{"id":224836,"date":"2024-03-07T19:12:15","date_gmt":"2024-03-07T19:12:15","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=224836"},"modified":"2024-03-07T19:12:15","modified_gmt":"2024-03-07T19:12:15","slug":"antreprenorii-raluca-si-razvan-stefanescu-au-ajuns-la-afaceri-de-21-mil-euro-cu-reteaua-de-24-de-magazine-de-cosmetice-cupio","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=224836","title":{"rendered":"Antreprenorii Raluca \u015fi R\u0103zvan \u015etef\u0103nescu au ajuns la afaceri de 21 mil. euro cu re\u0163eaua de 24 de magazine de cosmetice Cupio"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span> Cupio a fost lansat \u00een 2012 de Raluca \u015fi R\u0103zvan \u015etef\u0103nescu, printr-o investi\u0163ie de 10.000 de euro, comercializ\u00e2nd \u00eenc\u0103 de la \u00eenceput produse \u015fi instrumente pentru realizarea manichiurii, accesorii, produse pentru machiaj \u015fi \u00eengrijirea corpului.<\/strong><\/em><\/p>\n<p>\nCupio, brandul rom\u00e2nesc de cosmetice lansat de antreprenorii timi\u015foreni Raluca \u015fi R\u0103zvan \u015etef\u0103nescu \u00een 2012, a finalizat anul 2023 cu o cifr\u0103 de afaceri de peste 104 mil. lei (21 mil. euro) la nivel de grup \u015fi cu o re\u0163ea na\u0163ional\u0103 de 24 de magazine.<\/p>\n<p>\nCupio a devenit&nbsp;unul dintre principalii furnizori de cosmetice pentru saloanele de \u00eenfrumuse\u0163are din \u0163ar\u0103, produsele brandului ajung\u00e2nd \u015fi \u00een afara grani\u0163elor, prin intermediul distribuitorilor autoriza\u0163i din Italia, Germania, Belgia \u015fi Danemarca, potrivit unor informa\u0163ii furnizate anterior de companie.<\/p>\n<p>\n\u201eCupio a reu\u015fit, \u00een cei 12 ani de la \u00eenfiin\u0163are, s\u0103 \u00ee\u015fi consolideze pozi\u0163ia at\u00e2t pe plan na\u0163ional, c\u00e2t \u015fi interna\u00ad\u0163ional, adapt\u00e2ndu-se la dinamica pie\u0163ei \u015fi la cerin\u0163ele consu\u00admatorilor. Cupio demon\u00adstreaz\u0103 o expansiune strategic\u0103 prin extinde\u00adrea re\u0163elei sale, cu 24 de magazine fizice \u00een Rom\u00e2nia, \u015fi prin con\u00adsolidarea echipei la 190 de angaja\u0163i\u2019\u201c, se arat\u0103 \u00eentr-un comunicat de pres\u0103 al companiei.<\/p>\n<p>\nGrupul de firme ce de\u0163ine brandul Cupio a \u00eenchiriat \u00een vara anului 2022 aproximativ 3.200 de metri p\u0103tra\u0163i de spa\u0163ii de depozitare \u00een proiectul CTPark Timi\u015foara Ghiroda, situat \u00een apropiere de Aeroportul Interna\u0163ional Timi\u015foara, pentru a sus\u0163ine planurile de dezvoltare a re\u0163elei de magazine fizice, dar \u015fi a celui online.<\/p>\n<p>\nTranzac\u0163ia a fost intermediat\u0103 de compania de consultan\u0163\u0103 imobiliar\u0103 Cushman &#038; Wakefield Echinox. Anterior, opera\u0163iunile de depozitare \u015fi de logistic\u0103 ale companiei func\u0163ionau \u00eentr-un spa\u0163iu mult mai mic din Timi\u015foara, noua loca\u0163ie g\u0103zduind de asemenea \u015fi birourile unde \u00ee\u015fi desf\u0103\u015foar\u0103 activitatea angaja\u0163ii Cupio.<\/p>\n<p>\nCupio a fost lansat \u00een 2012 de Raluca \u015fi R\u0103zvan \u015etef\u0103nescu, printr-o investi\u0163ie de 10.000 de euro, comercializ\u00e2nd \u00eenc\u0103 de la \u00eenceput produse \u015fi instrumente pentru realizarea manichiurii, accesorii, produse pentru machiaj \u015fi \u00eengrijirea corpului. Primul magazin fizic, de tip insul\u0103, a fost deschis la Arad, iar mai apoi, Cupio a \u00eenceput s\u0103 intre \u00een saloanele de frumuse\u0163e, unde comercializa lacuri de unghii clasice, geluri UV, oje semipermanente, instrumente de manichiur\u0103 \u015fi aparaturi indispensabile pentru tehnicienii de unghii.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cupio, brandul rom\u00e2nesc de cosmetice lansat de antreprenorii timi\u015foreni Raluca \u015fi R\u0103zvan \u015etef\u0103nescu \u00een 2012, a finalizat anul 2023 cu o cifr\u0103 de afaceri de peste 104 mil. lei (21 mil. euro) la nivel de grup \u015fi cu o re\u0163ea na\u0163ional\u0103 de 24 de magazine.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[6081,16563,5622,53662,36848,387,42581],"class_list":["post-224836","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-accesorii","tag-comercializare","tag-cosmetice","tag-cupio","tag-machiaj","tag-magazine","tag-unghii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/224836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=224836"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/224836\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=224836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=224836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=224836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}