{"id":227957,"date":"2024-06-22T13:47:13","date_gmt":"2024-06-22T13:47:13","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=227957"},"modified":"2024-06-22T13:47:13","modified_gmt":"2024-06-22T13:47:13","slug":"inspirata-de-lectura-iulia-valeria-georgiu-si-a-dat-seama-cat-de-mult-isi-doreste-sa-dezvolte-un-proiect-al-sau-atrasa-dintotdeauna-de-arta-nu-i-a-fost-greu-sa-si-aleaga-traseul-si-a-ales-un-busin","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=227957","title":{"rendered":"Inspirat\u0103 de lectur\u0103, Iulia Valeria Georgiu \u015fi-a dat seama c\u00e2t de mult \u00ee\u015fi dore\u015fte s\u0103 dezvolte un proiect al s\u0103u. Atras\u0103 dintotdeauna de art\u0103,  nu i-a fost greu s\u0103-\u015fi aleag\u0103 traseul \u015fi a ales un business \u00een care a investit deja 20.000 de euro"},"content":{"rendered":"<p>\n<strong>Povestea Geos Pottery a \u00eenceput s\u0103-\u015fi urmeze cursul \u00een 2021, sub impactul pandemiei, c\u00e2nd, \u00een cele trei luni de lockdown, inspirat\u0103 de lectur\u0103, Iulia Valeria Georgiu \u015fi-a dat seama c\u00e2t de mult \u00ee\u015fi dore\u015fte s\u0103 dezvolte un proiect al s\u0103u. Atras\u0103 dintotdeauna de art\u0103, av\u00e2nd de altfel \u015fi studiile absolvite la un liceu de art\u0103 \u015fi experien\u0163a modelajului, nu i-a fost greu s\u0103-\u015fi aleag\u0103 traseul. A fost \u00eenceputul a ceea ce avea s\u0103 devin\u0103 Geos Pottery.<\/strong><\/p>\n<p>\nDup\u0103 ce am primit cadou un set de c\u0103ni lucrate manual, am \u015ftiut c\u0103 vreau s\u0103 m\u0103 dedic acestei pasiuni. \u00cen 2022 am cump\u0103rat un cuptor, de\u015fi timpul era limitat din cauza jobului meu \u00een domeniul medical. \u00cen 2023, am r\u0103mas \u00eens\u0103rcinat\u0103 \u015fi, \u015ftiind c\u0103 voi intra \u00een concediu de maternitate, am v\u0103zut o oportunitate de a dezvolta acest business. Cu sprijinul so\u0163ului meu, am reu\u015fit s\u0103 \u00eembin provoc\u0103rile de a fi mam\u0103 cu pasiunea pentru art\u0103\u201d, poveste\u015fte fondatoarea Geos Pottery.<\/p>\n<p>\nAzi \u00een v\u00e2rst\u0103 de 29 de ani, Iulia Valeria Georgiu a ales astfel s\u0103 valorifice pl\u0103cerea de a crea obiecte durabile cu propriile m\u00e2ini \u015fi a revenit la pasiunea ei pentru art\u0103. Cu o investi\u0163ie de aproximativ 20.000 de euro pentru a achizi\u0163iona un cuptor, accesorii \u015fi materiale, dar \u015fi pentru a se dezvolta prin cursuri de mentorat, a f\u0103cut din Geos Pottery un atelier de ceramic\u0103 \u00een care se nasc obiecte de vesel\u0103 sau decorative, realizate manual din lut. Spa\u0163iul de lucru se afl\u0103 l\u00e2ng\u0103 Cluj-Napoca, iar majoritatea v\u00e2nz\u0103rilor au loc prin magazinul online.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/3\/geos-pottery-4.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\nOcazional, particip\u0103 la t\u00e2rguri cu specific handmade. La \u00eenceputul acestei c\u0103l\u0103torii, poveste\u015fte artista pe site, a \u00eent\u00e2mpinat provoc\u0103ri. Multe obiecte nu ie\u015feau a\u015fa cum \u00ee\u015fi dorea, se deformau, iar glazura nu lua forma potrivit\u0103, obiectele nu erau ceea ce \u00ee\u015fi imaginam ea c\u0103 vor fi. A\u015fa c\u0103 nu de pu\u0163ine ori a fost pe punctul de a renun\u0163a. Dar modelatul devenise o terapie \u015fi acolo \u00ee\u015fi g\u0103sea lini\u015ftea \u015fi curajul. \u201eCea mai mare provocare cu care m\u0103 confrunt este promovarea pe social media \u015fi extinderea bazei de clien\u0163i. Am \u00eenv\u0103\u0163at c\u0103 este benefic \u015fi necesar s\u0103 fiu mereu deschis\u0103 la noi provoc\u0103ri \u015fi \u00eentr-o continu\u0103 schimbare pentru a atrage \u015fi fideliza clien\u0163ii. O alt\u0103 lec\u0163ie important\u0103 este faptul c\u0103 ceea ce conteaz\u0103 este calitatea, nu cantitatea.