{"id":218696,"date":"2023-08-12T15:41:00","date_gmt":"2023-08-12T15:41:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=218696"},"modified":"2023-08-12T15:41:00","modified_gmt":"2023-08-12T15:41:00","slug":"dupa-multi-ani-in-care-s-a-pregatit-pentru-a-deveni-preot-acest-antreprenor-a-renuntat-la-calea-spirituala-pentru-comert-ce-a-urmat-nici-el-nu-putea-sa-si-imagineze","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=218696","title":{"rendered":"Dup\u0103 mul\u0163i ani \u00een care s-a preg\u0103tit pentru a deveni preot, acest antreprenor a renun\u0163at la calea spiritual\u0103 pentru comer\u0163. Ce a urmat nici el nu putea s\u0103-\u015fi imagineze"},"content":{"rendered":"<p>\n<strong>Dup\u0103 mul\u0163i ani \u00een care s-a preg\u0103tit pentru a deveni preot, Edouard Leclerc a descoperit un nou univers, care l-a fascinat \u015fi pentru care a renun\u0163at la calea spiritual\u0103 pe care o urmase: comer\u0163ul. A devenit astfel antreprenor, construind unul dintre cele mai de succes lan\u0163uri fran\u0163uze\u015fti de retail, care \u00eei poart\u0103 numele.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\nEdouard Leclerc s-a n\u0103scut pe 20 noiembrie 1926 \u00een Landerneau, Fran\u0163a, \u00eentr-o familie numeroas\u0103, fiind al \u015faselea dintre cei 13 copii. A urmat un seminar teologic, \u00eentrerup\u00e2ndu-\u015fi \u00eens\u0103 studiile odat\u0103 cu \u00eenceperea celui de-al doilea r\u0103zboi mondial, c\u00e2nd s-a \u00eentors \u00een ora\u015ful natal. \u00centre 1946 \u015fi 1947 \u015fi-a continuat formarea religioas\u0103 pentru a deveni preot, \u00eencep\u00e2nd totodat\u0103 s\u0103 studieze filosofia \u00een Uriage. Treptat \u00eens\u0103 a devenit interesat de economie, de puterea de achizi\u0163ie a maselor, de bugetul gospod\u0103riilor, aprozare \u015fi nu numai, ajung\u00e2nd la concluzia c\u0103 orice chestiune social\u0103 e corelat\u0103 \u015fi condi\u0163ionat\u0103 de zona economic\u0103, principiu pe care l-a dezb\u0103tut \u015fi \u00een lucrarea de diserta\u0163ie, st\u00e2rnind controverse \u00een r\u00e2ndul conducerii universit\u0103\u0163ii.<\/p>\n<p>\n\u00cen 1948, dup\u0103 \u00eent\u00e2lnirea cu o femeie de la \u0163ar\u0103 care avea s\u0103 \u00eei devin\u0103 so\u0163ie, a renun\u0163at la planurile de a urma calea spiritualit\u0103\u0163ii, aleg\u00e2nd-o \u00een schimb pe cea a antreprenoriatului. Astfel, un an mai t\u00e2rziu, cu un capital de 5.000 de franci a deschis un mic aprozar chiar \u00een buc\u0103t\u0103ria casei \u00een care locuia, din Landerneau.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22063523\/2\/62-cifra-capitalsit.jpg?height=252&#038;width=620\" style=\"width: 620px; height: 252px;\" \/><\/p>\n<p>\nA pus apoi bazele unui centru de distribu\u0163ie \u015fi a \u00eenceput totodat\u0103 s\u0103 cumpere bunuri direct de la produc\u0103tori, pentru a beneficia de pre\u0163uri mai mici. Metoda sa a fost urmat\u0103 ulterior \u015fi de al\u0163i comercian\u0163i, ajung\u00e2nd s\u0103 fie cunoscut\u0103 sub numele de \u201emi\u015fcarea E. Leclerc\u201d. P\u00e2n\u0103 \u00een vara anului 1957 se deschiseser\u0103 astfel \u00een regiunea Bretania alte nou\u0103 centre de distribu\u0163ie care urmau principiile sale comerciale, acestea, dar \u015fi cele care aveau s\u0103 se deschid\u0103 \u00een continuare