“Anul trecut am fost in pozitia pe care unii ar numi-o norocoasa
\nde a creste. Am crescut in cifra de afaceri si in profitabilitate
\ncu fiecare companie din grup si asta prin consolidarea mai multor
\nbranduri de la clientii traditionali, precum si altor servicii pe
\ncare le oferim tuturor clientilor nostri”, spune Stefan Iordache
\n(foto), COO al Leo Burnett Group.<\/p>\n
Cea mai mare crestere ca procent in cifra de afaceri a
\ninregistrat-o, pentru al doilea an consecutiv, iLeo, cu o crestere
\nde 43%. Din punct de vedere valoric, cea mai importanta crestere
\napartine agentiei de media buying Starcom MediaVest Group, care a
\nfinalizat anul 2009 cu o cifra de afaceri de 170,3 milioane de lei
\nfata.<\/p>\n
In ceea ce priveste conturile castigate, in 2009 agentiile din
\ngrupul Leo Burnett au ajuns la 64 de clienti si 151 de branduri in
\nportofoliu. Printre clientii castigati anul trecut se numara:
\nAdevarul Holding (media), Groupama (creatie), GE Money (media),
\nGusto (PR), Fiat (creatie), Bergenbier SA (full service), Hochland
\n(PR), Rosia Montana (full service), Zapp (interactive).<\/p>\n
Din grupul Leo Burnett fac parte agentia de publicitate Leo
\nBurnett & Target, compania de media Starcom MediaVest, agentia
\nde consultanta in relatii publice The Practice, agentia de
\nmarketing interactiv iLeo, shopul de idei 23 Communication Ideas si
\nTru Media Research – prima companie specializata in masurarea
\naudientei in-store si indoor din Romania.<\/p>\n","protected":false},"excerpt":{"rendered":"
Grupul Leo Burnett a inregistrat o crestere de 14% a cifrei de afaceri in anul 2009, ajungand la 262,4 milioane de lei, fata de 231 de milioane de lei in 2008.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[81,2408,2181,6763],"class_list":["post-21784","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-afaceri","tag-creste","tag-leo-burnett","tag-publicitate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/21784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21784"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/21784\/revisions"}],"predecessor-version":[{"id":41431,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/21784\/revisions\/41431"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21784"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}