{"id":225697,"date":"2024-04-09T17:11:48","date_gmt":"2024-04-09T17:11:48","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=225697"},"modified":"2024-04-09T17:11:48","modified_gmt":"2024-04-09T17:11:48","slug":"5-to-go-se-pregateste-sa-intre-pe-piata-din-bulgaria-cu-doua-cafenele-si-sa-extinda-reteaua-din-ungaria-pana-la-zece-unitati-local-brandul-vrea-sa-atinga-borna-de-650-de-cafenele-pana-in-decembrie","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=225697","title":{"rendered":"5 to go se preg\u0103te\u015fte s\u0103 intre pe pia\u0163a din Bulgaria cu dou\u0103 cafenele \u015fi s\u0103 extind\u0103 re\u0163eaua din Ungaria p\u00e2n\u0103 la zece unit\u0103\u0163i. Local, brandul vrea s\u0103 ating\u0103 borna de 650 de cafenele p\u00e2n\u0103 \u00een decembrie, cu focus pe ora\u015fele principale"},"content":{"rendered":"

\nLan\u0163ul rom\u00e2nesc de cafenele 5 to go, lansat pe pia\u0163\u0103 \u00een urm\u0103 cu mai pu\u0163in de un deceniu, a \u00eenregistrat \u00een primele trei luni ale anului o cre\u015ftere a v\u00e2nz\u0103rilor cu 48% an\/an \u015fi a dep\u0103\u015fit pragul de 550 de loca\u0163ii \u00een \u0163ar\u0103, dup\u0103 deschiderea \u00een acest an a 40 de unit\u0103\u0163i noi, la care se adaug\u0103 9 loca\u0163ii renovate \u015fi dou\u0103 relocate.<\/p>\n

\nCompania se preg\u0103te\u015fte s\u0103 intre pe pia\u0163a din Bulgaria, unde a semnat deja actele pentru dou\u0103 unit\u0103\u0163i, \u015fi a \u00eenceput demersurile pentru deschiderea a dou\u0103 noi cafenele 5 to go la Budapesta, pe l\u00e2ng\u0103 cele patru deja prezente \u00een Ungaria.<\/p>\n

\n\u201eM\u0103 bucur c\u0103 se va concretiza deschiderea primelor loca\u0163ii 5 to go din Bulgaria, este o realizare pe care o urm\u0103rim de ceva vreme, iar \u00een Ungaria planul este s\u0103 fim prezen\u0163i cu 10 cafenele p\u00e2n\u0103 la finalul anului, dac\u0103 totul decurge conform a\u015ftept\u0103rilor\u201d, spune Radu Savopol, cofondator 5 to go.<\/p>\n

\nLocal, \u00een acest moment, re\u0163eaua 5 to go cuprinde 120 de ora\u015fe, alte 35 urm\u00e2nd a fi incluse pe harta de dezvoltare \u00een acest an \u015fi num\u0103r\u0103 280 de antreprenori.<\/p>\n

\nOficialii companiei estimeaz\u0103 c\u0103 p\u00e2n\u0103 \u00een decembrie 2024, pe pia\u0163a local\u0103 vor mai fi deschise \u00eenc\u0103 120 de noi cafenele 5 to go, \u00een timp ce pe pia\u0163a din afar\u0103 extinderea businessului va fi condi\u0163ionat\u0103 de o analiz\u0103 riguroas\u0103 a rezultatelor ob\u0163inute anterior \u015fi de specificul fiec\u0103rui \u0163\u0103ri. De altfel, previziunea realist\u0103, adaptarea strategiei la evolu\u0163ia pie\u0163ei \u015fi gestionarea eficient\u0103 a factorilor externi se num\u0103r\u0103 printre factorii cheie pentru rezultatele ob\u0163inute p\u00e2n\u0103 \u00een prezent de 5 to go.<\/p>\n

\n\u201eEvolu\u0163ia actual\u0103 a num\u0103rului de loca\u0163ii se \u00eencadreaz\u0103 \u00een targetul propus pentru prima parte a anului, acesta este ritmul necesar pentru a atinge, sau chiar dep\u0103\u015fi, borna de 650 de cafenele deschise p\u00e2n\u0103 \u00een decembrie. \u00cen continuare ne vom consolida prezen\u0163a \u00een special \u00een ora\u015fele mari din Rom\u00e2nia, precum Cluj, Ia\u015fi, Bra\u015fov, Suceava. At\u00e2t pe plan local, c\u00e2t \u015fi \u00een \u0163\u0103rile vecine, test\u0103m pia\u0163a, analiz\u0103m trendurile \u015fi ne adapt\u0103m strategia de brand \u015fi pozi\u0163ionarea de pre\u0163, dac\u0103 este cazul\u201d, adaug\u0103 Radu Savopol.<\/p>\n

\n\"\"<\/a><\/p>\n

\n\u00cen paralel cu extinderea re\u0163elei de cafenele va avea loc \u015fi dezvoltarea diviziei de retail, cu noi produse \u00een zona de snacking \u00een curs de lansare, acestea fiind adaptate cerin\u0163elor momentului \u00een materie de nutri\u0163ie \u015fi stil de via\u0163\u0103.<\/p>\n

\n
\n <\/p>\n

\n <\/p>\n","protected":false},"excerpt":{"rendered":"

Lan\u0163ul rom\u00e2nesc de cafenele 5 to go, lansat pe pia\u0163\u0103 \u00een urm\u0103 cu mai pu\u0163in de un deceniu, a \u00eenregistrat \u00een primele trei luni ale anului o cre\u015ftere a v\u00e2nz\u0103rilor cu 48% an\/an \u015fi a dep\u0103\u015fit pragul de 550 de loca\u0163ii \u00een \u0163ar\u0103, dup\u0103 deschiderea \u00een acest an a 40 de unit\u0103\u0163i noi, la care […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[47646,7179,5879,7281,60,7169],"class_list":["post-225697","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-5-to-go","tag-brand","tag-bulgaria","tag-extindere","tag-piata","tag-ungaria"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=225697"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225697\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=225697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=225697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=225697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}