{"id":209500,"date":"2022-10-22T10:34:49","date_gmt":"2022-10-22T10:34:49","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=209500"},"modified":"2022-10-22T10:34:49","modified_gmt":"2022-10-22T10:34:49","slug":"punk-investitorul-bogdan-iordache-isi-alege-muzica-la-fel-cum-procedeaza-cu-investitiile-care-sunt-elementele-comune","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=209500","title":{"rendered":"Punk-investitorul: Bogdan Iordache \u00ee\u015fi alege  muzica la fel cum procedeaz\u0103 cu investi\u0163iile. Care sunt elementele comune?"},"content":{"rendered":"<p>\n<strong>Pentru Bogdan Iordache, povestea \u015fi experien\u0163a sunt esen\u0163iale: at\u00e2t atunci c\u00e2nd \u00ee\u015fi alege muzica preferat\u0103, c\u00e2t \u015fi start-up-urile \u00een care s\u0103 investeasc\u0103. Ritmul celor dou\u0103 direc\u0163ii este \u00eens\u0103 u\u015for diferit.<\/strong><\/p>\n<p>\n\u201e\u00cemi place s\u0103 caut acel element de autenticitate pe care o forma\u0163ie bun\u0103 \u00eel are, ceea ce se aseam\u0103n\u0103 cu a identifica un start-up cu poten\u0163ial \u2013&nbsp; ambele au propria poveste \u015fi experien\u0163\u0103\u201d, r\u0103spunde Bogdan Iordache, referindu-se la felul \u00een care cele dou\u0103 activit\u0103\u0163i \u00een jurul c\u0103rora \u015fi-a construit via\u0163a se \u00eembin\u0103. Pe prima dintre acestea \u2013 muzica &#8211; a descoperit-o \u00een copil\u0103rie: \u201e\u00cenc\u0103 de c\u00e2nd eram copil obi\u015fnuiam s\u0103 ascult mult\u0103 muzic\u0103, am avut pick-up \u015fi magnetofon. Acum ascult post-punk \u015fi new wave. \u00cemi place s\u0103 descop\u0103r forma\u0163ii noi\u201d. Pasiunea pentru tehnologie \u015fi start-up-uri a venit dup\u0103 un \u015fir de experien\u0163e \u015fi \u00eent\u00e2lniri ce l-au adus \u00een punctul de a construi fondul de investi\u0163ii cu capital de risc Underline Ventures, dedicate start-up-urilor din regiunea Europei Centrale \u015fi de Est \u2013 un start-up \u201ecu ambi\u0163ii globale\u201d, a\u015fa cum spune el. A absolvit computer science (informatic\u0103), sec\u0163ia dedicat\u0103 inteligen\u0163ei artificiale, atunci c\u00e2nd la Politehnic\u0103 nu devenise \u201ecool\u201d acea sec\u0163ie. A \u00eenfiin\u0163at primele companii chiar dup\u0103 facultate: \u201eUna care nu a func\u0163ionat \u015fi apoi una care a func\u0163ionat Conectoo, de unde am f\u0103cut exit.\u201d Potrivit <em>ZF<\/em>, Conectoo era o platform\u0103 de marketing prin e-mail fondat\u0103 de el \u00een 2008 \u015fi v\u00e2ndut\u0103 ulterior c\u0103tre o companie controlat\u0103 de eMAG. Apoi a intrat \u00een lumea investi\u0163iilor, prin 3TS Capital Partners \u015fi Gecad Ventures. \u00cen paralel, din 2010, a fondat How to Web, care a devenit una dintre conferin\u0163ele dedicate start-up-urilor \u015fi inova\u0163iei din Europa.<\/p>\n<p>\nUnderline Ventures reprezint\u0103, a\u015fadar, evolu\u0163ia fireasc\u0103 prin care Bogdan Iordache spune c\u0103 \u00ee\u015fi poate folosi experien\u0163a \u015fi re\u0163eaua de cuno\u015ftin\u0163e \u00een beneficiul start-up-urilor din regiune. Potrivit anun\u0163ului de la momentul lans\u0103rii, valoarea fondului de investi\u0163ii era de 10 milioane de euro, iar cea final\u0103 \u0163intit\u0103, de 20 milioane de euro. Sursa fondurilor este, potrivit lui Iordache, exclusiv privat\u0103, fiind adus\u0103 de peste 20 de antreprenori sau executivi de succes din companii de tehnologie, dar \u015fi investitori profesioni\u015fti de tipul fund of funds sau familiy offices. Printre companiile care sus\u0163in fondul se afl\u0103 UiPath, Green Horse Games, Telerik, Elrond, MorphL, Smartbill, CleverTaxi, Tremend \u015f.a. P\u00e2n\u0103 acum, au f\u0103cut dou\u0103 investi\u0163ii \u015fi mai au \u00eenc\u0103 dou\u0103 \u00een desf\u0103\u015furare, dar perspectivele lor sunt optimiste pentru finalul anului: \u201eEste posibil ca p\u00e2n\u0103 la sf\u00e2r\u015fitul anului s\u0103 investim \u00een aproape 6 companii de tehnologie din Europa Central\u0103 \u015fi de Est\u201d. Obiectivul lor pe termen lung este s\u0103 pun\u0103 um\u0103rul la dezvoltarea urm\u0103toarei genera\u0163ii de succes de antreprenori din Europa de Est.