{"id":2220,"date":"2006-01-31T17:29:00","date_gmt":"2006-01-31T17:29:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=2220"},"modified":"2026-04-02T07:43:51","modified_gmt":"2026-04-02T07:43:51","slug":"un-target-in-minus-copiii","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=2220","title":{"rendered":"Un target in minus: COPIII"},"content":{"rendered":"

Producatorii europeni de bauturi racoritoare (Uniunea Asociatiilor Producatorilor de Bauturi din Europa – UNESDA) au propus stoparea publicitatii orientate catre copiii cu varste sub 12 ani, transmite warc.com. <\/P>

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UNESDA mai are in plan sa inlature automatele de bauturi racoritoare din scolile primare si sa ofere optiuni \u0084mai sanatoase copiilor\u0093 – masuri care vizeaza combaterea obezitatii in randul copiilor. UNESDA a anuntat ca societati precum Coca-Cola si PepsiCo vor inceta sa mai difuzeze reclame in timpul programelor de televiziune destinate copiilor. <\/P>

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\u0084Este pentru prima data cand principalii producatori de bauturi racoritoare din Europa au luat decizia sa colaboreze in ceea ce priveste practicile de marketing si tehnicile de vanzare orientate catre copii si scoli\u0093, a declarat Stephen Kehoe, director executiv al PepsiCo Europe si presedinte al UNESDA. <\/P>

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In acelasi timp, grupul de lobby European Alliance of Listener and Viewer Associations (EURALVA), a cerut Comisiei Europene sa inaspreasca regulile privind insertiile de produse in cadrul productiilor (product placement) si publicitatea pentru copii.<\/P><\/SPAN><\/p>\n","protected":false},"excerpt":{"rendered":"

Producatorii europeni de bauturi racoritoare (Uniunea Asociatiilor Producatorilor de Bauturi din Europa – UNESDA) au propus stoparea publicitatii orientate catre copiii cu varste sub 12 ani, transmite warc.com.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[1668],"class_list":["post-2220","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-un-target-in-minus-copiii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/2220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2220"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/2220\/revisions"}],"predecessor-version":[{"id":23671,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/2220\/revisions\/23671"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}