{"id":217707,"date":"2023-07-09T17:02:32","date_gmt":"2023-07-09T17:02:32","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=217707"},"modified":"2023-07-09T17:02:32","modified_gmt":"2023-07-09T17:02:32","slug":"cum-a-evoluat-numarul-de-farmacii-in-romania-functioneaza-peste-8-100-de-farmacii-in-2022-cu-32-mai-multe-fata-de-2008","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=217707","title":{"rendered":"Cum a evoluat num\u0103rul de farmacii? \u00cen Rom\u00e2nia func\u0163ioneaz\u0103 peste 8.100 de farmacii \u00een 2022, cu 32% mai multe fa\u0163\u0103 de 2008"},"content":{"rendered":"<p>\n<strong><span style=\"color:#ff0000;\">\u2666 <\/span>\u00cen ora\u015fe sunt majoritatea farmaciilor \u2013 peste 5.400, \u00een timp ce \u00een mediul rural sunt amplasate circa 2.700 de unit\u0103\u0163i farmaceutice&nbsp;<span style=\"color: rgb(255, 0, 0);\">\u2666&nbsp;<\/span>Primii zece juc\u0103tori dup\u0103 cifra de afaceri au o cot\u0103 de pia\u0163\u0103 de 35% din totalul unit\u0103\u0163ilor de la nivel na\u0163ional.<\/strong><\/p>\n<p>\n\u00cen 15 ani s-au ad\u0103ugat 2.000 de farmacii pe pia\u0163\u0103, astfel c\u0103 \u00een 2022 datele de la Statistic\u0103 indic\u0103 un num\u0103r total de 8.135 de unit\u0103\u0163i farmaceutice la nivel na\u0163ional. Num\u0103rul acestora este \u00eens\u0103 \u00een sc\u0103dere u\u015foar\u0103 fa\u0163\u0103 de anul anterior, c\u00e2nd erau cu circa 50 de unit\u0103\u0163i mai multe.<\/p>\n<p>\n\u00cen mediul urban sunt cele mai multe farmacii \u2013 peste 5.400, \u00een timp ce la sate func\u0163ioneaz\u0103 circa 2.700 de unit\u0103\u0163i. Strategia marilor juc\u0103tori, dar \u015fi a re\u0163elelor mai mici a fost s\u0103 mearg\u0103 \u00een zonele urbane, acolo unde pacien\u0163ii au acces \u015fi la infrastructur\u0103 medical\u0103 &#8211; spitale, clinici, de unde primesc re\u0163ete, dar \u015fi o putere de cump\u0103rare mai mare, mai ales pentru produsele care nu se v\u00e2nd cu prescrip\u0163ie medical\u0103 \u015fi unde pre\u0163ul poate fi modificat.<\/p>\n<p>\nMai mult, unii juc\u0103tori regionali care au unit\u0103\u0163i \u015fi la sat au \u00eenchis din punctele de lucru, din datele ZF, pe fondul sc\u0103derii v\u00e2nz\u0103rilor, dar \u015fi a num\u0103rului de locuitori.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Cot\u0103 de pia\u0163\u0103 \u00een cre\u015ftere<\/strong><\/p>\n<p>\nCele mai mari 10 re\u0163ele de farmacii dup\u0103 cifra de afaceri realizat\u0103 \u00een 2022 num\u0103r\u0103 \u00eempreun\u0103 2.900 de unit\u0103\u0163i, ceea ce \u00eenseamn\u0103 o cot\u0103 de 35% din totalul farmaciilor din \u0163ar\u0103.<\/p>\n<p>\n\u00cen urm\u0103 cu cinci ani, cota de pia\u0163\u0103 a primilor 10 cei mai mari juc\u0103tori din retailul farma nu dep\u0103\u015fea 30%, din datele ZF. Totu\u015fi, \u00eencep\u00e2nd cu anul 2018, pia\u0163a a fost marcat\u0103 de intr\u0103rile unor juc\u0103tori interna\u0163ionali, care au cump\u0103rat grupurile farmaceutice de la v\u00e2rful clasamentului. Astfel, la finalul lui 2017 re\u0163eaua Sensiblu a fost achizi\u0163ionat\u0103 de fondul de investi\u0163ii Penta Investments, iar c\u00e2teva luni mai t\u00e2rziu, \u00een 2018, re\u0163eaua Help Net intra sub ac\u0163ionariatul germanilor de la Phoenix, unul dintre cele mai mari grupuri farma din Europa.