\u201d<\/p>\n<p>\nPeste 6.000 de euro au fost veniturile pe care le-a \u00eencasat Geos Pottery \u00een 2023, iar profitul a fost reinvestit. O noutate pentru Iulia anul trecut a fost organizarea atelierelor pentru copii \u015fi a unor workshopuri dedicate adul\u0163ilor. \u201ePentru anul 2024, \u00eemi propun s\u0103 organizez ateliere pentru dezvoltarea creativit\u0103\u0163ii copiilor \u015fi s\u0103 continui sus\u0163inerea workshopurilor dedicate adul\u0163ilor. De asemenea, inten\u0163ionez s\u0103 documentez procesul de produc\u0163ie a obiectelor de ceramic\u0103 \u015fi s\u0103 m\u0103 dezvolt \u00een domeniul social media \u015fi promovare.\u201d Cei care cump\u0103r\u0103 obiectele f\u0103urite \u00een atelierul Geos Pottery sunt, \u00een general, persoanele care apreciaz\u0103 piesele unicat, lucrate manual, autenticitatea artei me\u015fte\u015fug\u0103re\u015fti. \u201eEi sunt cei care caut\u0103 s\u0103 aduc\u0103 \u00een via\u0163a lor \u015fi \u00een casele lor un strop de magie \u015fi originalitate prin intermediul acestor crea\u0163ii.\u201d Pre\u0163urile \u00eencep de la 12 lei pentru bro\u015fe \u015fi accesorii. Pentru obiecte precum c\u0103ni, farfurii \u015fi boluri, pre\u0163urile variaz\u0103 \u00eentre 60 \u015fi 100 de lei, \u00een func\u0163ie de dimensiune \u015fi capacitate. De exemplu, o can\u0103 cu o capacitate de 200 de mililitri cost\u0103 80 de lei.&nbsp;&nbsp;&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/4\/geos-pottery-6.jpg?height=465&#038;width=310\" style=\"width: 310px; height: 465px;\" \/><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/6\/geos-pottery-8.jpg?height=465&#038;width=310\" style=\"width: 310px; height: 465px;\" \/><\/p>\n<p>\n<em><strong><span style=\"color:#3399ff;\">Pentru obiecte precum c\u0103ni, farfurii \u015fi boluri, pre\u0163urile variaz\u0103 \u00eentre 60 \u015fi 100 de lei, \u00een func\u0163ie de dimensiune \u015fi capacitate.<\/span><\/strong><\/em><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/2\/geos-pottery-1.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong><em>\u201eAm \u00eenv\u0103\u0163at c\u0103 este benefic \u015fi necesar s\u0103 fiu mereu deschis\u0103 la noi provoc\u0103ri \u015fi \u00eentr-o continu\u0103 schimbare pentru a atrage \u015fi fideliza clien\u0163ii.\u201d&nbsp; &#8211; <\/em><\/strong><\/span><strong>Iulia Valeria Georgiu, fondatoarea Geos Pottery<\/strong><\/p>\n<hr \/>\n<hr \/>\n<p style=\"text-align: center;\">\n<span style=\"color:#3399ff;\"><span style=\"font-size:18px;\"><strong>Cinci idei de afaceri de la zero<\/strong><\/span><\/span><\/p>\n<p>\n<strong>Izvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de antreprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transilvania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <\/strong><a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><strong>www.zf.ro\/afaceri-de-la-zero<\/strong><\/a>.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/8\/img-3581-e1570474756358-500x600.jpg?height=360&#038;width=300\" style=\"width: 300px; height: 360px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>The Sisters Flower Studio \u2013 atelier floral (Bucure\u015fti)<\/strong><\/span><\/p>\n<p>\nFondatoare: Andreea Popa \u015fi Lucia Sigmirean<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 4.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: pe strada Ion C\u00e2mpineanu, l\u00e2ng\u0103 Sala Palatului din Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/7\/coffeepedia.jpg?height=400&#038;width=300\" style=\"width: 300px; height: 400px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>Coffeepedia \u2013 cafenea (Bucure\u015fti)<\/strong><\/span><\/p>\n<p>\nFondator: Sorin Vlad<\/p>\n<p>\nInvesti\u0163ii: 17.