{"id":223227,"date":"2024-01-15T11:35:00","date_gmt":"2024-01-15T11:35:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=223227"},"modified":"2024-01-15T11:35:00","modified_gmt":"2024-01-15T11:35:00","slug":"inovatia-nu-este-o-strategie","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=223227","title":{"rendered":"Inova\u0163ia nu este o strategie"},"content":{"rendered":"<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/22231335\/2\/cop-inovatoare.jpg?height=201&#038;width=150\" style=\"width: 150px; height: 201px; margin: 10px; float: right;\" \/>Am v\u0103zut la un moment dat un film (\u201eJoy\u201d) care a prezentat povestea inven\u0163iei mopului care se poate stoarce \u00een g\u0103leat\u0103 (miracle mop, care a avut succes \u00een anii \u201890), cu toat\u0103 povestea \u2013 de unde a pornit ideea (inventatoarea s-a t\u0103iat la m\u00e2ini \u00een cioburi c\u00e2nd a vrut s\u0103 soarc\u0103 mopul precursor al obiectului folosit acum la scar\u0103 larg\u0103), dificult\u0103\u0163ile de finan\u0163are, \u00eend\u00e2rjirea necesar\u0103 pentru a dep\u0103\u015fi dificult\u0103\u0163i aparent insurmontabile.<\/p>\n<p>\n\u00cen mod clar, inova\u0163ia este r\u0103spunsul la o nevoie. Uneori tangibil\u0103, sau intuit\u0103 \u2013 a\u015fa cum a fost cazul lui Joy, alteori visat\u0103 \u2013 a\u015fa cum s-a \u00eent\u00e2mplat cu iPhone. Mai sunt \u015fi inven\u0163ii sau inova\u0163ii sterile, acelea care nu \u00ee\u015fi g\u0103sesc public sau nu sunt performante din punct de vedere financiar. Cel mai adesea, inovatorii nu \u00ee\u015fi propun s\u0103 schimbe lumea. Chiar dac\u0103 acest lucru se \u00eent\u00e2mpl\u0103, este mai degrab\u0103 o consecin\u0163\u0103 \u015fi nu un \u0163el. Ei se lupt\u0103 s\u0103-\u015fi pun\u0103 \u00een practic\u0103 ideea revolu\u0163ionar\u0103 pentru c\u0103 este visul lor, pentru c\u0103 nu au de ales, pentru c\u0103 (adeseori) investesc totul \u00een acest demers, pentru c\u0103 au \u00eencredere \u015fi speran\u0163\u0103. Cei mai mul\u0163i probabil nu izb\u00e2ndesc \u015fi multe idei se sting \u00eenainte a se materializa. Dar f\u0103r\u0103 curaj, \u00eend\u00e2rjire, asumarea riscului de e\u015fec inova\u0163iile nu ar avea \u015fanse s\u0103 apar\u0103. Faptul c\u0103 zi de zi afl\u0103m de noi \u015fi noi inven\u0163ii care au poten\u0163ial de a ne ajuta \u00een traiul de zi cu zi sau de a ne schimba radical via\u0163a este o dovad\u0103 c\u0103 ritmul \u00een care apar inova\u0163iile a accelerat \u00een ultimii ani. Edi\u0163ia din acest an a catalogului, aflat la a zecea edi\u0163ie, v\u0103 prezint\u0103 cele mai recente inova\u0163ii ale firmelor de pe pia\u0163a rom\u00e2neasc\u0103.<\/p>\n<p>\n<strong>Ioana Mihai-Andrei este editor BUSINESS Magazin<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Am v\u0103zut la un moment dat un film (\u201eJoy\u201d) care a prezentat povestea inven\u0163iei mopului care se poate stoarce \u00een g\u0103leat\u0103 (miracle mop, care a avut succes \u00een anii \u201890), cu toat\u0103 povestea \u2013 de unde a pornit ideea (inventatoarea s-a t\u0103iat la m\u00e2ini \u00een cioburi c\u00e2nd a vrut s\u0103 soarc\u0103 mopul precursor al obiectului [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[56690,265,198],"class_list":["post-223227","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-cele-mai-inovatoare-companii-din-romania-2023","tag-inovatie","tag-ioana-mihai-andrei"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/223227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=223227"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/223227\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=223227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=223227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=223227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}