{"id":207047,"date":"2022-08-08T18:33:03","date_gmt":"2022-08-08T18:33:03","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=207047"},"modified":"2022-08-08T18:33:03","modified_gmt":"2022-08-08T18:33:03","slug":"alexandr-jeleascov-ceo-packeta-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=207047","title":{"rendered":"Alexandr Jeleascov CEO, Packeta Rom\u00e2nia"},"content":{"rendered":"<p>\n<strong>1. Cum a\u0163i defini transformarea digital\u0103 \u00een domeniul dvs. de activitate?<\/strong><\/p>\n<p>\nTransformarea digital\u0103 \u00een logistic\u0103 este un proces continuu, at\u00e2t din perspectiva eficientiz\u0103rii proceselor opera\u0163ionale interne, c\u00e2t \u015fi din perspectiva interac\u0163iunii cu clien\u0163ii, av\u00e2nd ca scop rentabilitatea veniturilor companiei. Pe de alt\u0103 parte, transformarea digital\u0103 reprezint\u0103, \u00een esen\u0163a ei, o revolu\u0163ie \u00een domeniu, dar nu numai pentru companii, ci \u015fi pentru clien\u0163ii finali ai serviciilor pe care le oferim.<\/p>\n<p>\nAce\u015ftia pot intra mult mai rapid \u00een posesia coletelor \u015fi pot \u015fti \u00een orice moment unde se afl\u0103 acestea din momentul \u00een care au plasat comanda, pot rezolva mult mai rapid eventuale situa\u0163ii ce pot ap\u0103rea \u00een tot procesul acesta de livrare etc.<\/p>\n<p>\n<strong>2. Cum a stimulat pandemia digitalizarea \u00een cazul companiei pe care o reprezenta\u0163i?<\/strong><\/p>\n<p>\nPacketa inoveaz\u0103 permanent \u015fi are ca obiectiv strategic digitalizarea tuturor proceselor posibile \u00een industrie. C\u00e2teva dintre lucrurile pe care le-am f\u0103cut la nivelul grupului \u015fi care, gradual, vor fi adaptate \u015fi implementate \u015fi \u00een Rom\u00e2nia:<\/p>\n<p>\n\u2022 Lansare a unui widget de puncte pickup \u2013 motor de c\u0103utare pentru identificarea u\u015foar\u0103 a punctelor pickup din Europa Central\u0103 \u015fi de Est;<\/p>\n<p>\n\u2022 Livrarea comenzilor direct \u00een portbagajul ma\u015finilor \u0160koda, utiliz\u00e2nd o aplica\u0163ie mobil\u0103 (Republica Ceh\u0103 \u2013proiect pilot \u00een Praga);<\/p>\n<p>\n\u2022 Z-Boxuri \u2013 instalarea de puncte pickup contactless, alimentate de un panou solar \u015fi controlate de o aplica\u0163ie mobil\u0103 (Republica Ceh\u0103, Slovacia);<\/p>\n<p>\n\u2022 PackMan \u2013 Packeta a lansat operarea sortatoarelor robotizate PackMan la depozitele sale.<\/p>\n<hr \/>\n<p>\n<span style=\"color:#000080;\"><strong>Experien\u0163\u0103:<\/strong> Este specialist \u00een logistic\u0103 interna\u0163ional\u0103 \u015fi coordoneaz\u0103 extinderea grupului Packeta \u00een Europa de Est, gestion\u00e2nd \u015fi activitatea sucursalei Packeta Rom\u00e2nia.<\/span><\/p>\n<p>\n<span style=\"color:#000080;\"><strong>Domeniile pe care se concentreaz\u0103 \u00een prezent: <\/strong>Logistic\u0103 \u015fi e-commerce.<\/span><\/p>\n<hr \/>\n<p>\n<strong>3. Cum poate deveni digitalizarea un factor de diferen\u0163iere, un avantaj competitiv, \u00een domeniul \u00een care activa\u0163i?<\/strong><\/p>\n<p>\nPrin optimizarea proceselor interne \u015fi a costurilor opera\u0163ionale.<\/p>\n<p>\n<strong>4. Care sunt cele mai importante proiecte digitale \u00een care v-a\u0163i implicat \u015fi ce investi\u0163ii au fost direc\u0163ionate \u00een acestea?<\/strong><\/p>\n<p>\nLa nivel de grup, Packeta a investit \u00een mai multe astfel de proiecte:<\/p>\n<p>\n\u2022 PackMan \u2013 Packeta a lansat operarea sortatoarelor robotizate PackMan la depozitele sale;<\/p>\n<p>\n\u2022 Livrare \u00een portbagajul ma\u015finilor \u0160koda utiliz\u00e2nd o aplica\u0163ie mobil\u0103.<\/p>\n<p>\n\u2022 ZET \u2013 robot vocal inteligent, care r\u0103spunde la cele mai frecvente \u00eentreb\u0103ri \u015fi u\u015fureaz\u0103 \u00eenc\u0103rcarea pe segmentul de serviciu clien\u0163i.<\/p>\n<p>\n<strong>5. Care sunt top 3 obiective pe care vi le-a\u0163i propus prin prisma digitaliz\u0103rii pentru compania pe care o reprezenta\u0163i?<\/strong><\/p>\n<p>\n\u2022 Cre\u015fterea num\u0103rului de colete procesate;<\/p>\n<p>\n\u2022 Eficientizarea timpilor de livrare;<\/p>\n<p>\n\u2022 Modalit\u0103\u0163i multiple de livrare.<\/p>\n<p>\n<strong>6. Care sunt provoc\u0103rile pe care le \u00eent\u00e2mpina\u0163i c\u00e2nd vine vorba despre transformarea digita<\/strong>l\u0103 ?<\/p>\n<p>\nDinamica digitaliz\u0103rii din ultimii doi ani genereaz\u0103, pe l\u00e2ng\u0103 oportunit\u0103\u0163i, \u015fi o serie de provoc\u0103ri noi, mai ales pe zona concuren\u0163ial\u0103. Este esen\u0163ial s\u0103 inov\u0103m continuu din punct de vedere tehnologic \u00een domeniul nostru de activitate, astfel \u00eenc\u00e2t s\u0103 men\u0163inem un nivel ridicat de satisfac\u0163ie \u00een r\u00e2ndul clien\u0163ilor no\u015ftri.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5539\/20759788\/19\/11.jpg?height=96&#038;width=620\" style=\"width: 620px; height: 96px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Cum a\u0163i defini transformarea digital\u0103 \u00een domeniul dvs. de activitate? Transformarea digital\u0103 \u00een logistic\u0103 este un proces continuu, at\u00e2t din perspectiva eficientiz\u0103rii proceselor opera\u0163ionale interne, c\u00e2t \u015fi din perspectiva interac\u0163iunii cu clien\u0163ii, av\u00e2nd ca scop rentabilitatea veniturilor companiei. Pe de alt\u0103 parte, transformarea digital\u0103 reprezint\u0103, \u00een esen\u0163a ei, o revolu\u0163ie \u00een domeniu, dar nu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,571,7208],"tags":[52275,52276],"class_list":["post-207047","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-business-hi-tech","category-servicii-financiare","tag-alexandr-jeleascov-ceo","tag-packeta-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/207047","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=207047"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/207047\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=207047"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=207047"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=207047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}