{"id":230585,"date":"2024-10-02T17:33:05","date_gmt":"2024-10-02T17:33:05","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=230585"},"modified":"2024-10-02T17:33:05","modified_gmt":"2024-10-02T17:33:05","slug":"cum-a-evoluat-un-brand-cu-radacini-istorice-in-18-ani-brancoveanu-vinars-din-portofoliul-alexandrion-a-ajuns-la-majorat-lider-de-piata-si-se-vinde-in-peste-50-de-tari","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=230585","title":{"rendered":"Cum a evoluat un brand cu r\u0103d\u0103cini istorice \u00een 18 ani: Br\u00e2ncoveanu Vinars, din portofoliul Alexandrion, a ajuns la majorat lider de pia\u0163\u0103 \u015fi se vinde \u00een peste 50 de \u0163\u0103ri"},"content":{"rendered":"<p>\nBr\u00e2ncoveanu Vinars este unul dintre cele mai vechi branduri ale Alexandrion Group, cel mai mare produc\u0103tor \u015fi distribuitor de b\u0103uturi spirtoase din Rom\u00e2nia, parte din Nawaf Salameh Family Office. Brandul, cu r\u0103d\u0103cini istorice, a ajuns la majorat, timp \u00een care a devenit lider \u00een categoria sa, fiind v\u00e2ndut \u00een 50 de \u0163\u0103ri.<\/p>\n<p>\n&#8220;La 18 ani de la lansare, Br\u00e2ncoveanu Vinars este, deja, de mul\u0163i ani lider \u00een categoria sa, a fost premiat \u00een toate competi\u0163iile interna\u0163ionale importante \u015fi este apreciat de consumatori din peste 50 de \u0163\u0103ri. Cum am ajuns unde suntem acum? Cu respect pentru tradi\u0163ia pe care o are produc\u0163ia de vinars, pe care o p\u0103str\u0103m \u015fi o pre\u0163uim, onor\u00e2nd memoria \u015fi mo\u015ftenirea domnitorului Constantin Br\u00e2ncoveanu care a inspirat povestea brandului; cu investi\u0163ii \u00een tehnologie de ultim\u0103 genera\u0163ie \u015fi design inovator pentru sticle \u015fi etichete\u201d, a spus dr. Nawaf Salameh, pre\u015fedinte fondator al Nawaf Salameh Family Office.<\/p>\n<p>\nPovestea Br\u00e2ncoveanu Vinars a \u00eenceput \u00een 2006, cu Br\u00e2ncoveanu XO iar ulterior Alexandrion a pus pe pia\u0163\u0103 \u015fi Br\u00e2ncoveanu VS, \u015fi VSOP. Br\u00e2ncoveanu XO este un amestec de distilat de vin \u00eenvechit minimum \u015fapte ani. Br\u00e2ncoveanu VSOP este un amestec de distilat de vin \u00eenvechit minimum cinci ani. Br\u00e2ncoveanu VS este maturat minimum trei ani \u00een butoaie de stejar.&nbsp;<\/p>\n<p>\nBrandul este produs la Alexandrion Saber Distilleries 1789, din jude\u0163ul Prahova, una dintre cele mai moderne distilerii \u015fi unul dintre cele mai mari centre de \u00eembuteliere din sud-estul Europei, potrivit reprezentan\u0163ilor s\u0103i.&nbsp;<\/p>\n<p>\nAceast\u0103 gam\u0103 de vinars a fost creat\u0103 \u00een onoarea domnitorului Constantin Br\u00e2ncoveanu, care a avut 25 de ani de domnie \u00een \u0162ara Rom\u00e2neasc\u0103.<\/p>\n<p>\n\u00cen Rom\u00e2nia, Br\u00e2ncoveanu Vinars se vinde online \u00een magazinul Alexandrion \u015fi prin intermediul siteului oficial al brandului. De asemenea, este disponibil \u00een magazine specializate, loca\u0163ii HoReCa \u015fi de retail premium, precum \u015fi pe alte platforme de e-commerce din \u00eentreaga \u0163ar\u0103.<\/p>\n<div>\n<p>\nAlexandrion Group este lider \u00een produc\u0163ia \u015fi distribu\u0163ia b\u0103uturi spirtoase \u015fi vinuri spumante din Rom\u00e2nia \u015fi singurul produc\u0103tor de whisky single malt din \u0163ar\u0103.<\/p>\n<\/div>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Br\u00e2ncoveanu Vinars este unul dintre cele mai vechi branduri ale Alexandrion Group, cel mai mare produc\u0103tor \u015fi distribuitor de b\u0103uturi spirtoase din Rom\u00e2nia, parte din Nawaf Salameh Family Office. Brandul, cu r\u0103d\u0103cini istorice, a ajuns la majorat, timp \u00een care a devenit lider \u00een categoria sa, fiind v\u00e2ndut \u00een 50 de \u0163\u0103ri. &#8220;La 18 ani [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[11065,41096],"class_list":["post-230585","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-alexandrion","tag-brancoveanu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/230585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=230585"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/230585\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=230585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=230585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=230585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}