{"id":227015,"date":"2024-05-23T15:07:52","date_gmt":"2024-05-23T15:07:52","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=227015"},"modified":"2024-05-23T15:07:52","modified_gmt":"2024-05-23T15:07:52","slug":"discounterul-german-lidl-a-ajuns-in-2023-la-afaceri-consolidate-de-224-miliarde-lei-in-romania-in-crestere-cu-18-in-timp-ce-profitul-net-a-ramas-la-aproximativ-1-miliard-lei-ceo-lidl-rata-de-prof","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=227015","title":{"rendered":"Discounterul german Lidl a ajuns \u00een 2023 la afaceri consolidate de 22,4 miliarde lei \u00een Rom\u00e2nia, \u00een cre\u015ftere cu 18%, \u00een timp ce profitul net a r\u0103mas la aproximativ 1 miliard lei. CEO Lidl: Rata de profitabilitate este \u00een sc\u0103dere fa\u0163\u0103 de anul anterior"},"content":{"rendered":"<p style=\"text-align: justify;\" text-align:=\"\">\nCompaniile Lidl din Rom\u00e2nia (Lidl Discount SRL, Lidl Rom\u00e2nia SCS, Lidl Rom\u00e2nia SRL \u015fi Lidl Imobiliare Rom\u00e2nia Management SCS) au \u00eencheiat 2023 cu o cifr\u0103 de afaceri consolidat\u0103 de peste 22,4 miliarde de lei, \u00een cre\u015ftere cu 18%, \u015fi un profit net de aproximativ 1 miliard de lei, apropiat de nivelul de anul trecut.<\/p>\n<p style=\"text-align: justify;\" text-align:=\"\">\nPotrivit companiei, rata de profitabilitate pentru anul calendaristic 2023 este 4,7%, \u00een sc\u0103dere fa\u0163\u0103 de anul anterior, c\u00e2nd era de 5,3%.&nbsp; \u00cen 2022, afacerile firmei Lidl Discount au fost de circa 18,5 miliarde lei.<\/p>\n<p style=\"text-align: justify;\" text-align:=\"\">\nLidl a derulat \u00een 2023 investitii de peste 1 miliard de lei pe piata local\u0103.<\/p>\n<p style=\"text-align: justify;\" text-align:=\"\">\nDe asemenea, cele patru firme au direc\u0163ionat c\u0103tre bugetul de stat peste 495 milioane de lei, sum\u0103 care reprezint\u0103 valoarea contribu\u0163iilor \u015fi impozitelor achitate pentru cei peste 12.000 de angaja\u0163i, dar \u015fi peste 70 milioane de lei la fondul de mediu. Retailerul a f\u0103cut \u00een plus investi\u0163ii sociale \u00een programe desf\u0103\u015furate cu societatea civil\u0103 \u00een valoare de peste 45 milioane de lei.<\/p>\n<p style=\"text-align: justify;\" text-align:=\"\">\n\u00cen total, Lidl Rom\u00e2nia a \u00eenregistrat anul trecut contribu\u0163ii directe la bugetul de stat \u00een valoare de peste 2,2 miliarde de lei.<\/p>\n<p style=\"text-align: justify;\">\n\u00cen ceea ce prive\u015fte portofoliul de produse, retailerul a avut 3.536 de produse dezvoltate cu furnizori locali \u015fi peste 117.312 de tone de legume \u015fi fructe rom\u00e2ne\u015fti disponibile la raft. Anul trecut compania a lucrat cu peste 465 de furnizori rom\u00e2ni pentru \u00eentreg sortimentul de produse.<\/p>\n<p style=\"text-align: justify;\">\n\u00cen plus, compania a facilitat exportul produselor furnizorilor rom\u00e2ni c\u0103tre magazine Lidl din Europa, \u00een valoare de peste 26 milioane de euro.<\/p>\n<p style=\"text-align: justify;\">\n\u201e2023 a fost un an \u00een care am continuat s\u0103 cre\u015ftem \u015fi avem convingerea ca acest lucru s-a datorat faptului ca nu ne-am ab\u0103tut de la esen\u0163a modelului nostru de business: produse la cel mai bun raport calitate-pre\u0163. De\u015fi au fost cre\u015fteri de costuri \u00een \u00eentreaga pia\u0163a \u015fi pe \u00eentreg lan\u0163ul valoric, acest lucru nu s-a reflectat semnificativ \u00een co\u015ful de cump\u0103r\u0103turi al clientului Lidl. Ne-am asumat par\u0163ial aceste cre\u015fteri, iar amortizarea acestora a avut loc \u00een marja noastr\u0103. Acest lucru se vede \u00een rezultatele noastre financiare &#8211; am continuat s\u0103 fim prima alegere a clien\u0163ilor \u015fi am \u00eenregistrat o cifra de afaceri mai mare cu 18% fa\u0163\u0103 de anul precedent, dar rata de profitabilitate&nbsp; este \u00een sc\u0103dere fa\u0163\u0103 de anul anterior, de la 5,3% la 4.7%\u201d, a spus Marco Giudici, CEO Lidl Rom\u00e2nia.