\nRetailerul La Coco\u015f, controlat de antreprenorul Iulian Nica, \u015fi-a majorat anul trecut afacerile cu circa 30%, de dou\u0103 ori mai rapid dec\u00e2t infla\u0163ia, v\u00e2nz\u0103rile companiei ajung\u00e2nd la 713 mil. lei.<\/p>\n
\nCre\u015fterea este sus\u0163inut\u0103 – chiar dac\u0103 \u00eentr-o mai mic\u0103 m\u0103sur\u0103 – \u015fi de deschiderea celui de-al treilea magazin al companiei, \u00een Ploie\u015fti, este vorba de a doua unitate din ora\u015f. Aceasta a fost inaugurat\u0103 \u00eens\u0103 \u00een toamna lui 2022, a\u015fa c\u0103 nu a prins dec\u00e2t c\u00e2teva luni de func\u0163ionare. Re\u00adtailerul La Coco\u015f este activ pe formatul de hipermarket \u015fi este cunoscut pentru politica pre\u0163urilor mici. Aceasta a fost \u015fi principala \u201earm\u0103\u201c a companiei \u00een lupta cu concuren\u0163a, \u00een condi\u0163iile \u00een care formatul de magazine mari, de tip hipermarket, a tot pierdut teren \u00een ultimii ani \u00een favoarea discountului \u015fi a proximit\u0103\u0163ii moderne.<\/p>\n
\nPentru a \u0163ine pre\u0163urile jos \u00eens\u0103, compania a investit mai pu\u0163in \u00een amenajare \u015fi ambian\u0163\u0103.<\/p>\n
\nDe\u015fi sunt voci care spun c\u0103 a apus vremea hipermarketurilor, rezultatele La Coco\u015f vin s\u0103 infirme aceast\u0103 teorie. Ba mai mult, conform datelor ZF, primele dou\u0103 magazine se num\u0103r\u0103 printre cele mai bune ca v\u00e2nz\u0103ri din Rom\u00e2nia.<\/p>\n
\nCele mai bune magazine de retail alimentar din Rom\u00e2nia ca v\u00e2nz\u0103ri sunt, conform ultimelor date ZF, hipermarketurile Carrefour B\u0103neasa, Auchan Titan \u015fi Cora Lujerului, fiecare cu afaceri de sub 100 mil. euro anual. Totu\u015fi, ele au suprafe\u0163e aproape duble sau chiar de aproape trei ori mai mari dec\u00e2t La Coco\u015f Bucure\u015fti \u015fi, respectiv, Ploie\u015fti.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Retailerul La Coco\u015f, controlat de antreprenorul Iulian Nica, \u015fi-a majorat anul trecut afacerile cu circa 30%, de dou\u0103 ori mai rapid dec\u00e2t infla\u0163ia, v\u00e2nz\u0103rile companiei ajung\u00e2nd la 713 mil. lei.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7255,419,7256,83,7472,55167,387,340,399],"class_list":["post-217717","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-auchan","tag-carrefour","tag-cora","tag-deschidere","tag-hipermarket","tag-la-cocos","tag-magazine","tag-preturi","tag-retail"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/217717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=217717"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/217717\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=217717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=217717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=217717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}