\nMeta (Facebook) a anun\u0163at c\u0103 inten\u0163ioneaz\u0103 s\u0103 elimine \u00eenc\u0103 10.000 de locuri de munc\u0103 \u00een urm\u0103toarele luni, \u00een timp ce directorul executiv Mark Zuckerberg continu\u0103 s\u0103 reduc\u0103 costurile \u00een ceea ce el a numit “anul eficien\u0163ei”, scrie FT. <\/p>\n
\nM\u0103sura, anun\u0163at\u0103 mar\u0163i, marcheaz\u0103 cea de-a doua rund\u0103 major\u0103 de reduceri de personal \u00een doar patru luni pentru compania de social media cu o valoare de 469 de miliarde de dolari. Ea se adaug\u0103 reducerilor anun\u0163ate \u00een noiembrie, care au afectat 11.000 de locuri de munc\u0103 – aproximativ 13% din for\u0163a de munc\u0103 – cea mai drastic\u0103 rund\u0103 de disponibiliz\u0103ri.<\/p>\n
\n\u00centr-o postare pe blog, Zuckerberg a declarat c\u0103 liderii vor prezenta planurile de restructurare \u00een urm\u0103toarele dou\u0103 luni, grupul urm\u00e2nd s\u0103 anuleze proiectele cu prioritate mai mic\u0103 \u015fi s\u0103 reduc\u0103 rata de angajare. De asemenea, Meta va \u00eenchide 5.000 de posturi vacante.<\/p>\n
\nNoua rund\u0103 de reduceri subliniaz\u0103 eforturile lui Zuckerberg de a \u0163ine sub control finan\u0163ele Meta, \u00een condi\u0163iile \u00een care \u00eencetinirea economic\u0103 a afectat veniturile acesteia.<\/p>\n
\n“Anul trecut a fost un semnal de alarm\u0103. Economia mondial\u0103 s-a schimbat, presiunile concuren\u0163iale au crescut, iar cre\u015fterea noastr\u0103 a \u00eencetinit considerabil”, a declarat Zuckerberg. “\u00cen acest moment, cred c\u0103 ar trebui s\u0103 ne preg\u0103tim pentru posibilitatea ca aceast\u0103 nou\u0103 realitate economic\u0103 s\u0103 continue mul\u0163i ani.”<\/p>\n
\nEchipele de recrutare au fost prezentate de Zuckerberg ca fiind una dintre diviziile care vor fi afectate \u00een mod predominant \u00een aceast\u0103 rund\u0103 de reduceri. Se a\u015fteapt\u0103 ca echipele de politici, marketing \u015fi comunicare s\u0103 fie, de asemenea, afectate, potrivit unor persoane familiarizate cu aceast\u0103 chestiune.<\/p>\n
\nDe asemenea, un num\u0103r tot mai mare de lideri de rang \u00eenalt au p\u0103r\u0103sit compania \u00een ultimele s\u0103pt\u0103m\u00e2ni, ceea ce spore\u015fte incertitudinea la nivel intern. Nada Stirratt, vicepre\u015fedinte al organiza\u0163iei de v\u00e2nz\u0103ri pentru Americi la Meta, a demisionat luni, potrivit a trei persoane familiare cu subiectul, iar directorul general de afaceri Marne Levine a plecat \u00een februarie.<\/p>\n
\nReducerile profunde ale for\u0163ei de munc\u0103 de la Meta au venit ca r\u0103spuns la frustrarea investitorilor cu privire la num\u0103rul mare de angaja\u0163i ai companiei \u015fi la decizia lui Zuckerberg de a face investi\u0163ii de mai multe miliarde de dolari \u00een construirea unui “metavers”.<\/p>\n
\n\u00cen anticiparea reducerilor, bugetele unor echipe au fost \u00eenghe\u0163ate, \u00een timp ce liderii au anun\u0163at recent unii angaja\u0163i c\u0103 nu vor mai acorda promov\u0103ri la nivel de director pentru anumite echipe, au declarat dou\u0103 persoane. Incertitudinea a dus la perturb\u0103ri \u015fi la un moral sc\u0103zut la nivel intern timp de luni de zile, au declarat mai multe persoane din interior.<\/p>\n
\n“Avem o adev\u0103rat\u0103 dilem\u0103 \u00een ceea ce prive\u015fte talentele atunci c\u00e2nd exist\u0103 at\u00e2t de mult haos”, a declarat un membru al personalului de rang \u00eenalt, ad\u0103ug\u00e2nd c\u0103 acest lucru a afectat avansarea \u015fi remunerarea.<\/p>\n
\nLa fel ca \u015fi alte afaceri care depind \u00een mare m\u0103sur\u0103 de cheltuielile de publicitate, Meta s-a pr\u0103bu\u015fit \u00een acest an, confruntat\u0103 cu condi\u0163ii macroeconomice dificile \u015fi cu concuren\u0163a cu rivali precum TikTok. \u00cen acela\u015fi timp, Zuckerberg a reorientat aten\u0163ia companiei sale c\u0103tre investirea a 10 miliarde de dolari pe an \u00een construirea unui metavers digital plin de avatare, o ini\u0163iativ\u0103 care este pu\u0163in probabil s\u0103 fie profitabil\u0103 timp de ani de zile.<\/p>\n","protected":false},"excerpt":{"rendered":"
Meta (Facebook) a anun\u0163at c\u0103 inten\u0163ioneaz\u0103 s\u0103 elimine \u00eenc\u0103 10.000 de locuri de munc\u0103 \u00een urm\u0103toarele luni, \u00een timp ce directorul executiv Mark Zuckerberg continu\u0103 s\u0103 reduc\u0103 costurile \u00een ceea ce el a numit “anul eficien\u0163ei”, scrie FT. M\u0103sura, anun\u0163at\u0103 mar\u0163i, marcheaz\u0103 cea de-a doua rund\u0103 major\u0103 de reduceri de personal \u00een doar patru luni […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[8355,20050],"class_list":["post-214092","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-reduceri","tag-zuckerberg"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/214092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=214092"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/214092\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=214092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=214092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=214092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}