c<\/em><\/span><br \/>\nDiana Corina Enache, fondatoare, Peplum Clothing<\/strong><\/p>\n<hr \/>\n<hr \/>\n<p>\n<span style=\"color:#3399ff;\"><strong><span style=\"font-size:16px;\">Cinci idei de afaceri de la zero<\/span><\/strong><\/span><\/p>\n<p>\n<strong>Izvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de an-treprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transil-vania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">www.zf.ro\/afaceri-de-la-zero<\/a>.<\/strong><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/6\/formr-agency-110.jpg?height=411&#038;width=620\" style=\"width: 620px; height: 411px;\" \/><\/p>\n<p><strong><span style=\"color:#3399ff;\">Formr Agency \u2013 agen\u0163ie de crea\u0163ie<\/span><\/strong><br \/>\nFondatori: \u015etefan Popescu-Dolj, Michael Cuptor \u015fi Ada Antofi<br \/>\nPrezen\u0163\u0103: Bucure\u015fti (2 birouri)<br \/>\nCifr\u0103 de afaceri 2023: peste 500.000 de lei<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/7\/ichim-dance.jpg?height=591&#038;width=374\" style=\"width: 374px; height: 591px;\" \/><\/p>\n<p><span style=\"color:#3399ff;\"><strong>Ikim Dance &#8211; \u015fcoal\u0103 de dans<\/strong><\/span><br \/>\nFondatori: Ana \u015fi Andrei Ikim<br \/>\nLoca\u0163ie: Ia\u015fi, dar \u015fi online<br \/>\nNum\u0103r cursan\u0163i: circa 2.000<br \/>\nCifr\u0103 de afaceri estimat\u0103 2024: 300.000 de euro<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/5\/305768589-551479316766230-3178431303373763341-n.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>House of Soup \u2013 restaurant<\/strong><\/span><br \/>\nFondator: Mihai B\u0103rd\u0103\u015fan<br \/>\nAnul lans\u0103rii: 2018<br \/>\nCifra de afaceri 2023: peste 500.000 de euro<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/8\/kamera.jpg?height=465&#038;width=620\" style=\"width: 620px; height: 465px;\" \/><\/p>\n<p>\n<br \/>\n<span style=\"color:#3399ff;\"><strong>Kamera.ro &#8211; studio de design de interior<\/strong><\/span><br \/>\nFondator: Radu Filip<br \/>\nCifra de afaceri 2023: peste 100.000 de euro<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/9\/screenshot-2024-11-05-at-12.jpg?height=562&#038;width=370\" style=\"width: 370px; height: 562px;\" \/><\/p>\n<p><span style=\"color:#3399ff;\"><strong>PufaRina &#8211; atelier de haine \u015fI accesorii<\/strong><\/span><br \/>\nFondatoare: Claudia Filote<br \/>\nLoca\u0163ie atelier: Bra\u015fov<\/p>\n<hr \/>\n<p>\n<a href=\"www.zf.ro\/afaceri-de-la-zero\" target=\"_blank\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22548954\/10\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&#038;width=620\" style=\"width: 620px; height: 192px; border-width: 1px; border-style: solid;\" \/><\/a><\/p>\n<p>\n<strong>ZF \u015fi Banca Transilvania au lansat PROIECTUL AFACERI DE LA ZERO, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. Fiecare afacere de la zero este o poveste despre am-bi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero<\/a>.<br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, com-panii cu afaceri anuale de 70-80 mld. euro.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diana Corina Enache este artist vizual, iar \u00een 2017 a pus bazele propriului brand de \u00eembr\u0103c\u0103minte \u2013 Peplum Clothing, care creeaz\u0103 integral piese vestimentare cu croiuri \u00een linii urbane din materiale sustenabile \u015fi \u0163esaturi naturale. Cum a ajuns Diana de la angajat la antreprenor \u00een domeniul textilelor \u015fi care sunt planurile pentru dezvoltarea Peplum ? [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[6185,255,254,7179,235,240,59137,8199,7606,59138],"class_list":["post-231792","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-afaceri-de-la-zero","tag-antreprenori","tag-atelier","tag-brand","tag-business","tag-comert","tag-diana-corina-enache","tag-haine","tag-munca","tag-peplum-clothing"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/231792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=231792"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/231792\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=231792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=231792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=231792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}