func\u0163ion\u00e2nd sub umbrela Asocia\u0163iei Centrelor de Distribu\u0163ie E. Leclerc, pe care fondatorul a condus-o p\u00e2n\u0103 \u00een 2003. \u00cen 1958, antreprenorul deschidea un nou astfel de centru \u00een Grenoble &#8211; prima unitate aflat\u0103 la o distan\u0163\u0103 considerabil\u0103 de raza sa de ac\u0163iune, iar 11 ani mai t\u00e2rziu a pus bazele primului hipermarket, \u00een Brest. \u00cen 1995 businessul a ie\u015fit peste grani\u0163e, cu o prim\u0103 unitate deschis\u0103 \u00een Polonia, urmat\u0103 de altele inaugurate \u00een Spania, Italia, Portugalia \u015fi nu numai. La al\u0163i doi ani distan\u0163\u0103, Leclerc s-a lansat ca marc\u0103 privat\u0103, v\u00e2nz\u00e2nd \u00een 2003 numele brandului pentru suma de 120 de milioane de euro.<\/p>\n<p>\n\u00cen paralel cu antreprenoriatul, so\u0163ii Leclerc, care au avut trei copii, au fondat, \u00een 2011, un muzeu de art\u0103 contemporan\u0103, deschis \u00een Landerneau. Fondatorul a tr\u0103it p\u00e2n\u0103 la moartea sa, \u00een 2012, \u00eentr-un conac din apropiere.<\/p>\n<p>\n\u00cen prezent, E. Leclerc are o echip\u0103 de circa 140.000 de angaja\u0163i \u015fi o re\u0163ea de peste 730 de loca\u0163ii \u00een Fran\u0163a \u015fi 85 de magazine \u00een afara grani\u0163elor, \u00eenregistr\u00e2nd venituri anuale de peste 43 de miliarde de dolari. &nbsp;\u25a0<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<span style=\"color:#ffffff;\"><strong><span style=\"background-color:#3399ff;\">Carte de vizit\u0103<\/span><\/strong><\/span><\/p>\n<p>\n<span style=\"color:#3399ff;\"><strong>Edouard Leclerc, fondator, E. Leclerc<\/strong><\/span><\/p>\n<p>\n<strong>1. <\/strong>S-a n\u0103scut pe 20 noiembrie 1926, \u00eentr-o familie numeroas\u0103;<\/p>\n<p>\n<strong>2. <\/strong>A vrut s\u0103 devin\u0103 preot, studiind teologia \u015fi filosofia;<\/p>\n<p>\n<strong>3. <\/strong>Dup\u0103 ce a devenit interesat de economie \u015fi comer\u0163, a revenit la via\u0163a laic\u0103 \u015fi a deschis un aprozar, business care a evoluat, transform\u00e2ndu-se \u00eentr-un retailer cu venituri de miliarde;<\/p>\n<p>\n<strong>4. <\/strong>A fost c\u0103s\u0103torit, a avut trei copii \u015fi a murit \u00een 2012, \u00een conacul s\u0103u din Landerneau.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dup\u0103 mul\u0163i ani \u00een care s-a preg\u0103tit pentru a deveni preot, Edouard Leclerc a descoperit un nou univers, care l-a fascinat \u015fi pentru care a renun\u0163at la calea spiritual\u0103 pe care o urmase: comer\u0163ul. A devenit astfel antreprenor, construind unul dintre cele mai de succes lan\u0163uri fran\u0163uze\u015fti de retail, care \u00eei poart\u0103 numele. &nbsp; Edouard [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211,512],"tags":[31819,55454],"class_list":["post-218696","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","category-revista-bm","tag-capitalistul-saptamanii","tag-edouard-leclerc"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/218696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=218696"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/218696\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=218696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=218696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=218696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}