<\/p>\n<p style=\"text-align: justify;\">\n<span -webkit-text-stroke-width:=\"\" background-color:=\"\" color:=\"\" display:=\"\" float:=\"\" font-family:=\"\" font-size:=\"\" font-style:=\"\" font-variant-caps:=\"\" font-variant-ligatures:=\"\" font-weight:=\"\" inline=\"\" letter-spacing:=\"\" orphans:=\"\" text-align:=\"\" text-decoration-color:=\"\" text-decoration-style:=\"\" text-decoration-thickness:=\"\" text-indent:=\"\" text-transform:=\"\" white-space:=\"\" widows:=\"\" word-spacing:=\"\">Discounterul german Lidl a fost \u00een 2023 al \u015faselea cel mai mare importator de pe plan local, urc\u00e2nd o pozi\u0163ie \u00een cla\u00adsamentul realizat de Institutul Na\u0163ional de Statistic\u0103. Conform estim\u0103rilor ZF, care au la baz\u0103 datele INS, dar \u015fi informa\u0163ii privind modelul de func\u0163io\u00adnare al Lidl, nem\u0163ii au importat anul trecut produse \u00een valoare de 1,5-2 mld. euro.<\/span><\/p>\n<p style=\"text-align: justify;\">\n<span -webkit-text-stroke-width:=\"\" background-color:=\"\" color:=\"\" display:=\"\" float:=\"\" font-family:=\"\" font-size:=\"\" font-style:=\"\" font-variant-caps:=\"\" font-variant-ligatures:=\"\" font-weight:=\"\" inline=\"\" letter-spacing:=\"\" orphans:=\"\" text-align:=\"\" text-decoration-color:=\"\" text-decoration-style:=\"\" text-decoration-thickness:=\"\" text-indent:=\"\" text-transform:=\"\" white-space:=\"\" widows:=\"\" word-spacing:=\"\">Lidl a intrat \u00een Rom\u00e2nia \u00een 2011, c\u00e2nd a preluat cele peste 100 de magazine ale Plus Discount de pe plan local, pe care ulterior le-au rebranduit. \u00cen paralel, au \u00eenceput \u015fi s\u0103 deschid\u0103 \u015fi magazine proprii, proces care a continuat \u015fi continu\u0103 \u015fi ast\u0103zi.<\/span><\/p>\n<p style=\"text-align: justify;\">\n<span -webkit-text-stroke-width:=\"\" background-color:=\"\" color:=\"\" display:=\"\" float:=\"\" font-family:=\"\" font-size:=\"\" font-style:=\"\" font-variant-caps:=\"\" font-variant-ligatures:=\"\" font-weight:=\"\" inline=\"\" letter-spacing:=\"\" orphans:=\"\" text-align:=\"\" text-decoration-color:=\"\" text-decoration-style:=\"\" text-decoration-thickness:=\"\" text-indent:=\"\" text-transform:=\"\" white-space:=\"\" widows:=\"\" word-spacing:=\"\">Compania are peste 350 de magazine de discount \u00een Rom\u00e2nia.<\/span><\/p>\n<p style=\"text-align: justify;\">\n&nbsp;<\/p>\n<p style=\"text-align: justify;\" text-align:=\"\">\n&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Companiile Lidl din Rom\u00e2nia (Lidl Discount SRL, Lidl Rom\u00e2nia SCS, Lidl Rom\u00e2nia SRL \u015fi Lidl Imobiliare Rom\u00e2nia Management SCS) au \u00eencheiat 2023 cu o cifr\u0103 de afaceri consolidat\u0103 de peste 22,4 miliarde de lei, \u00een cre\u015ftere cu 18%, \u015fi un profit net de aproximativ 1 miliard de lei, apropiat de nivelul de anul trecut. Potrivit [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[246,415,161,98],"class_list":["post-227015","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-crestere","tag-lidl","tag-miliarde","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/227015","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=227015"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/227015\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=227015"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=227015"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=227015"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}