{"id":229553,"date":"2024-08-28T09:51:00","date_gmt":"2024-08-28T09:51:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=229553"},"modified":"2024-08-28T09:51:00","modified_gmt":"2024-08-28T09:51:00","slug":"cine-este-romanca-care-conduce-unul-dintre-cei-mai-mari-dealeri-de-masini-de-lux-din-tara-noastra-cu-afaceri-de-17-mld-lei","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=229553","title":{"rendered":"Cine este rom\u00e2nca care conduce unul dintre cei mai mari dealeri de ma\u015fini de lux din \u0163ara noastr\u0103, cu afaceri de 1,7 mld. lei"},"content":{"rendered":"

\n100 Cele mai puternice femei din business. Laura Bucur, Managing director, Porsche Inter Auto Rom\u00e2nia<\/p>\n

\nCifr\u0103 de afaceri (2022):  + 1,7 mld. lei<\/strong><\/p>\n

\nProfit: 63,6 mil. lei<\/strong><\/p>\n

\nNum\u0103r de angaja\u0163i: 579<\/strong><\/p>\n

\n*Potrivit datelor publice disponibile.<\/em><\/p>\n

\n

\nBiografie: <\/strong>Laura Bucur este responsabil\u0103 la nivel executiv de m\u0103rcile de volum ale PIA \u00een Bucure\u015fti cu scopul cre\u015fterii cotei de pia\u0163\u0103 zonale \u015fi loializ\u0103rii clien\u0163ilor, prin identificarea de noi oportunit\u0103\u0163i de dezvoltare. A dob\u00e2ndit peste 12 ani de experien\u0163\u0103 \u00een after-sales \u015fi 7 ani la nivel executiv, av\u00e2nd de-a face pe r\u00e2nd cu toate m\u0103rcile Porsche Inter Auto din Rom\u00e2nia.<\/p>\n

\n

\n\"\"\u25ba Am absolvit Universitatea Politehnic\u0103 Bucure\u015fti, iar \u00een ultimii ani de studiu am avut ocazia s\u0103 lucrez part-time la Porsche Bucure\u015fti Nord. Am fost atras\u0103 de ma\u015fini \u00eenc\u0103 din adolescen\u0163\u0103, m-a fascinat Formula 1, iar profesorii din facultate ne d\u0103deau exemple de absolven\u0163i de care erau m\u00e2ndri, cu o carier\u0103 minunat\u0103 la firmele din Grupul Porsche. A\u015fa am \u00eenceput s\u0103 cred c\u0103 aceasta ar putea fi o carier\u0103 frumoas\u0103 \u015fi pentru mine: s\u0103 lucrez cu oameni \u015fi ma\u015fini extraordinare, \u00eentr-un mediu extrem de variat.<\/p>\n

\n\u25ba Am fost extrem de \u00eenc\u00e2ntat\u0103 c\u00e2nd am reu\u015fit, ini\u0163ial, s\u0103 g\u0103sesc un job part-time pe traduceri tehnice la Porsche Romania. Eram fascinat\u0103 de tot ceea ce \u00eensemna via\u0163a \u00eentr-un dealer auto de talia Porsche Bucure\u015fti Nord. Am avut atunci ocazia s\u0103 \u00eenv\u0103\u0163 enorm de la echipa de tehnicieni din acea vreme \u015fi s\u0103 lucr\u0103m \u00eempreun\u0103 pentru a aduce informa\u0163ia colegilor din ateliere pe \u00een\u0163elesul lor. Evident c\u0103 acesta a fost \u00eenceputul unei pove\u015fti frumoase, via\u0163a mea profesional\u0103 al\u0103turi de Porsche.<\/p>\n

\nDe-a lungul anilor, am \u00eenv\u0103\u0163at pas cu pas ce \u00eenseamn\u0103 procesul de service, care sunt procedurile, ce conteaz\u0103 pentru client ca s\u0103 fie mul\u0163umit \u015fi ce trebuie s\u0103 fac\u0103 reprezentan\u0163ele auto ca s\u0103 se ridice la \u00een\u0103l\u0163imea a\u015ftept\u0103rilor clien\u0163ilor. Am \u00eenv\u0103\u0163at cum trebuie s\u0103 interac\u0163ioneze eficient departamentele de v\u00e2nz\u0103ri cu cele de after-sales \u015fi, ulterior, cu zona de ma\u015fini rulate. Am apreciat \u00eentotdeauna diversitatea activit\u0103\u0163ii \u00eentr-un dealership auto, faptul c\u0103 \u00ee\u0163i ofer\u0103 permanent ceva nou. Fiind o persoan\u0103 care are nevoie de varia\u0163ie, via\u0163a \u00een Porsche mi s-a potrivit excelent!<\/p>\n

\n\u25ba Industria auto este \u00eentr-un proces amplu de schimbare. Odat\u0103 cu schimb\u0103rile \u00een stilul de via\u0163\u0103 al oamenilor \u015fi \u00een modul \u00een care privesc mobilitatea, ma\u015finile vor deveni \u00een cur\u00e2nd un bun pe care vrei s\u0103-l folose\u015fti, dar nu neap\u0103rat s\u0103-l de\u0163ii. Vedem o tranzi\u0163ie de la proprietate c\u0103tre utilizare. Pe de alt\u0103 parte, clien\u0163ii se a\u015fteapt\u0103 s\u0103 devenim \u015fi mai u\u015for accesibili pe diferite canale de comunicare: online, offline la dealer sau cu diverse evenimente, acolo unde \u00ee\u015fi petrec ei timpul sau prin diferite aplica\u0163ii, s\u0103 aib\u0103 r\u0103spunsuri la un click distan\u0163\u0103.<\/p>\n

\nA\u015fadar, ne a\u015ftept\u0103m ca \u00een urm\u0103torii ani s\u0103 vedem trecerea treptat\u0103 de la a de\u0163ine o ma\u015fin\u0103 la mobilitatea ca serviciu, pe care clien\u0163ii o vor utiliza \u00een func\u0163ie de necesit\u0103\u0163i.Totodat\u0103, pentru a men\u0163ine un business de after-sales stabil, trebuie s\u0103 investim tot mai mult \u00een loializarea pe termen lung a clien\u0163ilor \u00een perioada postgaran\u0163ie. Dac\u0103 ma\u015finile noi ne a\u015ftept\u0103m s\u0103 devin\u0103 mai pu\u0163in accesibile sau mai pu\u0163in v\u00e2ndute c\u0103tre retail, ma\u015finile rulate vor cre\u015fte \u00een importan\u0163\u0103 \u00een pia\u0163a auto, iar pentru cei care le de\u0163in deja, sau pentru cei care privesc \u00een continuare de\u0163inerea unui automobil ca pe o necesitate, \u00eentre\u0163inerea lor corect\u0103 \u00een service-urile noastre va c\u0103p\u0103ta importan\u0163a crescut\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"

100 Cele mai puternice femei din business. Laura Bucur, Managing director, Porsche Inter Auto Rom\u00e2nia Cifr\u0103 de afaceri (2022):  + 1,7 mld. lei Profit: 63,6 mil. lei Num\u0103r de angaja\u0163i: 579 *Potrivit datelor publice disponibile. Biografie: Laura Bucur este responsabil\u0103 la nivel executiv de m\u0103rcile de volum ale PIA \u00een Bucure\u015fti cu scopul cre\u015fterii cotei […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7228],"tags":[27301,58462,27802],"class_list":["post-229553","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-industrie","tag-100-cele-mai-puternice-femei-din-business","tag-laura-bucur","tag-porsche-inter-auto-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=229553"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229553\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=229553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=229553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=229553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}