{"id":221368,"date":"2023-11-11T20:33:19","date_gmt":"2023-11-11T20:33:19","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=221368"},"modified":"2023-11-11T20:33:19","modified_gmt":"2023-11-11T20:33:19","slug":"record-la-banca-transilvania-aproape-8-milioane-de-tranzactii-intr-o-singura-zi-de-black-friday","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=221368","title":{"rendered":"Record la Banca Transilvania: aproape 8 milioane de tranzac\u0163ii \u00eentr-o singur\u0103 zi de Black Friday"},"content":{"rendered":"<p>\nBanca Transilvania a marcat un record istoric de Black Friday, \u00een 10 noiembrie, cu aproape 8 milioane de tranzac\u0163ii \u00eentr-o singur\u0103 zi, prin canalele BT &#8211; carduri, POS-uri, bancomate etc, o cre\u015ftere cu 28% fa\u0163\u0103 de Black Friday 2022, respectiv dublu fa\u0163\u0103 de o zi standard din acest an.&nbsp;<\/p>\n<p>\n<strong>Au fost \u00eenregistrate:<\/strong><\/p>\n<ul>\n<li>\nPeste 600.000 de tranzac\u0163ii\/or\u0103 prin toate canalele BT, record \u00eenregistrat \u00een intervalul 8.00 \u2013 9.00 AM;<\/li>\n<li>\nPeste 500.000 de tranzac\u0163ii\/or\u0103, timp de nou\u0103 ore consecutiv, \u00een intervalul 8.00 \u2013 17.00;<\/li>\n<li>\n260 de tranzac\u0163ii\/secund\u0103;<\/li>\n<li>\nPeste 1 milion de tranzac\u0163ii au fost realizate prin solu\u0163ia de eCommerce a b\u0103ncii, la clien\u0163ii comercian\u0163i;<\/li>\n<li>\nS-a triplat num\u0103rul de carduri de cump\u0103r\u0103turi emise instant prin BT Pay, respectiv num\u0103rul de major\u0103ri a limitei de credit pe card prin aplica\u0163ie, fa\u0163\u0103 de o zi standard.<\/li>\n<\/ul>\n<p>\n<strong>Black Friday 2023 la Banca Transilvania:<\/strong><\/p>\n<ul>\n<li>\nO medie de peste 340.000 de tranzac\u0163ii\/or\u0103 derulate prin BT, +25% fa\u0163\u0103 de Black Friday 2022;<\/li>\n<li>\nA crescut apetitul clien\u0163ilor BT pentru cump\u0103r\u0103turile \u00een rate, prin programul STAR: +25%, ca volum (Black Friday 2023 vs 2022);<\/li>\n<li>\nA crescut valoarea tranzac\u0163iilor efectuate cu BT Pay la POS-urile comercian\u0163ilor: +30% fa\u0163\u0103 de Black Friday 2022;<\/li>\n<li>\nPeste jum\u0103tate din cump\u0103r\u0103turile cu cardurile BT au fost realizate online;&nbsp;<\/li>\n<li>\nCel mai mare co\u015f de cump\u0103r\u0103turi, achitat cu cardul BT, a fost de 60.000 de euro (echivalent \u00een lei) \u015fi a reprezentat un accesoriu-bijuterie;<\/li>\n<li>\nValoarea medie a co\u015fului de cump\u0103r\u0103turi de Black Friday achitat prin BT a crescut cu 50% fa\u0163\u0103 de o zi obi\u015fnuit\u0103, la 173 de lei.<\/li>\n<\/ul>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Banca Transilvania a marcat un record istoric de Black Friday, \u00een 10 noiembrie, cu aproape 8 milioane de tranzac\u0163ii \u00eentr-o singur\u0103 zi, prin canalele BT &#8211; carduri, POS-uri, bancomate etc, o cre\u015ftere cu 28% fa\u0163\u0103 de Black Friday 2022, respectiv dublu fa\u0163\u0103 de o zi standard din acest an.&nbsp; Au fost \u00eenregistrate: Peste 600.000 de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[25505,13155,7128],"class_list":["post-221368","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-black-friday","tag-bt","tag-tranzactii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/221368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=221368"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/221368\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=221368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=221368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=221368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}