{"id":224830,"date":"2024-03-07T17:21:47","date_gmt":"2024-03-07T17:21:47","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=224830"},"modified":"2024-03-07T17:21:47","modified_gmt":"2024-03-07T17:21:47","slug":"cum-a-reusit-apple-sa-cheltuie-1-miliard-de-dolari-anual-intr-un-proiect-pe-care-l-a-abandonat","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=224830","title":{"rendered":"Cum a reu\u015fit Apple s\u0103 cheltuie 1 miliard de dolari anual \u00eentr-un proiect pe care l-a abandonat"},"content":{"rendered":"<p>\nLa \u00eenceptul anului 2020, directorii de top ai Apple s-au \u00eent\u00e2lnit \u00een Arizona pentru a testa prototipul ma\u015finii pe care o compania \u00eencerca de ani de zile s\u0103 o construiasc\u0103, scrie Bloomberg.<\/p>\n<p>\nPrototipul, un minivan alb cu plafon de sticl\u0103, a fost dezvoltat pentru a putea fi folosit \u00een mod confortabil de patru oameni. Planul era ca ma\u015fina s\u0103 intre pe pia\u0163\u0103 \u00een urm\u0103torii cinci ani un display uria\u015f \u015fi un sistem audio puternic.<\/p>\n<p>\nMai important, proiectul \u201eBread Loaf\u201d ar fi avut o autonomie de nivel 5, astfel ma\u015fina s-ar fi putut conduce singur\u0103 cu ajutorul calculatorului \u015fi noul sistem de operare dezvoltat intern.<\/p>\n<p>\nAcest proiect, dar \u015fi altele similare, nu au intrat niciodat\u0103 \u00een produc\u0163ie. Pe 27 februarie Apple \u015fi-a anun\u0163at angja\u0163ii c\u0103 renun\u0163a la planul ambi\u0163ios de a dezvolta o ma\u015fin\u0103. Decizia, de\u015fi una spontan\u0103, nu a venit ca o surpriz\u0103.<\/p>\n<p>\nPe parcursul ultimului deceniu Apple a \u00eencercat cel pu\u0163in 5 variante de design diferite, a \u00eengajat \u015fi concediat ingineri, \u015fi a considerat intrarea \u00een parteneriat cu nume grele din industria auto precum Tesla, Mercedes-Benz sau BMW. Costul programului a fost, \u00een medie, de aproape 1 miliard de dolari anual, excluz\u00e2nd cheltuielile cu senzorii \u015fi software-ul.<\/p>\n<p>\n\u201eSunt o mul\u0163ime de posibilit\u0103\u0163i pe care le ai c\u00e2nd dispui de mul\u0163i bani \u015fi angaja\u0163i inteligen\u0163i\u201d, a declarat Reilly Brennan, partener al Trucks VC. \u201eApple nu a avut capacitatea de a lua at\u00e2t de multe decizii\u201d, a ad\u0103ugat acesta.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La \u00eenceptul anului 2020, directorii de top ai Apple s-au \u00eent\u00e2lnit \u00een Arizona pentru a testa prototipul ma\u015finii pe care o compania \u00eencerca de ani de zile s\u0103 o construiasc\u0103, scrie Bloomberg. Prototipul, un minivan alb cu plafon de sticl\u0103, a fost dezvoltat pentru a putea fi folosit \u00een mod confortabil de patru oameni. Planul [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[288,57129,29950,7756,283,7202,149,193,7060,7697,204,9459,8292],"class_list":["post-224830","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-apple","tag-apple-car","tag-autonom","tag-bmw","tag-cheltuieli","tag-concedieri","tag-investitii","tag-it","tag-masina","tag-mercedes","tag-tehnologie","tag-tesla","tag-transport"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/224830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=224830"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/224830\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=224830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=224830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=224830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}