{"id":229112,"date":"2024-08-08T20:23:41","date_gmt":"2024-08-08T20:23:41","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=229112"},"modified":"2024-08-08T20:23:41","modified_gmt":"2024-08-08T20:23:41","slug":"afaceri-de-la-zero-surorile-oana-popa-si-bianca-ciobanu-au-creat-brandul-de-bijuterii-ameor-si-urmaresc-extinderea-internationala","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=229112","title":{"rendered":"Afaceri de la Zero. Surorile Oana Popa \u015fi Bianca Ciobanu au creat brandul de bijuterii Ameor \u015fi urm\u0103resc extinderea interna\u0163ional\u0103"},"content":{"rendered":"

\n\u2666 <\/span>Investi\u0163ia ini\u0163ial\u0103 a fost de 10.000 euro <\/strong>\u2666 <\/span><\/strong>Produsele sunt realizate \u00een Bra\u015fov, \u00een colaborare cu dou\u0103 ateliere, dup\u0103 designul celor dou\u0103 antreprenoare.<\/strong><\/p>\n

\nDou\u0103 surori, Oana Popa \u015fi Bianca Ciobanu, \u015fi-au pus pasiunea pentru bijuterii sub brandul Ameor, pornit \u00een 2023, care cuprinde piese din aur realizate la Bra\u015fov. Simbolurile create \u00een cadrul colec\u0163iilor Ameor de p\u00e2n\u0103 acum sunt inima \u015fi margareta. \u201eAmeor este o poveste cu dou\u0103 inimi \u015fi o singur\u0103 pasiune. Sunt \u00eempreun\u0103 cu sora mea, Bianca, am\u00e2ndou\u0103 suntem unite de iubirea pentru bijuterii, chiar dac\u0103 tr\u0103im la distan\u0163\u0103. Ea locuie\u015fte \u00een momentul de fa\u0163\u0103 \u00een Fran\u0163a. Ne sim\u0163im conectate prin dorin\u0163a aceasta de a aduce emo\u0163ie \u00een vie\u0163ile celor care poart\u0103 piesele noastre\u201c, a povestit Oana Popa. Ea are experien\u0163\u0103 \u00een zona de fashion, lucr\u00e2nd anterior pentru brandul H&M, iar sora sa a activat anterior \u00een domeniul comunic\u0103rii, \u00een social media \u015fi crea\u0163ie digital\u0103. \u201eLa Ameor \u00een momentul de fa\u0163\u0103 se reg\u0103sesc bijuterii de aur de 14 karate. A\u015fa a ap\u0103rut prima colec\u0163ie, cerceii \u00eembr\u0103\u0163i\u015fare, a\u015fa se numesc. Eu \u00eemi doream un model \u00een form\u0103 de inim\u0103. Nu am g\u0103sit nic\u0103ieri exact ce aveam eu minte \u015fi a\u015fa am \u00eenceput s\u0103-l desenez, s\u0103-l schi\u0163ez pe o h\u00e2rtie. Am \u00eemp\u0103rt\u0103\u015fit aceast\u0103 idee cu sora mea \u015fi dup\u0103 aproape opt luni a luat na\u015ftere brandul Ameor”, a ad\u0103ugat Oana Popa. Investi\u0163ia ini\u0163ial\u0103 a fost de 10.000 euro, iar produc\u0163ia bijuteriilor este la Bra\u015fov, \u00een colaborare cu dou\u0103 ateliere specializate, care realizeaz\u0103 produsele dup\u0103 schi\u0163ele antreprenoarelor. \u201eSimbolul inima a venit natural, pentru c\u0103 voiam s\u0103 marc\u0103m aceast\u0103 emo\u0163ie, iar colec\u0163ia margaret\u0103 este dedicat\u0103 mamei noastre pentru c\u0103 am crescut cu floarea de margaret\u0103\u201c, a mai spus Oana Popa. <\/p>\n

\n\"\"<\/p>\n

\nBianca Ciobanu<\/strong><\/p>\n

\nUna dintre principalele provoc\u0103ri din business a fost gestionarea bugetului pentru campaniile de marketing, mai adaug\u0103 antreprenoarea.<\/p>\n

\n“A fost destul de dificil s\u0103 ne promov\u0103m brandul la acela\u015fi nivel cu competitorii no\u015ftri, pentru c\u0103 ei au resurse financiare considerabile fa\u0163\u0103 de noi, dar ne-am concentrat s\u0103 cre\u0103m un con\u0163inut de calitate, o interac\u0163iune cu clien\u0163ii no\u015ftri”, a completat Oana Popa.<\/p>\n

\nProdusele se g\u0103sesc pe pagina ameorjewellery.com \u015fi pe pagina de instagram Ameor Jewellery.<\/p>\n

\n“Bianca are \u00een plan aceast\u0103 extindere \u015fi pe pie\u0163ele interna\u0163ionale \u015fi sper s\u0103 reu\u015fim \u00een urm\u0103torii ani \u015fi acest lucru. Clien\u0163ii no\u015ftri sunt \u00een mare parte prietenii no\u015ftri, ne-au \u015fi sus\u0163inut \u015fi au fost motorul principal al acestui brand”, a spus Oana Popa.<\/p>\n

\n\"\"<\/p>\n

\n\"\"<\/p>\n

\n <\/p>\n

\nZF \u015fi Banca Transilvania au lansat proiectul Afaceri de la zero, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. <\/strong><\/p>\n

\n\u2666 <\/span>Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma zf.ro\/afaceri-de-la-zero<\/a>.<\/strong><\/p>\n

\n\u2666 <\/span>\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 <\/strong>1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/strong><\/p>\n

\n <\/p>\n

\n <\/p>\n","protected":false},"excerpt":{"rendered":"

Dou\u0103 surori, Oana Popa \u015fi Bianca Ciobanu, \u015fi-au pus pasiunea pentru bijuterii sub brandul Ameor, pornit \u00een 2023, care cuprinde piese din aur realizate la Bra\u015fov. Simbolurile create \u00een cadrul colec\u0163iilor Ameor de p\u00e2n\u0103 acum sunt inima \u015fi margareta. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[6185,7313,7179],"class_list":["post-229112","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-afaceri-de-la-zero","tag-bijuterii","tag-brand"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=229112"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/229112\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=229112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=229112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=229112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}