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri: peste 8.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: \u00een sectorul 2 din Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/9\/jolly-corner.jpg?height=225&#038;width=300\" style=\"width: 300px; height: 225px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>Jolly Corner \u2013 organizare de petreceri pentru copii (Crevedia)<\/strong><\/span><\/p>\n<p>\nFondatoare: Ionela R\u0103descu<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 20.000 de lei (4.000 de euro)<\/p>\n<p>\nPrezen\u0163\u0103: Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/11\/sundazed-interiors.jpg?height=451&#038;width=300\" style=\"width: 300px; height: 451px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>Sundazed Interiors \u2013 studio de design (Bucure\u015fti)<\/strong><\/span><\/p>\n<p>\nFondatoare: Adina Avramescu<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 1.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2023: 65.000 de lei (13.000 de euro)<\/p>\n<p>\nPrezen\u0163\u0103: \u00een Rom\u00e2nia \u015fi \u00een Fran\u0163a<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/10\/micul-erou.jpg?height=264&#038;width=300\" style=\"width: 300px; height: 264px;\" \/><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>Micul erou \u2013 cursuri de prim ajutor pentru copii (Bucure\u015fti)<\/strong><\/span><\/p>\n<p>\nFondatoare: Loredana Neghin\u0103<\/p>\n<p>\nPrezen\u0163\u0103: Bucure\u015fti<\/p>\n<hr \/>\n<hr \/>\n<p>\n<a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\" target=\"_blank\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/22408204\/12\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&#038;width=620\" style=\"width: 620px; height: 192px; border-width: 1px; border-style: solid;\" \/><\/a><\/p>\n<p>\n<strong>ZF \u015fi Banca Transilvania au lansat PROIECTUL AFACERI DE LA ZERO,<\/strong> o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een <em>ZF<\/em> \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero.<\/a><br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/p>\n<p>\n<strong>Intra\u0163i pe platforma <\/strong><a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><strong>www.zf.ro\/afaceri-de-la-zero <\/strong><\/a><strong>\u015fi descoperi\u0163i universul de companii create de micii antreprenori.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Povestea Geos Pottery a \u00eenceput s\u0103-\u015fi urmeze cursul \u00een 2021, sub impactul pandemiei, c\u00e2nd, \u00een cele trei luni de lockdown, inspirat\u0103 de lectur\u0103, Iulia Valeria Georgiu \u015fi-a dat seama c\u00e2t de mult \u00ee\u015fi dore\u015fte s\u0103 dezvolte un proiect al s\u0103u. Atras\u0103 dintotdeauna de art\u0103, av\u00e2nd de altfel \u015fi studiile absolvite la un liceu de art\u0103 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[6081,6185,5634,254,235,58104],"class_list":["post-227957","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-accesorii","tag-afaceri-de-la-zero","tag-arta","tag-atelier","tag-business","tag-geos-pottery"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/227957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=227957"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/227957\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=227957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=227957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=227957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}