{"id":225276,"date":"2024-03-25T17:25:51","date_gmt":"2024-03-25T17:25:51","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=225276"},"modified":"2024-03-25T17:25:51","modified_gmt":"2024-03-25T17:25:51","slug":"cele-mai-inovatoare-companii-din-romania-in-2023-calculatorul-amprentei-de-carbon-in-cadrul-smart-market-2","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=225276","title":{"rendered":"Cele mai inovatoare companii din Rom\u00e2nia \u00een 2023. Calculatorul amprentei de carbon \u00een cadrul Smart Market"},"content":{"rendered":"<p>\n<strong>Anul acesta, Raiffeisen Bank Rom\u00e2nia a lansat, \u00een premier\u0103 \u00een sectorul financiar-bancar, calculatorul amprentei de carbon, \u00een cadrul aplica\u0163iei Smart Market.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Descrierea inova\u0163iei<\/ins><ins>:<\/ins><\/strong><\/p>\n<p>\nSolu\u0163ia tehnic\u0103, dezvoltat\u0103 de Finshape pentru Raiffeisen Bank Rom\u00e2nia \u015fi auditat\u0103 interna\u0163ional de c\u0103tre compania de consultan\u0163\u0103 financiar\u0103 Deloitte, calculeaz\u0103 emisiile de carbon ale fiec\u0103rui utilizator, pe baza tranzac\u0163iilor f\u0103cute cu cardul sau prin contul lor Raiffeisen, iar acestea sunt apoi afi\u015fate acestora din aplica\u0163ia Smart Market, pentru a-i ajuta s\u0103 \u00ee\u015fi cunoasc\u0103 \u015fi s\u0103 gestioneze impactul asupra mediului. Amprenta de carbon reprezint\u0103 emisiile totale de gaze cu efect de ser\u0103 pe care o organiza\u0163ie, un eveniment, produs sau o persoan\u0103 le produce \u00eentr-un anumit interval de timp. De exemplu, \u00een baza de date a Exiobase, indexul pentru emisiile de carbon \u00een categoria DYI \u015fi recondi\u0163ion\u0103ri de mobil\u0103 este de 0,37141 kg de emisii de CO2 pentru fiecare euro cheltuit, astfel c\u0103 pentru un bon de cump\u0103r\u0103turi de 124 de lei, amprenta de carbon este de 9.37 kg CO2e.&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5539\/22292206\/41\/raiffeisen-cifre.jpg?height=245&#038;width=150\" style=\"width: 150px; height: 245px; margin: 10px; float: right;\" \/>Lansat\u0103 \u00een iulie 2022, aplica\u0163ia Smart Market a fost dezvoltat\u0103 de Raiffeisen Bank Rom\u00e2nia, cu sprijinul Collinson Group \u015fi Finshape. Smart Market este prima aplica\u0163ie bancar\u0103 din Rom\u00e2nia care le ofer\u0103 clien\u0163ilor at\u00e2t discounturi, c\u00e2t \u015fi premii de la brandurile partenere: cashback pentru pl\u0103\u0163ile cu cardul Raiffeisen, puncte de loialitate, oferte la produse bancare \u015fi premii.<\/p>\n<p>\n\u00cen prezent, num\u0103r\u0103 peste 600.000 de clien\u0163i activi \u015fi \u00een Smart Market sunt lista\u0163i peste 130 de comercian\u0163i cu oferte din domenii variate (s\u0103n\u0103tate, financiar, tech, beauty, travel, printre altele).<\/p>\n<p>\n<strong><ins>Elementul de noutate:<\/ins><\/strong><\/p>\n<p>\nInstitu\u0163ia financiar\u0103 a lansat anul acesta, \u00een premier\u0103 \u00een sectorul financiar-bancar, calculatorul amprentei de carbon, \u00een cadrul aplica\u0163iei Smart Market, aplica\u0163ia de loializare a Raiffeisen Bank Rom\u00e2nia.<\/p>\n<p>\n<strong><ins>Efectele inova\u0163iei:<\/ins><\/strong><\/p>\n<p>\n\u00cen luna iulie 2023, echipa Raiffeisen Smart Market a demarat o nou\u0103 campanie de sustenabilitate. Clien\u0163ii aplica\u0163iei de loializare au fost invita\u0163i s\u0103 acceseze serviciile \u015fi produsele sustenabile dintr-o sec\u0163iune special creat\u0103, denumit\u0103 Grij\u0103 pentru Mediu, \u015fi s\u0103 doneze punctele ob\u0163inute pentru a planta unul sau mai mul\u0163i copaci \u00een comuna Putineiu, jud. Giurgiu, o zon\u0103 cu risc crescut de de\u015fertificare. De asemenea, compania \u015fi-a luat angajamentul de a dubla num\u0103rul de copaci planta\u0163i, \u00een limita a 5.000 de copaci. Ac\u0163iunea de plantare, realizat\u0103 cu sprijinul Asocia\u0163iei P\u0103durea Copiilor, a avut loc \u00een noiembrie 2023. Un hectar de p\u0103dure urmeaz\u0103 astfel a fi plantat \u015fi \u00eentre\u0163inut \u00een urm\u0103torii ani.<\/p>\n<p>\nEchipa Raiffeisen Bank Rom\u00e2nia a creat local aceast\u0103 func\u0163ionalitate care permite clien\u0163ilor donarea punctelor ob\u0163inute pentru sus\u0163inerea campaniilor de plantare.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anul acesta, Raiffeisen Bank Rom\u00e2nia a lansat, \u00een premier\u0103 \u00een sectorul financiar-bancar, calculatorul amprentei de carbon, \u00een cadrul aplica\u0163iei Smart Market. &nbsp; Descrierea inova\u0163iei: Solu\u0163ia tehnic\u0103, dezvoltat\u0103 de Finshape pentru Raiffeisen Bank Rom\u00e2nia \u015fi auditat\u0103 interna\u0163ional de c\u0103tre compania de consultan\u0163\u0103 financiar\u0103 Deloitte, calculeaz\u0103 emisiile de carbon ale fiec\u0103rui utilizator, pe baza tranzac\u0163iilor f\u0103cute cu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,571,7208],"tags":[57265,56958,57266],"class_list":["post-225276","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-business-hi-tech","category-servicii-financiare","tag-calculatorul-amprentei-de-carbon","tag-inovatie-tehnica","tag-smart-market"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=225276"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225276\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=225276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=225276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=225276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}