{"id":228179,"date":"2024-07-01T20:35:44","date_gmt":"2024-07-01T20:35:44","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=228179"},"modified":"2024-07-01T20:35:44","modified_gmt":"2024-07-01T20:35:44","slug":"antreprenori-locali-producatorul-de-detergent-misavan-a-investit-10-mil-euro-intr-o-fabrica-noua-suntem-o-companie-dedicata-pietei-locale-insa-investitia-ne-va-deschide-si-oportunitati-de","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=228179","title":{"rendered":"Antreprenori locali. Produc\u0103torul de detergent Misavan a investit 10 mil. euro \u00eentr-o fabric\u0103 nou\u0103. \u201eSuntem o companie dedicat\u0103 pie\u0163ei locale, \u00eens\u0103 investi\u0163ia ne va deschide \u015fi oportunit\u0103\u0163i de export\u201c"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span> Pe pia\u0163a local\u0103 de detergent mai exist\u0103 o singur\u0103 fabric\u0103 major\u0103 &#8211; cea a P&#038;G de l\u00e2ng\u0103 Ploie\u015fti <span style=\"color:#b22222;\">\u2666<\/span> \u00cen ultimii doi ani, at\u00e2t Unilever, c\u00e2t \u015fi nem\u0163ii de la Dalli au anun\u0163at c\u0103 \u00eenchid unit\u0103\u0163ile de produc\u0163ie de pe plan autohton <span style=\"color:#b22222;\">\u2666<\/span> Astfel, investi\u0163ia Misavan e cu at\u00e2t mai important\u0103.<\/strong><\/em><\/p>\n<p>\nProduc\u0103torul de detergent \u015fi arti\u00adcole de cur\u0103\u0163enie Misavan din Ia\u015fi, controlat de an\u00adtre\u00adpre\u00adnorul Ci\u00adprian Otea, a finalizat lucr\u0103\u00adrile la noua fabric\u0103. E vorba o inves\u00adti\u0163ie de peste 10 mil. euro, con\u00adform declara\u0163iilor anteri\u00adoa\u00adre ale proprietarului com\u00adpaniei. El afirma recent c\u0103 toate opera\u0163iunile de fabri\u00adca\u00ad\u0163ie vor fi mutate \u00een aceast\u0103 nou\u0103 unitate. \u201eCel mai impor\u00adtant proiect de investi\u0163ii pen\u00adtru anul 2024 este noua fabric\u0103 de deter\u00adgen\u0163i de la Ia\u015fi, care \u00ee\u015fi deschide por\u0163ile\u201c, spun repre\u00adzentan\u0163ii companiei.<\/p>\n<p>\nPe pia\u0163a local\u0103 de detergent mai exist\u0103 o singur\u0103 fabric\u0103 major\u0103 &#8211; cea a P&#038;G de l\u00e2ng\u0103 Ploie\u015fti. \u00cen ultimii doi ani, at\u00e2t Unilever, c\u00e2t \u015fi nem\u0163ii de la Dalli au anun\u0163at c\u0103 \u00eenchid unit\u0103\u0163ile de produc\u0163ie de pe plan autohton.<\/p>\n<p>\nNici pe pia\u0163a bunurilor de cur\u0103\u0163enie \u015fi \u00een\u00adgrijire a locuin\u0163ei Rom\u00e2nia nu st\u0103 mai bine, consumul fiind sus\u0163inut \u00een bun\u0103 parte de importurile f\u0103cute de multina\u0163ionalele care au fabrici \u00een alte \u0163\u0103ri. Astfel, investi\u0163ia Misavan e cu at\u00e2t mai important\u0103.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>For\u0163a de munc\u0103, principala provocare<\/strong><\/p>\n<p>\nPlanul de investi\u0163ie \u00een aceast\u0103 fabric\u0103 a fost creionat \u00een 2021, moment \u00een care esti\u00adm\u0103\u00adrile costurilor se situau la 5-6 mil. euro. \u00centre timp, pre\u0163urile mate\u00adria\u00adlelor de construc\u0163ii \u015fi ale echipamentelor necesare \u00een fabric\u0103 au crescut semnificativ. Astfel, in\u00advesti\u0163iile se vor face treptat. Antreprenorul spunea recent c\u0103, dup\u0103 demararea activit\u0103\u0163ii, vor mai fi necesare investi\u0163ii pentru atinge\u00adrea capacit\u0103\u0163ii maxime de produc\u0163ie.<\/p>\n<p>\n\u201ePrincipalele provoc\u0103ri ale acestui an sunt legate de adaptarea la noile modific\u0103ri fiscal-bugetare, de recrutarea de speciali\u015fti la nivel local \u015fi de dezvoltarea sustenabil\u0103. Probabil, mul\u0163i ani de aici \u00eencolo, capitalul uman va fi cea mai mare provocare pentru companii. Iar noi ne m\u00e2ndrim c\u0103 am reu\u015fit s\u0103 avem o echip\u0103 \u00eenchegat\u0103, cu oameni cu vechime \u015fi sper\u0103m ca noile oportunit\u0103\u0163i de locuri de munc\u0103 pe care le cre\u0103m la nivel local s\u0103 ajute la cre\u015fterea economic\u0103 a zonei.