\nLan\u0163ul de restaurante de tip fast-food Hesburger deschide un prim restaurant \u00een Rom\u00e2nia \u00een ora\u015ful R\u00e2mnicu V\u00e2lcea \u015fi vrea zece localuri \u00een primul an de activitate. Pentru pia\u0163a autohton\u0103, compania a alocat un buget de investi\u0163ii de peste 8 mil. euro.<\/p>\n
\nHesburger este un lan\u0163 de restaurante originar din Finlanda, o afacere de familie cu prezen\u0163\u0103 \u00een Finlanda, \u0163\u0103rile baltice – Letonia, Lituania \u015fi Estonia -, Germania, Ucraina \u015fi Bulgaria \u015fi cu un total de 470 de unit\u0103\u0163i, conform profilului de Linkedin.<\/p>\n
\nBrandul intr\u0103 pe pia\u0163a local\u0103 \u00eentr-o perioad\u0103 de infla\u0163ie ridicat\u0103 \u015fi de sc\u0103dere a puterii de cump\u0103rare. Iar \u00een astfel de perioade, rom\u00e2nii sunt tot mai aten\u0163i la modul \u00een care \u00ee\u015fi cheltuie banii. Crizele anterioare au ar\u0103tat c\u0103 \u00een aceste vremuri, oamenii renun\u0163\u0103 s\u0103 ias\u0103 la restaurantele a la carte \u00een favoarea localurilor fast food. Similar, renun\u0163\u0103 la acestea din urm\u0103 \u00een favoarea patiseriilor \u015fi covrig\u0103riilor. Totu\u015fi, primele date ale marilor actori McDonald\u2019s \u015fi KFC arat\u0103 c\u0103 anul 2023 a fost unul bun pentru operatorii fast-food din Rom\u00e2nia.<\/p>\n
\nBusinessul Hesburger, lansat acum mai bine de 50 de ani, intr\u0103 pe plan local cu o unitate \u00een Shopping City R\u00e2mnicu V\u00e2lcea, e vorba de un restaurant de 80 mp ce a necesitat o investi\u0163ie de 300.000 de euro.<\/p>\n
\n\u201dAm decis s\u0103 intr\u0103m pe pia\u0163a din Romania \u00een urma unei analize am\u0103nun\u0163ite a pie\u0163ei locale \u015fi credem \u00een poten\u0163ialul de dezvoltare de aici. Avem o experien\u0163\u0103 solid\u0103 de expansiune \u00een regiune, \u00een special \u00een \u0163\u0103rile Baltice \u015fi \u00een Bulgaria. \u00cen prezent, avem discu\u0163ii pentru loca\u0163ii noi \u00een diferite ora\u015fe din Rom\u00e2nia, printre care \u015fi Bucure\u015fti. Ne propunem s\u0103 deschidem 10 noi restaurante Hesburger la nivel na\u0163ional \u00een primul an, \u00een urma unor investi\u0163ii de peste 8 mil. euro\u201d, spune Ieva Salmela, International Development & Marketing Director Hesburger.<\/p>\n
\nCompania finlandez\u0103 a fost fondat\u0103 de Heikki Salmela, \u00eempreun\u0103 cu so\u0163ia sa, Kirsti Salmela, \u00een 1966, \u00een micul ora\u015f Naantali.<\/p>\n
\n
\n <\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Lan\u0163ul de restaurante de tip fast-food Hesburger deschide un prim restaurant \u00een Rom\u00e2nia \u00een ora\u015ful R\u00e2mnicu V\u00e2lcea \u015fi vrea zece localuri \u00een primul an de activitate. Pentru pia\u0163a autohton\u0103, compania a alocat un buget de investi\u0163ii de peste 8 mil. euro. Hesburger este un lan\u0163 de restaurante originar din Finlanda, o afacere de familie cu […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[60,32975,11194,6263],"class_list":["post-226834","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-piata","tag-ramnicu-valcea","tag-restaurant","tag-valcea"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/226834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=226834"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/226834\/revisions"}],"predecessor-version":[{"id":226859,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/226834\/revisions\/226859"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=226834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=226834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=226834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}