{"id":209625,"date":"2022-10-27T08:00:00","date_gmt":"2022-10-27T08:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=209625"},"modified":"2026-04-09T09:17:44","modified_gmt":"2026-04-09T09:17:44","slug":"mihaela-hoffman-coca-cola-hbc-romania-uneori-gasesc-motivatia-in-oamenii-din-jurul-meu-in-echipa-alteori-ma-motiveaza-proiectele-in-care-ma-implic-cand-vad-cum-se-dezvolta-iar-rezultatele-sunt-c","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=209625","title":{"rendered":"Mihaela Hoffman, Coca-Cola HBC Rom\u00e2nia: Uneori g\u0103sesc motiva\u0163ia \u00een oamenii din jurul meu, \u00een echip\u0103, alteori m\u0103 motiveaz\u0103 proiectele \u00een care m\u0103 implic, c\u00e2nd v\u0103d cum se dezvolt\u0103, iar rezultatele sunt cele dorite"},"content":{"rendered":"<p>\n<strong>Cifr\u0103 de afaceri (2020): 2,4 mld. lei<\/strong><\/p>\n<p>\n<strong>Profit (2020): 335 mil. lei<\/strong><\/p>\n<p>\n<strong>Num\u0103r de angaja\u0163i: 1.500<\/strong><\/p>\n<hr \/>\n<p>\n<span style=\"color:#b22222\"><strong>CARTE DE VIZIT\u0102<\/strong><\/span><\/p>\n<p>\n\u2022 Cu o experien\u0163\u0103 de aproape 18 ani \u00een domeniul marketingului, anterior prelu\u0103rii rolului de Coffee &amp; Premium Spirits Business Director, la finalul anului trecut, Mihaela Hoffman a condus departamentul de Marketing al Coca-Cola HBC Rom\u00e2nia, \u00een perioada 2016 \u2013 2021, din pozi\u0163ia de Marketing Manager;<\/p>\n<p>\n\u2022 S-a al\u0103turat companiei \u00een 2011 \u015fi a ocupat, pe parcursul anilor, pozi\u0163iile de Consumer Activation Manager, Marketing Manager Beverages \u015fi Trade Marketing Manager;<\/p>\n<p>\n\u2022 Este absolvent\u0103 a Academiei de Studii Economice din Bucure\u015fti.<\/p>\n<hr \/>\n<p>\n<strong>Uneori g<\/strong><strong>\u0103<\/strong><strong>sesc motiva<\/strong><strong>\u0163<\/strong><strong>ia \u00een oamenii din jurul meu, \u00een echip<\/strong><strong>\u0103<\/strong><strong>, alteori m<\/strong><strong>\u0103<\/strong><strong> motiveaz<\/strong><strong>\u0103<\/strong><strong> proiectele \u00een care m<\/strong><strong>\u0103<\/strong><strong> implic, c\u00e2nd v<\/strong><strong>\u0103<\/strong><strong>d cum se dezvolt<\/strong><strong>\u0103<\/strong><strong>, iar rezultatele sunt cele dorite. Cel mai mult \u00eens<\/strong><strong>\u0103<\/strong><strong> m<\/strong><strong>\u0103<\/strong><strong> motiveaz<\/strong><strong>\u0103<\/strong><strong> evolu<\/strong><strong>\u0163<\/strong><strong>ia \u2013 atunci c\u00e2nd simt c<\/strong><strong>\u0103<\/strong><strong> am \u00eenv<\/strong><strong>\u0103\u0163<\/strong><strong>at ceva, am tr<\/strong><strong>\u0103<\/strong><strong>it o senza<\/strong><strong>\u0163<\/strong><strong>ie nou<\/strong><strong>\u0103<\/strong> <strong>\u015f<\/strong><strong>i am mai ad<\/strong><strong>\u0103<\/strong><strong>ugat o experien<\/strong><strong>\u0163\u0103<\/strong><strong> inedit<\/strong><strong>\u0103<\/strong><strong> la ceea ce via<\/strong><strong>\u0163<\/strong><strong>a \u00eemi ofer<\/strong><strong>\u0103<\/strong><strong> at\u00e2t \u00een plan profesional, c\u00e2t <\/strong><strong>\u015f<\/strong><strong>i personal.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cifr\u0103 de afaceri (2020): 2,4 mld. lei Profit (2020): 335 mil. lei Num\u0103r de angaja\u0163i: 1.500 CARTE DE VIZIT\u0102 \u2022 Cu o experien\u0163\u0103 de aproape 18 ani \u00een domeniul marketingului, anterior prelu\u0103rii rolului de Coffee &amp; Premium Spirits Business Director, la finalul anului trecut, Mihaela Hoffman a condus departamentul de Marketing al Coca-Cola HBC Rom\u00e2nia, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7228],"tags":[51361,48968,53106,474,53105],"class_list":["post-209625","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-industrie","tag-cele-mai-puternice-femei-din-business","tag-coca-cola-hbc-romania","tag-coffee-premium-spirits-business-director","tag-industrie","tag-mihaela-hoffman"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/209625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=209625"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/209625\/revisions"}],"predecessor-version":[{"id":209649,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/209625\/revisions\/209649"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=209625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=209625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=209625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}