\nSalt Bank, primul neobank rom\u00e2nesc, a atras de la lansarea din prim\u0103var\u0103 250.000 de utilizatori, aproape jum\u0103tate dintre ei provenind din marile ora\u015fe, preponderent din Bucure\u015fti \u015fi Ilfov, Cluj, Ia\u015fi, Bra\u015fov, Timi\u015foara \u015fi Constan\u0163a, a anuntat joi banca.<\/p>\n
\n\u201cNe-am propus s\u0103 schimb\u0103m regulile jocului \u00een banking \u015fi servicii financiare, s\u0103 aducem utilizatorilor un salt semnificativ \u00een tehnologie \u015fi \u00een experien\u0163a lor bancar\u0103, combin\u00e2nd stabilitatea financiar\u0103 a unei b\u0103nci cu agilitatea unui fintech. De aceea, analiz\u0103m continuu comportamentul de consum, feedbackul \u015fi ideile utilizatorilor, dezvolt\u0103m \u015fi \u00eembun\u0103t\u0103\u0163im permanent. Nu vrem s\u0103 fim perfec\u0163i, vrem s\u0103 fim \u00een fiecare zi mai buni \u015fi s\u0103 oferim clien\u0163ilor produse \u015fi servicii adaptate nevoilor lor. Pentru c\u0103 aceasta este promisiunea f\u0103cut\u0103 la lansarea Salt: Banking. Dar cum vrei tu,\u201d, declar\u0103 Gabriela Nistor, CEO Salt Bank.<\/p>\n
\nClien\u0163ii sunt \u00een principal persoane cu statut social mediu \u015fi ridicat, aproape jum\u0103tate (46%) dintre ace\u015ftia av\u00e2nd venituri ce dep\u0103\u015fesc 1.000 euro lunar \u015fi activeaz\u0103 \u00een industriile creative, domeniul de s\u0103n\u0103tate, cel financiar, sau \u00een administra\u0163ie public\u0103. Dou\u0103 treimi dintre clien\u0163i sunt b\u0103rba\u0163i \u015fi folosesc Salt Bank pentru tranzac\u0163ii zilnice curente.<\/p>\n
\nMajoritatea clien\u0163ilor (79%) Salt Bank se \u00eencadreaz\u0103 \u00een grupa de v\u00e2rst\u0103 21-50 de ani.<\/p>\n
\nCele mai frecvente tranzac\u0163ii efectuate prin Salt Bank sunt pl\u0103\u0163ile de mobilitate (pentru servicii de taxi sau limuzine), urmate de pl\u0103\u0163ile la restaurante \u015fi \u00een supermarketuri.<\/p>\n
\nDin punctul de vedere al preferin\u0163elor de c\u0103l\u0103torie, top 3 cele mai populare destina\u0163ii de vacan\u0163\u0103 \u00een r\u00e2ndul clien\u0163ilor Salt Bank este ocupat de Grecia, Italia \u015fi Spania, iar \u00eentre destina\u0163iile exotice ale acestora se num\u0103r\u0103 Bahamas, Jamaica, Columbia, Palestina, insula Fiji, Uzbekistan, Thailanda dar \u015fi destina\u0163ii inedite din Africa precum Uganda, Ethiopia sau Zimbabwe.<\/p>\n
\nSalt Bank, cu sediul \u00een Rom\u00e2nia, este de\u0163inut\u0103 integral de Grupul Financiar Banca Transilvania.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Salt Bank, primul neobank rom\u00e2nesc, a atras de la lansarea din prim\u0103var\u0103 250.000 de utilizatori, aproape jum\u0103tate dintre ei provenind din marile ora\u015fe, preponderent din Bucure\u015fti \u015fi Ilfov, Cluj, Ia\u015fi, Bra\u015fov, Timi\u015foara \u015fi Constan\u0163a, a anuntat joi banca. \u201cNe-am propus s\u0103 schimb\u0103m regulile jocului \u00een banking \u015fi servicii financiare, s\u0103 aducem utilizatorilor un salt semnificativ […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[11056,20201,264],"class_list":["post-229590","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-financiar","tag-salt","tag-utilizatori"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=229590"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229590\/revisions"}],"predecessor-version":[{"id":229616,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229590\/revisions\/229616"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=229590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=229590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=229590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}