{"id":225490,"date":"2024-04-02T13:28:19","date_gmt":"2024-04-02T13:28:19","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=225490"},"modified":"2026-04-10T12:18:11","modified_gmt":"2026-04-10T12:18:11","slug":"cristian-carjan-senior-commercial-director-emag-vom-lansa-un-nou-program-de-buyback-pentru-telefoane-in-toate-cele-trei-tari-romania-ungaria-si-bulgaria-in-timp-vom-adauga-si-alte-catego","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=225490","title":{"rendered":"Cristian C\u00e2rjan, senior commercial director eMAG: Vom lansa un nou program de buyback pentru telefoane \u00een toate cele trei \u0163\u0103ri \u2013 Rom\u00e2nia, Ungaria \u015fi Bulgaria. \u00cen timp vom ad\u0103uga \u015fi alte categorii. Peste 25.000 de clien\u0163i au folosit diferitele forme ale programului vechi de buyback"},"content":{"rendered":"<p>\nVom lansa un nou program de buyback pentru telefoane \u00een toate cele trei \u0163\u0103ri \u2013 Rom\u00e2nia, Ungaria \u015fi Bulgaria, a spus Cristian C\u00e2rjan, senior commercial director eMAG. El a ad\u0103ugat c\u0103 p\u00e2n\u0103 \u00een prezent, peste 25.000 de clien\u0163i au folosit diferitele forme ale programului vechi de buyback.<\/p>\n<p>\n\u201eProgramul buyback pentru client este un program prin care po\u0163i s\u0103-\u0163i valorifici telefonul vechi. \u00cen general, oamenii au telefoane pe care le p\u0103streaz\u0103 prin diferite sertare sau \u00eencearc\u0103 s\u0103 le v\u00e2nd\u0103 pe diferite alte platforme sau prin familie, dar ele \u00eenc\u0103 valoreaz\u0103 din ce \u00een ce mai mult, iar \u00een ultimii ani, de exemplu, valoarea medie a telefoanelor mobile a crescut cu 50% pe anumite branduri. Brandurile cele mai v\u00e2ndute din pia\u0163\u0103 sunt Apple \u015fi Samsung. \u00cen ultimii 4 ani, pre\u0163ul mediu de v\u00e2nzare s-a dublat, situa\u0163ie \u00een care produsele noastre valoreaz\u0103 tot mai mult \u015fi e clar c\u0103 au o valoare \u015fi dup\u0103 ce le utiliz\u0103m, o valoare bun\u0103 de rev\u00e2nzare. Totodat\u0103, pre\u0163urile cresc\u00e2nd, telefoanele noi devin mai greu accesibile. Astfel, e nevoie de un suport cumva astfel \u00eenc\u00e2t s\u0103-\u0163i permi\u0163i s\u0103-l cumperi. E un program pe care \u00eel vom lansa \u00een toate cele trei \u0163\u0103ri, care va fi full online. Nu trebuie s\u0103 te duci \u00eentr-un magazin, nici s\u0103 faci o evaluare, nici s\u0103 \u00een\u0163elegi c\u00e2t valoreaz\u0103 produsul t\u0103u, nici s\u0103 predai produsul vechi. Este un flux pur online \u015fi ce am \u00eencercat s\u0103 facem este o experien\u0163\u0103 de la cap la coad\u0103, \u00een doar c\u00e2teva clicuri s\u0103 po\u0163i s\u0103 efectuezi tranzac\u0163ia \u015fi s\u0103 ob\u0163ii banii pe produsul vechi \u00een trei zile de la confirmare a evalu\u0103rii. E ceva diferit pentru c\u0103 ai tot fluxul online \u015fi \u00een 30 de secudne po\u0163i afla valoarea telefonului t\u0103u actual. Acest program ofer\u0103 flexibilitate, asta \u00eenseamn\u0103 c\u0103 po\u0163i returna teelfonul fie la curier, fie la easybox. Plus c\u0103 atunci c\u00e2nd \u00ee\u0163i iei telefon trebuie s\u0103 faci transferul de date de pe vechiul telefon pe noul telefon \u015fi astfel ne am g\u00e2ndit s\u0103-i permitem clientului o perioad\u0103 de timp \u00eentre preluarea telefonului nou \u015fi predarea telefonului vechi, s\u0103 poat\u0103 face asta. Practic, exist\u0103 o setare default prin care curierul vine s\u0103 ridice mai t\u00e2rziu sau exist\u0103 posibilitatea s\u0103 returnezi prin easybox \u015fi atunci ai un cod QR. Po\u0163i returna la orice or\u0103 pentru o perioad\u0103 limitat\u0103 de timp\u201d, a explicat Cristian C\u00e2rjan \u00een cadrul conferin\u0163ei ZF eCommerce Summit 2024 \u2013 Ce urmeaz\u0103 \u00een eCommerce?.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\nAlte declara\u0163ii<\/p>\n<p>\nPorgramul va fi lansat la 15 aprilie \u00een toate cele trei \u0163\u0103ri \u015fi pe toate platformele, prima dat\u0103 pentru telefoane \u015fi ulterior o s\u0103 ad\u0103ug\u0103m \u015fi alte categorii de produse.<\/p>\n<p>\nNe dorim s\u0103 oferim clien\u0163ilor servicii noi mereu, s\u0103 livr\u0103m produsele rapid, s\u0103 avem o gam\u0103 c\u00e2t mai mare de produse. Dar nu \u00een ultimul r\u00e2nd ne uit\u0103m c\u0103tre client, s\u0103 oferim servicii premium. Aici vine \u015fi partea de buyback, program desf\u0103\u015furat \u00eempreun\u0103 cu Flip. Asta a fost posibil pt c\u0103 suntem \u00een acela\u015fi grup, \u015fi&nbsp; afost posibil s\u0103 implement\u0103m acest program. P\u00e2n\u0103 acum, peste 25.000 de clien\u0163i au folosit diferitele forme ale programului de buyback forma veche \u00eensemna ceva mai simplu care ne difern\u0163ia cu pu\u0163in fa\u0163\u0103 de alte programe din pia\u0163\u0103.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vom lansa un nou program de buyback pentru telefoane \u00een toate cele trei \u0163\u0103ri \u2013 Rom\u00e2nia, Ungaria \u015fi Bulgaria, a spus Cristian C\u00e2rjan, senior commercial director eMAG. El a ad\u0103ugat c\u0103 p\u00e2n\u0103 \u00een prezent, peste 25.000 de clien\u0163i au folosit diferitele forme ale programului vechi de buyback. \u201eProgramul buyback pentru client este un program prin [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[4126,246,47,94,10015],"class_list":["post-225490","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-clienti","tag-crestere","tag-lansare","tag-program","tag-telefoane"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=225490"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225490\/revisions"}],"predecessor-version":[{"id":225510,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225490\/revisions\/225510"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=225490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=225490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=225490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}