{"id":207857,"date":"2022-09-01T17:54:26","date_gmt":"2022-09-01T17:54:26","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=207857"},"modified":"2022-09-01T17:54:26","modified_gmt":"2022-09-01T17:54:26","slug":"in-ce-a-transformat-o-tanara-un-hobby-care-a-ajutat-o-sa-depaseasca-perioada-tensionata-a-pandemiei","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=207857","title":{"rendered":"\u00cen ce a transformat o t\u00e2n\u0103r\u0103 un hobby care a ajutat-o s\u0103 dep\u0103\u015feasc\u0103 perioada tensionat\u0103 a pandemiei"},"content":{"rendered":"<p>\n<strong>Yucca Studio nu a fost, la \u00eenceput, nimic mai mult dec\u00e2t un hobby al Ruxandrei Cicu, absolvent\u0103 de Limbi \u015fi Literaturi Str\u0103ine. Descoperise o activitate creativ\u0103 care a ajutat-o s\u0103 dep\u0103\u015feasc\u0103 tensiunea din perioada pandemiei, s\u0103-i \u0163in\u0103 \u201emintea ocupat\u0103\u201d, \u015fi a profitat de ea. Nu a r\u0103mas doar at\u00e2t \u00eens\u0103.<\/strong><\/p>\n<p>\nIdeea a venit \u00een urma vizion\u0103rii unui clip pe YouTube, cu tehnici de \u00eennodare a \u015fnurului de bumbac, pentru a crea diverse decora\u0163iuni. Evolu\u0163ia c\u0103tre o afacere a fost una destul de rapid\u0103, datorit\u0103 oamenilor de pe Instagram care au primit acest tip de me\u015fte\u015fug cu entuziasm.\u201d De\u015fi nu avea un background \u00een vreun domeniu creativ, Ruxandra \u015fi-a descoperit cu aceast\u0103 ocazie afinitatea c\u0103tre lucru manual, a\u015fa c\u0103 a continuat s-o valorifice.<\/p>\n<p>\nA \u00eenceput s\u0103 confec\u0163ioneze tot mai multe variante de decora\u0163iuni \u00eennodate manual, s\u0103 inventeze tot felul de modele, s\u0103 le posteze pe re\u0163elele de socializare \u015fi nu s-a mai oprit. A investit \u015fi o sum\u0103 de 5.000 de lei pentru materiale \u015fi alte accesorii necesare \u015fi a dat fr\u00e2u liber imagina\u0163iei.<\/p>\n<p>\nObiectele de decor pe care Ruxandra le realizeaz\u0103 cu m\u00e2inile ei \u00een tehnica macram\u00e9 sunt dintre cele mai diverse, \u00eencep\u00e2nd de la suporturi circulare de pahare sau farfurii \u015fi merg\u00e2nd p\u00e2n\u0103 la decora\u0163iuni de perete \u00een stil boho, care pot ajunge chiar \u015fi p\u00e2n\u0103 la un metru p\u0103trat ca dimensiune. \u201eAvem, de asemenea, decora\u0163iuni cu motive rom\u00e2ne\u015fti, decora\u0163iuni tip carusel pentru camera copiilor, iar \u00een preajma s\u0103rb\u0103torilor realizez decora\u0163iuni pentru bradul de Cr\u0103ciun.\u201d Cu o cifr\u0103 de afaceri de aproape 1.000 de euro \u00een 2021 \u015fi o marj\u0103 de profit de 50%, fondatoarea Yucca Studio este propriul ei angajat c\u00e2nd vine vorba de realizarea comenzilor.<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/3\/yucca-studio-7.jpg?height=202&#038;width=202\" style=\"width: 202px; height: 202px;\" \/><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/4\/yucca-studio-13.jpg?height=202&#038;width=202\" style=\"width: 202px; height: 202px; margin-left: 2px; margin-right: 2px;\" \/><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/5\/yucca-studio-14.jpg?height=202&#038;width=202\" style=\"width: 202px; height: 202px;\" \/><\/p>\n<p>\n<span style=\"color:#000080;\"><strong>Un suport circular de pahar cu o dimensiune de 15 centimetri cost\u0103 30 de lei, iar o decora\u0163iune de perete de 100 de centimetri pe 100 de centimetri poate ajunge \u015fi p\u00e2n\u0103 la 300 de lei sau chiar peste acest prag.<\/strong><\/span><\/p>\n<hr \/>\n<p>\nChiar \u015fi a\u015fa, are suficient\u0103 energie \u00eenc\u00e2t s\u0103-\u015fi propun\u0103 ca, \u00een a doua parte a anului 2022, s\u0103-\u015fi extind\u0103 portofoliul cu produse noi. Cine sunt cei care le cump\u0103r\u0103? \u201eClien\u0163ii Yucca Studio sunt, \u00een general, persoane care apreciaz\u0103 decora\u0163iunile realizate manual, produsele unicat sau cele personalizate.\u201d Toate produsele sunt realizate \u00een Bucure\u015fti \u015fi v\u00e2ndute pe pagina atelierului de pe Instagram c\u0103tre cump\u0103r\u0103tori din toat\u0103 \u0163ara sau, uneori, chiar \u015fi din afara Rom\u00e2niei. Pre\u0163urile variaz\u0103 \u00een func\u0163ie de dimensiunea produsului \u015fi a \u015fnurului folosit. \u201eDe exemplu, un suport circular de pahar cu o dimensiune de 15 centimetri cost\u0103 30 de lei, iar o decora\u0163iune de perete de 100 de centimetri pe 100 de centimetri poate ajunge \u015fi p\u00e2n\u0103 la 300 de lei sau chiar peste acest prag.\u201d<\/p>\n<p>\nYucca Studio este unul dintre cele mai conving\u0103toare argumente c\u0103 pandemia a avut \u015fi p\u0103r\u0163i bune, stimul\u00e2nd imagina\u0163ia \u015fi creativitatea multora dintre cei care au fost consemna\u0163i la domiciliu, \u00een condi\u0163ii complet diferite de via\u0163\u0103 de cele cu care erau obi\u015fnui\u0163i. A\u015fa c\u0103 Ruxandra admite c\u0103 pandemia a ajutat la cre\u015fterea businessului ei, oamenii av\u00e2nd ceva mai mult timp disponibil pentru social media, astfel c\u0103 \u015fi activitatea de pe pagina Yucca Studio a crescut. \u00cen consecin\u0163\u0103, nici comenzile nu au stagnat, iar asta nu este dec\u00e2t o veste bun\u0103 pentru ea.