<\/p>\n<p>\nValoarea investi\u0163iei per start-up poate fi \u015fi mai mare de 500.000 de euro, dac\u0103 v\u0103d poten\u0163ial \u00een acel start-up. Investesc \u00eens\u0103 \u015fi al\u0103turi de alte fonduri (tip sindicalizare).<\/p>\n<p>\nCe conteaz\u0103 cel mai mult \u00een decizia de investi\u0163ii? \u201eNe uit\u0103m s\u0103 fie o echip\u0103 de fondatori determinat\u0103 \u015fi cu experien\u0163\u0103, care adreseaz\u0103 o problem\u0103 semnificativ\u0103 pentru o anumit\u0103 industrie.\u201d<\/p>\n<p>\n&nbsp;<\/p>\n<div>\n<p>\n<span style=\"font-size:14px;\"><span style=\"color:#000080;\"><strong>Trei \u00eentreb\u0103ri pentru fondatorul Underline Ventures<\/strong><\/span><\/span><\/p>\n<\/div>\n<p>\n<strong>1. Cum a\u0163i descrie scena start-up-urilor tech din Rom\u00e2nia?<\/strong><br \/>\n\u201eEste o industrie \u00een dezvoltare. A crescut gradul de maturitate al antreprenorilor \u015fi exemplele de succes se restr\u00e2ng asupra noii genera\u0163ii. Urmeaz\u0103 2 ani cu turbulen\u0163e economice, dar \u00een 5-10 ani vom avea cel pu\u0163in \u00eenc\u0103 un unicorn \u00een Rom\u00e2nia.<\/p>\n<p>\n<strong>2. Care sunt lec\u0163iile \u00eenv\u0103\u0163ate \u00een parcursul de p\u00e2n\u0103 acum \u015fi pe care le-a\u0163i transmite mai departe?<\/strong><br \/>\n\u201eNetwork is your network. Build trust.\u201d S\u0103 faci lucrurile care conteaz\u0103 \u015fi s\u0103 rezolvi o nevoie, nu s\u0103 faci ceva ce doar \u0163ie \u0163i se pare util.<\/p>\n<p>\n<strong>3. Care sunt \u201eingredientele\u201d reu\u015fitei pentru un start-up din tech?<\/strong><\/p>\n<p>\nS\u0103 ai ni\u015fte oameni buni \u00een jurul t\u0103u cu care s\u0103 te potrive\u015fti \u015fi apoi s\u0103 faci ceva util &#8211; mul\u0163i nu fac produse care sunt utile \u00een adev\u0103ratul sens al cuv\u00e2ntului. A treia chestiune important\u0103 este s\u0103 fii foarte customer-centric, adic\u0103 s\u0103 fii din prima zi focusat pe client, s\u0103 \u015ftii ce nevoi are \u015fi, \u00een plus, s\u0103 \u00een\u0163elegi cum s\u0103 finan\u0163ezi o companie, cum po\u0163i cre\u015fti businessuri \u015fi cu cine porne\u015fti la drum.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5539\/21240438\/2\/cifre.jpg?height=542&#038;width=620\" style=\"width: 620px; height: 542px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pentru Bogdan Iordache, povestea \u015fi experien\u0163a sunt esen\u0163iale: at\u00e2t atunci c\u00e2nd \u00ee\u015fi alege muzica preferat\u0103, c\u00e2t \u015fi start-up-urile \u00een care s\u0103 investeasc\u0103. Ritmul celor dou\u0103 direc\u0163ii este \u00eens\u0103 u\u015for diferit. \u201e\u00cemi place s\u0103 caut acel element de autenticitate pe care o forma\u0163ie bun\u0103 \u00eel are, ceea ce se aseam\u0103n\u0103 cu a identifica un start-up cu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,571,512],"tags":[47156,7903,11520,204,53039],"class_list":["post-209500","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-business-hi-tech","category-revista-bm","tag-bogdan-iordache","tag-fond-de-investitii","tag-start-up","tag-tehnologie","tag-underline-ventures"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/209500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=209500"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/209500\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=209500"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=209500"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=209500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}