{"id":228093,"date":"2024-06-27T20:12:56","date_gmt":"2024-06-27T20:12:56","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=228093"},"modified":"2024-06-27T20:12:56","modified_gmt":"2024-06-27T20:12:56","slug":"alka-producatorul-toortitzi-si-a-bugetat-exporturi-mai-mari-cu-30-anul-acesta-la-peste-200-milioane-de-lei","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=228093","title":{"rendered":"Alka, produc\u0103torul Toortitzi, \u015fi-a bugetat exporturi mai mari cu 30% anul acesta, la peste 200 milioane de lei"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span> Alka export\u0103 \u00een peste 50 de pie\u0163e, livr\u0103rile peste hotare reprezent\u00e2nd mai bine de un sfert din business.<\/strong><\/em><\/p>\n<p>\nAlka Trading, unul dintre cei mai mari juc\u0103tori de pe pia\u0163a de snackuri dulci \u015fi s\u0103rate, mizeaz\u0103 \u00een acest an at\u00e2t pe majorarea businessului \u015fi continu\u0103 pariul pe export. Astfel, produc\u0103torul care de\u0163ine dou\u0103 unit\u0103\u0163i de produc\u0163ie mizeaz\u0103 pe o cifr\u0103 de afaceri de 538 de milioane de lei, \u00een cre\u015ftere cu peste 11% fa\u0163\u0103 de anul precedent, arat\u0103 datele transmise de companie pentru anuarul ZF Cei mai mari juc\u0103tori din economie, edi\u0163ia 2024, ap\u0103rut recent pe pia\u0163\u0103.<\/p>\n<p>\nDe asemenea, compania a bugetat pentru anul acesta majorarea exporturilor cu aproape 30%, p\u00e2n\u0103 la 205 milioane de lei. Conform ultimelor date, produsele ALKA ajung \u00een peste 50 de \u0163\u0103ri de pe cinci continente, din Canada p\u00e2n\u0103 \u00een Noua Zeeland\u0103, \u00eens\u0103 Europa este zona strategic\u0103.<\/p>\n<p>\nCea mai recent\u0103 investi\u0163ie a Alka este o nou\u0103 fabric\u0103, la Ploie\u015fti, pe care a inaugurat-o \u00een 2019 \u015fi \u00een care a investit peste 25 de milioane de euro. La Ploie\u015fti produc\u0163ia este concentrat\u0103 pe brandurile de snackuri s\u0103rate coapte \u015fi anume brandurile Toortitzii, Soocitzii \u015fi Meteoritzii. Fabrica are o suprafa\u0163\u0103 de 6.600 de metri p\u0103tra\u0163i construi\u0163i \u015fi un depozit cu o capacitate de produse finite de 4.000 de pale\u0163i.<\/p>\n<p>\nPe de alt\u0103 parte, \u00een Bucure\u015fti, unde Alka are o fabric\u0103 inaugurat\u0103 \u00een urm\u0103 cu circa 30 de ani, produce inclusiv snackuri dulci sub brandurile Pr\u0103jitura Casei, Alfers \u015fi Alka Biscui\u0163i, dar \u015fi cafea. Grupul Alka a fost \u00eenfiin\u0163at \u00een 1994 ca investi\u0163ie de tip greenfield. Alka era atunci prima companie din Rom\u00e2nia produc\u0103toare \u015fi distribuitoare de cafea m\u0103cinat\u0103 ambalat\u0103, vidat\u0103 \u015fi \u00een plicule\u0163e. De atunci, Alka a investit zeci de milioane de euro \u00een tehnologie \u015fi \u00een dezvoltarea produc\u0163iei locale, conform informa\u0163iilor furnizate de companie. Grupul este fondat de familia Krenzia \u00een urm\u0103 cu 30 de ani, iar ast\u0103zi are circa 1.000 de angaja\u0163i.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alka Trading, unul dintre cei mai mari juc\u0103tori de pe pia\u0163a de snackuri dulci \u015fi s\u0103rate, mizeaz\u0103 \u00een acest an at\u00e2t pe majorarea businessului \u015fi continu\u0103 pariul pe export. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[11600,43508,235,560,280,58126],"class_list":["post-228093","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-alka","tag-antreprenori-locali","tag-business","tag-exporturi","tag-fabrica","tag-toortitzi"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=228093"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/228093\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=228093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=228093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=228093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}