{"id":231252,"date":"2024-10-29T09:25:42","date_gmt":"2024-10-29T09:25:42","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=231252"},"modified":"2024-10-29T09:25:42","modified_gmt":"2024-10-29T09:25:42","slug":"camelia-iliescu-art-director-business-magazin-un-tren-numit-speranta","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=231252","title":{"rendered":"Camelia Iliescu, art director BUSINESS Magazin: Un tren numit speran\u0163\u0103"},"content":{"rendered":"<p>\n<em>Peri\u015f, 11 octombrie 2024, trenul de 07.06.<\/em><\/p>\n<p>\n<em><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5548\/22526748\/4\/bm-175.jpg?height=266&#038;width=200\" style=\"width: 200px; height: 266px; border-width: 1px; border-style: solid; margin: 10px; float: right;\" \/>\u00cen tumultul vie\u0163ii cotidiene, al orelor interminabile petrecute \u00een trafic, trenul pare c\u0103 este un lux&#8230; pentru cei care \u015fi-l permit. Greu g\u0103se\u015fti un loc \u00een trenurile de diminea\u0163\u0103, azi a fost ziua mea norocoas\u0103. M-am a\u015fezat, am deschis documentul \u00een care erau a\u015fezate deja opiniile oamenilor cu care am lucrat la BUSINESS Magazin de-a lungul celor 16 ani. Voiam s\u0103 mai verific layoutul, pozele &#8211; cum \u00eei \u015fade bine unui om meticulos, care revine asupra ideilor p\u00e2n\u0103 e mul\u0163umit de varianta final\u0103.<\/em><\/p>\n<p>\n<em>Dar m-am surprins citind u\u015for, u\u015for p\u00e2n\u0103 la Bucure\u015fti toate opiniile deja paginate. M-a lovit nostalgia, dar \u015fi o dorin\u0163\u0103 arz\u0103toare de a a\u015fterne ni\u015fte idei pe o h\u00e2rtie. Neav\u00e2nd h\u00e2rtie la \u00eendem\u00e2n\u0103, am deschis noti\u0163ele telefonului \u015fi am \u00eenceput s\u0103 scriu. Nu am mai scris p\u00e2n\u0103 acum nimic \u00een afara unor mailuri. Am zis s\u0103 \u00eencerc, ce se poate \u00eent\u00e2mpla\u2026<\/em><\/p>\n<p>\n<em>U\u015for, u\u015for un amalgam de idei a \u00eenceput s\u0103 \u00eemi vin\u0103 \u00een minte. Mai greu este s\u0103 le ordonezi, eu sunt obi\u015fnuit\u0103 s\u0103 ordonez textele frumos \u00een pagin\u0103, niciodat\u0103 s\u0103 le scriu. Pare foarte simplu scrisul, dar acum \u00eemi dau seama c\u0103 este o sarcin\u0103 grea, o responsabilitate.<\/em><\/p>\n<p>\n<em>Era spre finalul anului 2008 c\u00e2nd am intrat \u00een sediul redac\u0163iei BUSINESS Magazin pentru prima dat\u0103, eram r\u0103cit\u0103 cobz\u0103. Aveam interviu cu Fini \u015fi Cosmina Noaghea pentru postul de art director la BUSINESS Magazin. \u00cemi tremurau picioarele de emo\u0163ie \u015fi febr\u0103. Am trecut cu bine de interviu, dar avea s\u0103 urmeze o sarcin\u0103 nu tocmai u\u015foar\u0103, o provocare: relansarea revistei. A fost cel mai frumos proiect la care am lucrat vreodat\u0103. Dup\u0103 2-3 luni de mult\u0103 munc\u0103 \u00een echip\u0103 \u015fi ore nedormite, \u00een sf\u00e2r\u015fit am primit de la tipografie num\u0103rul relansat, cu titlul mare de copert\u0103 \u201eCUM AU F\u0102CUT BANI 2O DE ROM\u00c2NI CE P\u0102REAU NEBUNI\u201d.<br \/>\nPe vremea revistele print erau<br \/>\n\u201ela putere\u201d, online-ul nu invadase \u00eenc\u0103 ecranele de toate soiurile \u015fi \u00eemi<br \/>\namintesc c\u0103 dup\u0103 relansare au crescut v\u00e2nz\u0103rile la chio\u015fcuri.<\/em><\/p>\n<p>\n<em><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5548\/22526748\/3\/red2.jpg?height=464&#038;width=620\" style=\"width: 620px; height: 464px;\" \/><\/em><\/p>\n<p>\n<em>\u00cemi amintesc cu nostalgie \u015fi mare drag de nop\u0163ile \u201epierdute\u201d \u00een redac\u0163ie al\u0103turi de Roxana (colega mea de la DTP), Ionu\u0163 Bonoiu (redactor-\u015fef pe vremea aceeea), Crengu\u0163a Nicolae (redactor-\u015fef adjunct), George Toader (editorul foto) sau Iulian Popa (prelucrare imagine). Eram ultimii care \u00eenchideau u\u015fa redac\u0163iei, trebuia s\u0103 ne asigur\u0103m c\u0103 totul este BT. Acum nu prea ne mai permitem s\u0103 \u201epierdem\u201d nop\u0163i, am \u00eemb\u0103tr\u00e2nit \u015fi noi odat\u0103 cu BUSINESS Magazin.