{"id":228184,"date":"2024-07-01T20:42:34","date_gmt":"2024-07-01T20:42:34","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=228184"},"modified":"2024-07-01T20:42:34","modified_gmt":"2024-07-01T20:42:34","slug":"piata-tipografiilor-continua-sa-supravietuiasca-in-ultimii-15-ani-cartea-si-a-dovedit-o-capacitate-de-rezilienta-extrem-de-mare-mult-mai-mare-decat-orice-alt-produs-tiparit","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=228184","title":{"rendered":"Pia\u0163a tipografiilor continu\u0103 s\u0103 supravie\u0163uiasc\u0103: \u201e\u00cen ultimii 15 ani, cartea \u015fi-a dovedit o capacitate de rezilien\u0163\u0103 extrem de mare, mult mai mare dec\u00e2t orice alt produs tip\u0103rit\u201c"},"content":{"rendered":"<p>\n<strong><span style=\"color:#b22222;\">\u2666<\/span> Dintre cele zece businessuri care alc\u0103tuiesc clasamentul, \u015fase au \u00eenregistrat \u00een 2023 sc\u0103deri ale cifrei de afaceri, iar \u00een cazul celorlalte \u00een general cre\u015fterile nu au fost spectaculoase, ceea ce arat\u0103 o oarecare instabilitate a pie\u0163ei.<\/strong><\/p>\n<p>\nPrimii zece juc\u0103tori de pe pia\u0163a tipo\u00adgrafiilor \u015fi a editurilor au angajat \u00eempreun\u0103 2.197 de oameni \u00een 2023, cu aproximativ 100 mai pu\u0163ini comparativ cu anul anterior, arat\u0103 datele centralizate de Ziarul Financiar.<\/p>\n<p>\nPe pia\u0163a tipografiilor \u015fi a editurilor, Imprimeria Na\u0163ional\u0103, companie de\u0163inut\u0103 de statul rom\u00e2n prin Ministerul de Finan\u0163e \u015fi fondat\u0103 \u00eenc\u0103 din secolul al XIX-lea, de\u0163ine prima pozi\u0163ie din punctul de vedere al cifrei de afaceri \u015fi al num\u0103rului de angaja\u0163i. Maximul veniturilor consemnate \u00een aceast\u0103 industrie anul trecut este astfel setat la aproximativ 550 de milioane de lei, \u00een sc\u0103dere fa\u0163\u0103 de cele aproape 700 de milioane de lei \u00eenregistrate \u00een anul precedent de Imprimeria Na\u0163ional\u0103.<\/p>\n<p>\nInform Lykos, Infopress Group, Rottaprint, Zipper Services, EDS Rom\u00e2nia \u015fi Imprimeria Na\u0163ional\u0103 sunt alte companii care se remarc\u0103 \u00een acest domeniu, cu cifre de afaceri mai mari sau egale cu 100 de milioane de lei \u00een 2023.<\/p>\n<p>\n\u00cen ceea ce prive\u015fte ac\u0163ionariatul, \u00een clasament se reg\u0103sesc at\u00e2t firme de stat, c\u00e2t \u015fi firme de\u0163inute de multina\u0163ionale ori fonduri de investi\u0163ii cu origini \u00een Cipru, Spania, Ungaria, Germania \u015fi Italia. Doar dou\u0103 companii sunt afaceri 100% antreprenoriale rom\u00e2ne\u015fti.<\/p>\n<p>\nDintre cele zece businessuri care alc\u0103tuiesc clasamentul, \u015fase au \u00eenregistrat \u00een 2023 sc\u0103deri ale cifrei de afaceri, iar \u00een cazul celorlalte \u00een general cre\u015fterile nu au fost spectaculoase, ceea ce arat\u0103 o oarecare instabilitate a pie\u0163ei.<\/p>\n<p>\n\u00cen pia\u0163a tipografiilor \u015fi a editurilor, se \u00eenscriu companiile care se ocup\u0103 de tip\u0103rirea c\u0103r\u0163ilor, a revistelor, a pliantelor, a bro\u015furilor, a etichetelor. Imprimeria Na\u0163ional\u0103 produce formularele tipizate precum declara\u0163ii, chitan\u0163e, avize, dar \u015fi timbre, pa\u015fapoarte, permise de \u015federe, carduri pentru asigur\u0103ri de s\u0103n\u0103tate. La r\u00e2ndul s\u0103u, Imprimeria B\u0103ncii Na\u0163ionale este responsabil\u0103 de tip\u0103rirea bancnotelor.<\/p>\n<p>\n\u201ePia\u0163a de carte se comport\u0103 excep\u0163ional de bine la nivel interna\u0163ional. \u00cen ultimii 15 ani, cartea \u015fi-a dovedit o capacitate de rezilien\u0163\u0103 extrem de mare, mult mai mare dec\u00e2t orice alt produs tip\u0103rit. Nivelul v\u00e2nz\u0103rilor de carte la nivel interna\u0163ional a r\u0103mas stabil, singura excep\u0163ie fiind perioada pandemiei, moment \u00een care v\u00e2nz\u0103rile de carte au crescut cu peste 30%. Dup\u0103 perioada pandemiei, am asistat la o restabilizare a v\u00e2nz\u0103rilor la un nivel similar cu cel din 2019\u201c, spun reprezentan\u0163ii Rotolito, companie care tip\u0103re\u015fte revistei \u015fi c\u0103r\u0163i \u00eentr-o fabric\u0103 din Pantelimon.<\/p>\n<p>\nDespre o evolu\u0163ie foarte bun\u0103 a pie\u0163ei de carte vorbea recent \u015fi Florin L\u0103z\u0103rescu, directorul artistic al FILIT &#8211; Festivalul Interna\u0163ional de Literatur\u0103 \u015fi Traducere din Ia\u015fi. El sublinia, \u00een emisiunea ZF Ia\u015fi te inspir\u0103!, c\u0103, de\u015fi exist\u0103 percep\u0163ia c\u0103 rom\u00e2nii, \u00een special tinerii, nu citesc, nimeni nu ar mai publica volume dac\u0103 nu s-ar vinde.<\/p>\n<p>\n\u201eC\u0103r\u0163ile exist\u0103 pentru c\u0103 exist\u0103 un public. Nu putem vorbi de acela\u015fi public pe care \u00eel au muzica sau teatrul, dar chiar \u015fi a\u015fa, el exist\u0103\u201c, spunea Florin L\u0103z\u0103rescu.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/22422003\/3\/7-tipar.jpg?height=488&#038;width=640\" style=\"width: 640px; height: 488px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Primii zece juc\u0103tori de pe pia\u0163a tipo\u00adgrafiilor \u015fi a editurilor au angajat \u00eempreun\u0103 2.197 de oameni \u00een 2023, cu aproximativ 100 mai pu\u0163ini comparativ cu anul anterior, arat\u0103 datele centralizate de Ziarul Financiar.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[17909,58153,26220,33791,18610],"class_list":["post-228184","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-edituri","tag-piata-tipografiilor","tag-tipar","tag-tiparire","tag-tipografie"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=228184"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228184\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=228184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=228184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=228184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}