{"id":219551,"date":"2023-09-14T21:21:28","date_gmt":"2023-09-14T21:21:28","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=219551"},"modified":"2023-09-14T21:21:28","modified_gmt":"2023-09-14T21:21:28","slug":"penny-arunca-manusa-liderilor-din-comert-ceo-ul-firmei-mama-vrea-2-mld-euro-din-romania-in-romania-retelele-de-comert-modern-alearga-in-galop-nimeni-nu-conditioneaza-extinderea-lor-de-zone-de-pro","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=219551","title":{"rendered":"Penny arunc\u0103 manu\u015fa liderilor din comer\u0163. CEO-ul firmei-mam\u0103 vrea 2 mld. euro din Rom\u00e2nia. \u00cen Rom\u00e2nia, re\u0163elele de comer\u0163 modern alearg\u0103 \u00een galop, nimeni nu condi\u0163ioneaz\u0103 extinderea lor de zone de produc\u0163ie cu investi\u0163ii similare"},"content":{"rendered":"<p>\nLionel Souque, CEO al grupului german Rewe, unul dintre cei mai puternici retaileri din Europa, cu afaceri de circa 85 mld. euro \u00een 2022, arunc\u0103 m\u0103\u00adnu\u015fa liderilor din comer\u0163ul local, afir\u00adm\u00e2nd c\u0103 vrea afaceri anuale de 2 mld. euro \u00een Rom\u00e2nia de la re\u0163eaua de discount Penny.<\/p>\n<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span> \u00cen 2021, comer\u0163ul a primit investi\u0163ii str\u0103ine directe de 1,7 mld. euro, pe c\u00e2nd produc\u0163ia de alimente, b\u0103uturi \u015fi tutun a beneficiat de 217 mil. euro.<\/strong><\/em><\/p>\n<p>\nLionel Souque, CEO al grupului german Rewe, unul dintre cei mai puternici retaileri din Europa, cu afaceri de circa 85 mld. euro \u00een 2022, arunc\u0103 m\u0103\u00adnu\u015fa liderilor din comer\u0163ul local, afir\u00adm\u00e2nd c\u0103 vrea afaceri anuale de 2 mld. euro \u00een Rom\u00e2nia de la re\u0163eaua de discount Penny.<\/p>\n<p>\n\u201ePenny Rom\u00e2nia a avut o cifr\u0103 de afaceri de 1,4 mld. euro \u00een 2022. Mai mult, de ani de zile acest business este campion \u00een ceea ce prive\u015fte ritmul anual de cre\u015ftere \u00eentre pie\u0163ele noastre interna\u0163ionale. Pragul de 2 mld. euro v\u00e2nz\u0103ri anuale este urm\u0103\u00adtoarea \u0163int\u0103 tangibil\u0103\u201c, a spus executivul dup\u0103 o vizit\u0103, al\u0103turi de membrii boardului Rewe, \u00een Rom\u00e2nia.<\/p>\n<p>\n\u00cen prezent, \u00een Rom\u00e2nia doar patru re\u0163ele de comer\u0163 alimentar au afaceri care dep\u0103\u00ad\u015fesc acest prag, de 2 mld. euro \u2013 e vorba de Lidl, Kaufland, Carrefour \u015fi Profi. Dup\u0103 cifra de afaceri din 2022, Penny este al \u015faptelea cel mai mare actor din sector, \u00eens\u0103 anul trecut a postat cel mai alert ritm de cre\u015ftere din industrie \u2013 33,2%.<\/p>\n<p>\nAvansul este sus\u0163inut de mai mul\u0163i factori, precum num\u0103rul de clien\u0163i, infla\u0163ie \u015fi expansiune, \u00een condi\u0163iile \u00een care anul trecut Penny a deschis 36 de magazine noi. Discounterul are deja circa 350 de unit\u0103\u0163i \u015fi \u015fi-a bugetat alte 35-40 de inaugur\u0103ri \u00een 2022. \u00cen Rom\u00e2nia, cele mai multe dintre re\u0163elele de comer\u0163 modern alearg\u0103 \u00een galop, deschiz\u00e2nd \u00een total, an de an, sute de supermarketuri, hipermarketuri, magazine de discount \u015fi proximitate. Nimeni nu condi\u0163ioneaz\u0103 extinderea lor de zone de produc\u0163ie cu investi\u0163ii similare, fapt ce face ca deficitul comercial la alimente s\u0103 se ad\u00e2nceasc\u0103 permanent.<\/p>\n<p>\n\u00cen 2021, comer\u0163ul \u00een ansamblul s\u0103u a primit investi\u0163ii str\u0103ine directe de 1,7 mld. euro.<\/p>\n<p>\nDin total, cei mai mul\u0163i bani au mers c\u0103tre retailul alimentar, unde investi\u0163ile anuale \u00een deschideri de magazine, achizi\u0163ii de terenuri, dezvolt\u0103ri de depozite \u015fi remodel\u0103ri pot ajunge aproape de 1 mld. euro.<\/p>\n<p>\nLa polul opus, produc\u0163ia de alimente, b\u0103uturi \u015fi tutun a beneficiat de ISD-uri de doar 217 mil. euro \u00een 2021, cel mai recent an pentru care exist\u0103 date la BNR. Diferen\u0163a e de unu la opt.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lionel Souque, CEO al grupului german Rewe, unul dintre cei mai puternici retaileri din Europa, cu afaceri de circa 85 mld. euro \u00een 2022, arunc\u0103 m\u0103\u00adnu\u015fa liderilor din comer\u0163ul local, afir\u00adm\u00e2nd c\u0103 vrea afaceri anuale de 2 mld. euro \u00een Rom\u00e2nia de la re\u0163eaua de discount Penny. \u2666 \u00cen 2021, comer\u0163ul a primit investi\u0163ii str\u0103ine [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[240,7281,55657,10443,55656,418],"class_list":["post-219551","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comert","tag-extindere","tag-lionel-souque","tag-penny","tag-retelele-de-comert-modern","tag-rewe"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/219551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=219551"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/219551\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=219551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=219551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=219551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}