{"id":213131,"date":"2023-02-13T19:18:56","date_gmt":"2023-02-13T19:18:56","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=213131"},"modified":"2023-02-13T19:18:56","modified_gmt":"2023-02-13T19:18:56","slug":"cantitate-sau-calitate-redusa-la-acelasi-pret-inflatia-mascata-sau-shrinkflatia-un-fenomen-in-crestere-in-europa-si-sua","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=213131","title":{"rendered":"Cantitate sau calitate redus\u0103 la acela\u015fi pre\u0163: infla\u0163ia mascat\u0103, sau \u201eshrinkfla\u0163ia\u201c, un fenomen \u00een cre\u015ftere \u00een Europa \u015fi SUA"},"content":{"rendered":"<p>\nCu infla\u0163ia aproape la dublul me\u00addiei din zona euro, de aproximativ 17%, \u00een Polonia, retailerii \u015fi produc\u0103\u00adtorii de alimente de acolo recurg la o practic\u0103 la fel de veche ca \u015fi presiu\u00adnile infla\u0163ioniste pentru a masca fa\u0163\u0103 de clien\u0163i cre\u015fterea costurilor, scrie Financial Times.<\/p>\n<p>\n\u00cen aceast\u0103 \u0163ar\u0103, \u00een urma unei cre\u015f\u00adteri spectaculoase a costurilor le\u00adgate de energie, determinat\u0103 de r\u0103z\u00adbo\u00adiul din Ucraina, companiile din sec\u00adtorul bunurilor de larg consum recurg la metode ascunse, de\u015fi legale, de a ascunde faptul c\u0103-\u015fi for\u0163eaz\u0103 con\u00adsumatorii s\u0103 pl\u0103teasc\u0103 acela\u015fi pre\u0163 pentru o cantitate mai mic\u0103. Ace\u015ftia dau forme noi sticlelor \u015fi tuburilor, sub\u00ad\u0163iaz\u0103 bure\u0163ii de cur\u0103\u0163at \u015fi reduc dimensiunea pungilor de snackuri.<\/p>\n<p>\nEconomistul polonez Rafal Mundry, care a creat o baz\u0103 de date le\u00adgate de shrinkfla\u0163ie \u00een ultimii patru ani, descrie acest fenomen ca pe \u201epar\u00adtea ascuns\u0103 a infla\u0163iei pe care din p\u0103cate mul\u0163i nu o observ\u0103 sau nici nu se g\u00e2ndesc la ea\u201c. Cu infla\u0163ia la un maxim pe 25 de ani, Mundry arat\u0103 c\u0103 ambalajele sunt modificate \u201ela o scar\u0103 nemaiv\u0103zut\u0103\u201c.<\/p>\n<p>\nKatarzyna Bosacka, specialist \u00een domeniul produselor de larg consum, \u00eei \u00eendeamn\u0103 pe clien\u0163i s\u0103 petreac\u0103 mai mult timp citind nu doar pre\u0163urile, ci \u015fi etichetele.<\/p>\n<p>\nProduc\u0103torii de bunuri de larg con\u00adsum argumenteaz\u0103 c\u0103 nu au de ales dec\u00e2t s\u0103 se bazeze pe tendin\u0163a ca clien\u0163ii s\u0103 nu citeasc\u0103 astfel de infor\u00adma\u0163ii \u00een condi\u0163iile \u00een care costurile de produc\u0163ie au crescut cu 30-40%.<\/p>\n<p>\n\u00cen unele cazuri, costurile de produc\u0163ie \u00een cre\u015f\u00adtere sunt transferate c\u0103\u00adtre consumatori prin utilizarea de in\u00adgrediente mai ieftine, fapt \u015fi mai difi\u00adcil de monitorizat de c\u0103tre consu\u00adma\u00adtori \u015fi statisticieni.<\/p>\n<p>\nMundry spune c\u0103 a g\u0103sit mai mult ulei de palmier \u00een untul s\u0103u \u015fi mai mult sirop de glucoz\u0103 \u00een dulciuri, de exemplu. \u00cen aproape toate cazu\u00adrile, spune acesta, modifi\u00adc\u0103\u00adrile sunt at\u00e2t de subtile, \u00eenc\u00e2t a trebuit s\u0103 com\u00adpare etichetele noi cu cele vechi pentru a le identifica.<\/p>\n<p>\nMundry se declar\u0103 \u00eengrijorat de calitatea produselor pe care oamenii le cump\u0103r\u0103 \u00een Polonia lovit\u0103 de infla\u0163ie.<\/p>\n<p>\n\u015ei \u00een Fran\u0163a, fenomenul \u201eshrinkfla\u0163iei\u201c este \u00een cre\u015ftere, potrivit Le Monde.<\/p>\n<p>\nFran\u0163a a confirmat c\u0103 unele companii \u00ee\u015fi reduc produsele, \u00een termeni de dimensiune sau cantitate, \u015fi chiar \u015fi calitate c\u00e2teodat\u0103, men\u0163in\u00e2nd sau chiar cresc\u00e2nd pre\u0163urile.<\/p>\n<p>\nCu infla\u0163ia erod\u00e2ndu-le puterea de cump\u0103rare, consumatorii francezi se pl\u00e2ng pe social media c\u0103 se simt \u00een\u015fela\u0163i de branduri pe care obi\u015fnuiesc s\u0103 le cumpere.<\/p>\n<p>\nAlertat \u00een septembrie 2022 de asocia\u0163ia Foodwatch, guvernul francez \u00eencearc\u0103 s\u0103 determine dac\u0103 fenomenul este larg r\u0103sp\u00e2ndit.<\/p>\n<p>\n\u00cen SUA, printre produsele a c\u0103ror dimensiune tinde s\u0103 fie redus\u0103 se num\u0103r\u0103 produsele din h\u00e2rtie, snackurile \u015fi produsele de patiserie, relev\u0103 datele Biroului de statistic\u0103 american, noteaz\u0103 CNBC.<\/p>\n<p>\n\u201eEste frustrant s\u0103 observi c\u0103 pachetul este mai mic sau c\u0103 prime\u015fti mai pu\u0163in pentru acela\u015fi pre\u0163\u201c, arat\u0103 Emily Moquin, analist la Morning Consult.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cu infla\u0163ia aproape la dublul me\u00addiei din zona euro, de aproximativ 17%, \u00een Polonia, retailerii \u015fi produc\u0103\u00adtorii de alimente de acolo recurg la o practic\u0103 la fel de veche ca \u015fi presiu\u00adnile infla\u0163ioniste pentru a masca fa\u0163\u0103 de clien\u0163i cre\u015fterea costurilor, scrie Financial Times.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[246,21180,1204,184,482],"class_list":["post-213131","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-crestere","tag-fenomen","tag-inflatia","tag-inflatie","tag-pret"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/213131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=213131"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/213131\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=213131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=213131"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=213131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}