{"id":223441,"date":"2024-01-21T19:56:44","date_gmt":"2024-01-21T19:56:44","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=223441"},"modified":"2024-01-21T19:56:44","modified_gmt":"2024-01-21T19:56:44","slug":"ce-planuri-de-expansiune-au-marii-retaileri-in-2024-cand-se-vor-vedea-si-primele-efecte-ale-tranzactiilor-cheie-de-anul-trecut","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=223441","title":{"rendered":"Ce planuri de expansiune au marii retaileri \u00een 2024, c\u00e2nd se vor vedea \u015fi primele efecte ale tranzac\u0163iilor-cheie de anul trecut?"},"content":{"rendered":"

\n\u2666<\/span> Unele re\u0163ele men\u0163in ritmul, altele accelereaz\u0103 <\/strong><\/em>\u2666<\/strong><\/em><\/span> Pariul e pe proximitate \u015fi discount \u2666<\/span> \u00cen trecut, marile lan\u0163uri scoteau din buzunare chiar \u015fi 1 mld. euro pe an pentru dezvoltare \u2666<\/span> \u00cen 2024, cei mai mul\u0163i se feresc de cifre.<\/strong><\/em><\/p>\n

\nComer\u0163ul modern local a dep\u0103\u015fit la finalul anului trecut pragul de 4.500 de magazine,  dup\u0103 ce retailerii au deschis circa 320 de supermarketuri, hipermarketuri, magazine de discount \u015fi proximitate modern\u0103, arat\u0103 calculele \u015fi estim\u0103rile ZF. Ritmul este ceva mai lent dec\u00e2t \u00een anii anteriori, \u00eens\u0103 nu cu mult.<\/p>\n

\n <\/p>\n

\nCum va ar\u0103ta 2024?<\/strong><\/p>\n

\nRetailerii anun\u0163\u0103 planuri ambi\u0163ioase de expansiune, unele re\u0163ele av\u00e2nd de g\u00e2nd s\u0103 men\u0163in\u0103 ritmul setat \u00een anul anterior, \u00een timp ce altele apas\u0103 pedala de accelera\u0163ie. Iar asta \u00eentr-un an \u00een care se vor vedea primele efecte ale marilor tranzac\u0163ii din 2023.<\/p>\n

\nMai exact, pe de-o parte, autorit\u0103\u0163ile din domeniul concuren\u0163ei vor anun\u0163a \u00een acest an care este \u00ecverdictul\u00ee lor \u00een ceea ce prive\u015fte preluarea re\u0163elei Profi de c\u0103tre grupul Ahold Delhaize, proprietarul Mega Image. Pe de alt\u0103 parte, polonezii de la Zabka, un retailer de top din cea mai puternic\u0103 economie din regiune, \u00ee\u015fi vor trasa primele directive pentru Rom\u00e2nia. Zabka este cel mai important nume nou intrat \u00een comer\u0163ul alimentar autohton \u00een ultimul deceniu. Nu \u00een ultimul r\u00e2nd, Carrefour va finaliza integrarea opera\u0163iunilor Cora \u00een propriul portofoliu, dup\u0103 ce deal-ul a primit deja acordul Consiliului Concuren\u0163ei. Compania anun\u0163\u0103 totodat\u0103 c\u0103 va continua \u015fi expansiu\u00adnea, pariind pe proximitate. Tot pe proximi\u00adtate mizeaz\u0103 \u015fi cona\u0163ionalii de la Auchan.<\/p>\n

\n

\nAnul 2024 urmeaz\u0103 a fi \u00eenc\u0103 unul de cre\u015ftere pentru comer\u0163ul modern local, un domeniu care a mizat pe dezvoltare \u015fi pe expansiune indiferent de contextul economic. Re\u0163elele prezente \u00een Rom\u00e2nia au inaugurat magazine noi \u015fi \u00een criza din 2009-2010, \u015fi \u00een anii de boom, dar \u015fi \u00een timpul pandemiei.<\/strong><\/em><\/span><\/p>\n

\n

\n\u00cen ultimii ani, c\u00e2nd a venit vorba de expansiune, retailerii au pariat \u00een special pe dou\u0103 formate – proximitate \u015fi discount. De altfel, mult\u0103 vreme, Mega Image \u015fi Profi, dou\u0103 re\u0163ele care dezvolt\u0103 supermarketuri \u015fi magazine de proximitate, au fost campioa\u00adnele extinderii. Anul trecut, an marcat de preluarea de c\u0103tre Ahold Delhaize (proprietarul Mega Image) a Profi, cifrele expansiunii arat\u0103 diferit. Mai exact, cele dou\u0103 lan\u0163uri au fr\u00e2nat dezvoltarea.<\/p>\n

\nLa fel a f\u0103cut \u015fi Lidl, liderul comer\u0163ului modern local dup\u0103 cifra de afaceri, iar asta dup\u0103 mai mul\u0163i ani de dezvoltare accelerat\u0103. Potrivit informa\u0163iilor din pia\u0163\u0103, nem\u0163ii au t\u0103iat investi\u0163iile pentru c\u0103 infla\u0163ia a trimis \u00een aer pre\u0163ul dezvolt\u0103rilor de noi magazine. Ce urmeaz\u0103 \u00een 2024?<\/p>\n

\n <\/p>\n

\n <\/p>\n

\n <\/p>\n

\n <\/p>\n

\n <\/p>\n","protected":false},"excerpt":{"rendered":"

Comer\u0163ul modern local a dep\u0103\u015fit la finalul anului trecut pragul de 4.500 de magazine, dup\u0103 ce retailerii au deschis circa 320 de supermarketuri, hipermarketuri, magazine de discount \u015fi proximitate modern\u0103, arat\u0103 calculele \u015fi estim\u0103rile ZF. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[26562,420,387,8087,8320,413,421,7128],"class_list":["post-223441","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-expansiune","tag-hipermarketuri","tag-magazine","tag-mega-image","tag-profi","tag-retaileri","tag-supermarketuri","tag-tranzactii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/223441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=223441"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/223441\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=223441"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=223441"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=223441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}