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/2\/yucca-studio-1.jpg?height=827&#038;width=620\" style=\"width: 620px; height: 827px;\" \/><\/p>\n<div>\n<p>\n<strong><span style=\"color:#000080;\">Ruxandra Cicu, fondatoare, Yucca Studio: \u201eClien\u0163ii Yucca Studio sunt, \u00een general, persoane care apreciaz\u0103 decora\u0163iunile realizate manual, produsele unicat sau cele personalizate.\u201d<\/span><\/strong><\/p>\n<hr \/>\n<hr \/>\n<\/div>\n<p style=\"text-align: center;\">\n<span style=\"color:#000080;\"><span style=\"font-size:14px;\"><strong>Cinci idei de afaceri de la zero<\/strong><\/span><\/span><\/p>\n<p>\nIzvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de antreprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transilvania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><strong>www.zf.ro\/afaceri-de-la-zero<\/strong><\/a>.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/6\/arts-and-tarts.jpg?height=438&#038;width=620\" style=\"width: 620px; height: 438px;\" \/><\/p>\n<p>\n<strong>Arts and Tarts \u2013 laborator de deserturi (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatoare: Roxana Radu<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 20.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: zona Doroban\u0163i din Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/10\/simplu-coffee-shop.jpg?height=775&#038;width=620\" style=\"width: 620px; height: 775px;\" \/><\/p>\n<p>\n<strong>Simplu Coffee Shop \u2013 cafenea (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondator: Florin S\u0103ftoiu<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 20.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 5.600 de euro<\/p>\n<p>\nPrezen\u0163\u0103: zona Pie\u0163ei Romane din Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/8\/lcd-club.jpg?height=411&#038;width=620\" style=\"width: 620px; height: 411px;\" \/><\/p>\n<p>\n<strong>LCD Club \u2013 club de \u00eenot (Bucure\u015fti)<\/strong><\/p>\n<p>\n<strong>Fondator: Lauren\u0163iu Dumitra\u015f<\/strong><\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 260.000 de lei (peste 50.000 de euro)<\/p>\n<p>\nPrezen\u0163\u0103: Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/7\/goji-republic.jpg?height=411&#038;width=620\" style=\"width: 620px; height: 411px;\" \/><\/p>\n<p>\n<strong>Goji Republic \u2013 cosmetice (Bra\u015fov)<\/strong><\/p>\n<p>\n<strong>Fondatori: Cristina Anghel, Eduard \u015fi Iulia Catargi<\/strong><\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 50.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri estimat\u0103 pentru 2022: 30.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: online \u015fi \u00een saloane din Rom\u00e2nia \u015fi Italia<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/9\/noir-coffee-roasters.jpg?height=620&#038;width=620\" style=\"width: 620px; height: 620px;\" \/><\/p>\n<p>\n<strong>Noir Coffee Roasters \u2013 cafea de specialitate (Ia\u015fi)<\/strong><\/p>\n<p>\nFondator: Edmond Moraru<\/p>\n<p>\nInvesti\u0163ii: peste 100.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri estimat\u0103 pentru 2022: 1,2 mil. euro<\/p>\n<p>\nPrezen\u0163\u0103: Ia\u015fi<\/p>\n<hr \/>\n<hr \/>\n<p>\n<a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\" target=\"_blank\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/21117604\/11\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&#038;width=620\" style=\"width: 620px; height: 192px; border-width: 1px; border-style: solid;\" \/><\/a><\/p>\n<p>\n<strong>ZF, Banca Transilvania \u015fi Vodafone&nbsp; au lansat PROIECTUL AFACERI DE LA ZERO, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. <\/strong>Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero<\/a>.<br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/p>\n<p>\n<strong>Intra\u0163i pe platforma w<a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">ww.zf.ro\/afaceri-de-la-zero<\/a> \u015fi descoperi\u0163i universul de companii create de micii antreprenori.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yucca Studio nu a fost, la \u00eenceput, nimic mai mult dec\u00e2t un hobby al Ruxandrei Cicu, absolvent\u0103 de Limbi \u015fi Literaturi Str\u0103ine. Descoperise o activitate creativ\u0103 care a ajutat-o s\u0103 dep\u0103\u015feasc\u0103 tensiunea din perioada pandemiei, s\u0103-i \u0163in\u0103 \u201emintea ocupat\u0103\u201d, \u015fi a profitat de ea. Nu a r\u0103mas doar at\u00e2t \u00eens\u0103. Ideea a venit \u00een urma [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[255,235,7187,20253,14847,52447],"class_list":["post-207857","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-antreprenori","tag-business","tag-decoratiuni","tag-hobby","tag-pandemie","tag-un-hobby-de-tinut-mintea-ocupata"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/207857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=207857"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/207857\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=207857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=207857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=207857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}