{"id":225228,"date":"2024-03-24T12:11:05","date_gmt":"2024-03-24T12:11:05","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=225228"},"modified":"2024-03-24T12:11:05","modified_gmt":"2024-03-24T12:11:05","slug":"cele-mai-inovatoare-companii-din-romania-in-2023-dezvoltarea-unui-dashboard-personalizabil-pentru-aplicatia-smartbank-aplicatia-mobila-de-internet-banking","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=225228","title":{"rendered":"Cele mai inovatoare companii din Rom\u00e2nia \u00een 2023. Dezvoltarea unui dashboard personalizabil pentru aplica\u0163ia SmartBank (aplica\u0163ia mobil\u0103 de internet banking)"},"content":{"rendered":"<p>\n<strong>\u00cen septembrie 2023, OTP Bank Rom\u00e2nia a lansat noul dashboard al aplica\u0163iei mobile SmartBank, marc\u00e2nd o investi\u0163ie semnificativ\u0103 de aproximativ 100.000 de euro. \u00cen locul unei aplica\u0163ii de mobile banking obi\u015fnuit\u0103, SmartBank se poate personaliza acum \u00een func\u0163ie de preferin\u0163ele fiec\u0103rui client, oferind o experien\u0163\u0103 digital\u0103 inovatoare \u015fi adaptat\u0103 nevoilor individuale. Acest pas strategic a venit \u00een \u00eent\u00e2mpinarea tuturor clien\u0163ilor OTP Bank care utilizeaz\u0103 serviciile de internet \u015fi mobile banking, reprezent\u00e2nd aproximativ 90% din totalul clien\u0163ilor b\u0103ncii.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Descrierea inova\u0163iei<\/ins><ins>:<\/ins><\/strong><\/p>\n<p>\nNoul dashboard al aplica\u0163iei SmartBank reprezint\u0103 o paradigm\u0103 modern\u0103 \u00een tehnologia de mobile banking, adopt\u00e2nd cele mai recente abord\u0103ri pentru a oferi clien\u0163ilor o experien\u0163\u0103 personalizat\u0103 \u015fi inovatoare. Acesta aduce pe ecranele utilizatorilor un nivel de adaptabilitate f\u0103r\u0103 precedent, aliniat cu nevoile specifice ale fiec\u0103rui individ, \u015fi introduce op\u0163iuni \u015fi func\u0163ionalit\u0103\u0163i care plaseaz\u0103 SmartBank \u00een fruntea pie\u0163ei de servicii bancare din Rom\u00e2nia, aplica\u0163ia oferind multiple op\u0163iuni de personalizare \u015fi func\u0163ionalit\u0103\u0163i de top.<\/p>\n<p>\n<strong><ins>Elementul de noutate:<\/ins><\/strong><\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5539\/22292141\/30\/otp-cifre.jpg?height=234&#038;width=150\" style=\"width: 150px; height: 234px; margin: 10px; float: right;\" \/>Elementele de inova\u0163ie aduse aplica\u0163iei SmartBank odat\u0103 cu lansarea noului dashboard se refer\u0103 la:<\/p>\n<p>\n\u2022 un nivel avansat de adaptabilitate care ofer\u0103 utilizatorilor posibilitatea de a-\u015fi personaliza experien\u0163a \u00een func\u0163ie de preferin\u0163e, nevoi, obiceiuri specifice<\/p>\n<p>\n\u2022 introducerea func\u0163ionalit\u0103\u0163ilor pionierat de tipul ac\u0163iunilor rapide, diferite de cele standard oferite de aplica\u0163iile de mobile banking din pia\u0163a noastr\u0103<\/p>\n<p>\n\u2022 una dintre cele mai prietenoase, intuitive \u015fi u\u015for de navigat interfe\u0163e ale unei aplica\u0163ii de mobile banking.<\/p>\n<p>\nInova\u0163ia \u00eenseamn\u0103, de asemenea, prioritizarea securit\u0103\u0163ii, astfel \u00eenc\u00e2t \u00eenc\u00e2t noul SmartBank integreaz\u0103 cele mai recente tehnologii de securitate, cum ar fi autentificarea avansat\u0103 \u015fi criptarea puternic\u0103, pentru maxima protec\u0163ie a datelor utilizatorilor. Aceast\u0103 nou\u0103 versiune a dashboardului are la baz\u0103 feedbackul primit de la clien\u0163i, colaborarea str\u00e2ns\u0103 cu utilizatorii permi\u0163\u00e2nd dezvoltarea unui produs care s\u0103 \u00eembine func\u0163ionalitatea \u015fi stilul \u00eentr-o manier\u0103 unic\u0103.<\/p>\n<p>\n\u201eNoul dashboard reprezint\u0103 o continuare a angajamentului nostru de a \u00eembun\u0103t\u0103\u0163i constant aplica\u0163ia SmartBank, o misiune asumat\u0103 cu determinare \u00een ultimii doi ani. \u00cen acest interval, ne-am propus s\u0103 oferim clien\u0163ilor o aplica\u0163ie dinamic\u0103, inteligent\u0103 \u015fi intuitiv\u0103. Rezultatele ob\u0163inute vorbesc de la sine \u015fi confirm\u0103 faptul c\u0103 ne-am atins obiectivul. \u00cen esen\u0163\u0103, am creat un mediu de banking digital care s\u0103 corespund\u0103 a\u015ftept\u0103rilor \u015fi s\u0103 r\u0103spund\u0103 nevoilor diverse ale clien\u0163ilor <strong>companiei\u201d, spun reprezentan\u0163ii businessului.<\/strong><\/p>\n<p>\n<strong><ins>Efectele inova\u0163iei:<\/ins><\/strong><\/p>\n<p>\nNum\u0103rul utilizatorilor care au adoptat \u015fi au efectuat tranzac\u0163ii prin aplica\u0163ia mobil\u0103 SmartBank a crescut semnificativ, cu o evolu\u0163ie de aproximativ 80% \u00een ultimii doi ani \u015fi jum\u0103tate. \u00cen plus, \u00een ultimul trimestru, ratingurile aplica\u0163iei \u00een cele dou\u0103 mari magazine, App Store \u015fi Play Store, au \u00eenregistrat o cre\u015ftere de peste 50%, subliniind satisfac\u0163ia \u015fi aprecierea utilizatorilor fa\u0163\u0103 de noul dashboard SmartBank.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen septembrie 2023, OTP Bank Rom\u00e2nia a lansat noul dashboard al aplica\u0163iei mobile SmartBank, marc\u00e2nd o investi\u0163ie semnificativ\u0103 de aproximativ 100.000 de euro. \u00cen locul unei aplica\u0163ii de mobile banking obi\u015fnuit\u0103, SmartBank se poate personaliza acum \u00een func\u0163ie de preferin\u0163ele fiec\u0103rui client, oferind o experien\u0163\u0103 digital\u0103 inovatoare \u015fi adaptat\u0103 nevoilor individuale. Acest pas strategic a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[571,7208],"tags":[56958,17868,57251],"class_list":["post-225228","post","type-post","status-publish","format-standard","hentry","category-business-hi-tech","category-servicii-financiare","tag-inovatie-tehnica","tag-otp-bank-romania","tag-smartbank"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=225228"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/225228\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=225228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=225228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=225228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}