<\/em><\/p>\n<p>\n<em>Am lucrat cu oameni minuna\u0163i, talenta\u0163i \u015fi profesioni\u015fti: Dorin Oancea, Ioana Ursu, Anca Arsene (B\u0103rbulescu), C\u0103t\u0103lin \u015etefancu, Mihai Mitric\u0103, Iuliana Roibu, Ana R\u0103du\u0163\u0103 (C\u0103lug\u0103ru), Ileana Ilie, Andrei N\u0103stase, R\u0103zvan Mure\u015fan, Bogdan Anghelu\u0163\u0103, Florin Ca\u015fot\u0103, Andra Stroe \u015fi cei care mai fac parte \u015fi ast\u0103zi din redac\u0163ia BM: Ioanele (Mihai \u015fi Matei), cum le spunem noi, Roxana, Iulian, George. Am \u00eenv\u0103\u0163at multe unii de la al\u0163ii. Chiar dac\u0103 cu unii dintre ei nu mai \u0163in leg\u0103tura, \u00eei p\u0103strez \u00een inim\u0103 \u015fi ast\u0103zi \u015fi sunt recunosc\u0103toare c\u0103 am avut ocazia s\u0103 \u00eei cunosc \u015fi s\u0103 lucrez cu ei.<\/em><\/p>\n<p>\n<em>N-am fi azi aici f\u0103r\u0103 ajutorul \u015fi efortul colegilor care au grij\u0103 de evenimentele BUSINESS Magazin, de poze, cei care vegheaz\u0103 ca textele s\u0103 fie corect scrise, cei care se asigur\u0103 c\u0103 totul a ajuns cu bine la tipar, cei care se ocup\u0103 de online, marketing, v\u00e2nzari, video, distribu\u0163ie \u015fi nu numai. \u00centre cei care fac ca aceast\u0103 revist\u0103 s\u0103 mearg\u0103 mai departe s\u0103pt\u0103m\u00e2n\u0103 de s\u0103pt\u0103m\u00e2n\u0103 se num\u0103r\u0103: Ovidiu Vitan, Daniela Gugiu, Anamaria Ghe\u0163ea, Rodica Ghenciu, Manuela P\u0103nescu, Livia Fl\u0103c\u0103u, Cristina Ivanovici, Beatrice Cenu\u015foiu, Oana Ioni\u0163\u0103, Virgil \u015etefan. \u00cen paginile revistei \u00eei ve\u0163i g\u0103si adesea semna\u0163i pe colegi de la Ziarul Financiar, colaboratori ai BUSINESS Magazin, precum: Alina Vasiliu, Ioana Ni\u0163\u0103, Bogdan Alecu, Florentina Ni\u0163u, Alexandra Cep\u0103reanu, Ramona Cornea, Eduard Ivanovici sau R\u0103zvan Botea. Am colaborat frumos de-a lungul anilor \u015fi cu Dana Ciriperu, Sorin P\u00e2slaru, Roxana Petrescu, Cristina Ro\u015fca.<\/em><\/p>\n<p>\n<em><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5548\/22526748\/2\/red1.jpg?height=464&#038;width=620\" style=\"width: 620px; height: 464px;\" \/><\/em><\/p>\n<p>\n<em>Au trecut prin schimb\u0103ri de sediu, de oameni, de redactor-\u015fef, crize economice, pandemii, dar BUSINESS Magazin a mers \u00eenainte. Au fost multe coper\u0163i, cover story-uri scrise pe ultima sut\u0103 de metri (pentru c\u0103 abia se anun\u0163ase vreo tranzac\u0163ie, vreun faliment sau vreo investi\u0163ie de mare impact), proiecte speciale, cataloage, gale, evenimente. Au fost multe emo\u0163ii, telefoane \u00een toiul nop\u0163ii de la tipografie, dar \u015fi multe satisfac\u0163ii. Am r\u00e2s, am pl\u00e2ns, ne-am enervat, ne-am \u00eemp\u0103cat. <\/em><\/p>\n<p>\n<em>BUSINESS Magazin a fost \u015fi r\u0103m\u00e2ne revista mea de suflet.<\/em><\/p>\n<p>\n<em>La mul\u0163i ani prosperi, BUSINESS Magazin!&nbsp; \u00ce\u0163i doresc ani lungi, multe proiecte frumoase cu oameni frumo\u015fi, f\u0103r\u0103 crize \u015fi pandemii \ud83d\ude00<\/em><\/p>\n<hr \/>\n<p>\n<strong><em>2008, cu \u00eentreruperi \u2013 prezent<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Peri\u015f, 11 octombrie 2024, trenul de 07.06. \u00cen tumultul vie\u0163ii cotidiene, al orelor interminabile petrecute \u00een trafic, trenul pare c\u0103 este un lux&#8230; pentru cei care \u015fi-l permit. Greu g\u0103se\u015fti un loc \u00een trenurile de diminea\u0163\u0103, azi a fost ziua mea norocoas\u0103. M-am a\u015fezat, am deschis documentul \u00een care erau a\u015fezate deja opiniile oamenilor cu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,512,3826],"tags":[58966,49,58965],"class_list":["post-231252","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-revista-bm","category-special","tag-art-director","tag-business-magazin","tag-camelia-iliescu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/231252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=231252"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/231252\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=231252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=231252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=231252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}