<\/p>\n<p>\nCel mai mare juc\u0103tor dup\u0103 num\u0103rul de unit\u0103\u0163i, dar \u015fi dup\u0103 cifra de afaceri este Catena, re\u0163eaua construit\u0103 de antreprenoarea Anca Vlad, care a ajuns la peste 900 de unit\u0103\u0163i. Al doilea juc\u0103tor din pia\u0163\u0103 este Dr. Max (fosta Sensiblu), care are 769 de unit\u0103\u0163i la nivel na\u0163ional \u015fi care a mizat puternic pe extindere \u00een ultimii ani, cump\u0103r\u00e2nd re\u0163ele cu c\u00e2teva zeci de unit\u0103\u0163i.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/21995205\/2\/6-farmacii.jpg?height=499&#038;width=640\" style=\"width: 640px; height: 499px;\" \/><\/p>\n<p>\n<strong>Aglomera\u0163ie pe pia\u0163a farmaciilor<\/strong><\/p>\n<p>\nCele peste 8.000 de farmacii deschise \u00een Rom\u00e2nia plaseaz\u0103 \u0163ara pe locul al \u015faptelea dup\u0103 num\u0103rul de unit\u0103\u0163i \u00eentr-un clasament de 19 state din Uniunea European\u0103, potrivit datelor furnizate de compania de cercetare de pia\u0163\u0103 Euromonitor, la solicitarea ZF.<\/p>\n<p>\n<strong><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/21995205\/3\/6-caseta.jpg?height=203&#038;width=200\" style=\"width: 200px; height: 203px; float: right; margin-left: 11px; margin-right: 11px;\" \/><\/strong><\/p>\n<p>\nRaportat \u00eens\u0103 la num\u0103rul de farmacii per 1 milion de locuitori, Rom\u00e2nia urc\u0103 \u00een clasament p\u00e2n\u0103 pe locul patru, dup\u0103 \u0163\u0103ri precum Grecia, Bulgaria sau Spania. Ziarul Financiar a scris anterior despre faptul c\u0103 \u00eentr-o singur\u0103 intersec\u0163ie din Bucure\u015fti pe o distan\u0163\u0103 de 200-300 de metri sunt patru-cinci farmacii, iar aceast\u0103 aglomerare s-a dus \u015fi \u00een zonele urbane mai mici.<\/p>\n<p>\n\u00cen Rom\u00e2nia, criteriul de dezvoltare al farmaciilor este cel demografic, \u00een cazul unit\u0103\u0163ilor din mediul urban. Legea farmaciei stabile\u015fte limitele de \u00eenfiin\u0163are a farmaciilor \u00een mediul urban pe criteriu demografic, \u00een func\u0163ie de num\u0103rul de locuitori.<\/p>\n<p>\nAstfel, \u00een Bucure\u015fti este prev\u0103zut\u0103 o farmacie la 3.000 de locuitori, \u00een ora\u015fele re\u015fedin\u0163\u0103 de jude\u0163, o farmacie la 3.500 de locuitori, iar \u00een restul ora\u015felor trebuie s\u0103 existe o farmacie la 4.000 de locuitori. Totu\u015fi, \u00een pia\u0163\u0103 mai sunt \u015fi excep\u0163ii date mai ales de evolu\u0163ia marilor centre comerciale, \u00een care func\u0163ioneaz\u0103 de exemplu \u00een unele cazuri \u015fi dou\u0103 unit\u0103\u0163i ale aceluia\u015fi brand, cum este mallul Park Lake din Capital\u0103, unde Dr. Max are dou\u0103 farmacii.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen 15 ani s-au ad\u0103ugat 2.000 de farmacii pe pia\u0163\u0103, astfel c\u0103 \u00een 2022 datele de la Statistic\u0103 indic\u0103 un num\u0103r total de 8.135 de unit\u0103\u0163i farmaceutice la nivel na\u0163ional. Num\u0103rul acestora este \u00eens\u0103 \u00een sc\u0103dere u\u015foar\u0103 fa\u0163\u0103 de anul anterior, c\u00e2nd erau cu circa 50 de unit\u0103\u0163i mai multe.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[8337,7824,98,425],"class_list":["post-217707","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-evolutie","tag-farmacii","tag-romania","tag-statistica"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/217707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=217707"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/217707\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=217707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=217707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=217707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}