\u201c<\/p>\n<p>\nCompania Misavan Trading a raportat anul trecut la Ministerul de Finan\u0163e aproape 320 de salaria\u0163i, cu 25 mai mul\u0163i dec\u00e2t anterior. Ace\u015ftia lucreaz\u0103 at\u00e2t \u00een produc\u0163ie, c\u00e2t \u015fi \u00een distribu\u0163ie \u015fi v\u00e2nz\u0103ri.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>De ce o nou\u0103 fabric\u0103?<\/strong><\/p>\n<p>\nGrupul administreaz\u0103 deja o fabric\u0103, \u00een jude\u0163ul Ia\u015fi. Ciprian Otea spunea recent c\u0103 nu va renun\u0163a la actualul spa\u0163iu, urm\u00e2nd g\u0103si alternative pentru hala respectiv\u0103. \u00cens\u0103 el a mai precizat c\u0103 modernizarea acesteia \u00een vederea continu\u0103rii produc\u0163iei nu ar fi fost posibil\u0103 pentru c\u0103 nu ar fi \u00eendeplinit anumite standarde dorite. Noua fabric\u0103 este \u00eemp\u0103r\u00ad\u0163it\u0103 \u00een mai multe cl\u0103diri \u015fi are o suprafa\u0163\u0103 total\u0103 de 7.200 de metri p\u0103tra\u0163i.<\/p>\n<p>\nGrupul Misavan, fondat \u00een anul 2000 de antreprenorul Ciprian Otea, a distribuit ini\u0163ial produse de menaj c\u0103tre consumatorii care fac shopping \u00een retail.<\/p>\n<p>\nUlterior, cu echipa proprie de v\u00e2nz\u0103ri, cu flota proprie de distribu\u0163ie, compania a mers c\u0103tre alte segmente precum HoReCa, birouri, industrie \u015fi sectorul medical.<\/p>\n<p>\nAst\u0103zi, Misavan are acoperire na\u0163ional\u0103 \u015fi un portofoliu de peste 13.000 de clien\u0163i, dintre care mare parte sunt clien\u0163i institu\u0163ionali, companii care folosesc produsele de cur\u0103\u0163enie.<\/p>\n<p>\nGrupul a \u00eenchis anul trecut cu afaceri de 156 mil. lei, cu 9% mai mari dec\u00e2t \u00een 2022. Profitul a sc\u0103zut \u00eens\u0103 de la 10 la 7,5 mil. lei.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Mizeaz\u0103 pe cre\u015ftere<\/strong><\/p>\n<p>\n\u201eNoi ne-am propus s\u0103 continu\u0103m trendul ascendent al v\u00e2nz\u0103rilor companiei. \u00cen ultimii ani, Misavan a crescut de la an la an cu circa 10% sau chiar mai mult. Totu\u015fi, 2024 este un an foarte provocator din perspectiva cre\u015fterii grupului datorit\u0103 investi\u0163iei \u00een fabrica de detergen\u0163i care \u00ee\u015fi deschide por\u0163ile.\u201c<\/p>\n<p>\nAceast\u0103 investi\u0163ie deschide \u00eens\u0103 \u015fi o serie de noi por\u0163i pentru grup.<\/p>\n<p>\n\u201eSuntem o companie dedicat\u0103 pie\u0163ei locale, \u00eens\u0103 consider\u0103m c\u0103 noua fabric\u0103 ne va deschide \u015fi noi oportunit\u0103\u0163i de export.\u201c<\/p>\n<p>\nAntreprenorul Ciprian Otea, absolvent de Teologie, a realizat aceast\u0103 fabric\u0103 \u00een pofida infla\u0163iei \u015fi a contrac\u0163iei consumului \u00een ultimii ani. Acum, el se arat\u0103 din nou optimist.<\/p>\n<p>\n\u201eEconomia Rom\u00e2niei a evoluat bine \u00een vremuri \u015fi mai grele, de aceea credem \u00een evolu\u0163ia pozitiv\u0103, peste estim\u0103rile f\u0103cute. Este \u015fi anul \u00een care se vor accelera investi\u0163iile cu bani europeni, iar m\u0103surile fiscale vor \u00eentre\u0163ine consumul. Infla\u0163ia este \u015fi ea pe trend descresc\u0103tor, deci cel pu\u0163in pentru anul 2024, economia va fi pe cre\u015ftere.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Produc\u0103torul de detergent \u015fi arti\u00adcole de cur\u0103\u0163enie Misavan din Ia\u015fi, controlat de an\u00adtre\u00adpre\u00adnorul Ci\u00adprian Otea, a finalizat lucr\u0103\u00adrile la noua fabric\u0103. E vorba o inves\u00adti\u0163ie de peste 10 mil. euro, con\u00adform declara\u0163iilor anteri\u00adoa\u00adre ale proprietarului com\u00adpaniei. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[43508,560,58151,52181,58150],"class_list":["post-228179","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-antreprenori-locali","tag-exporturi","tag-fabrica-noua","tag-misavan","tag-producatorul-de-detergent"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=228179"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228179\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=228179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=228179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=228179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}