{"id":206665,"date":"2022-07-25T14:12:12","date_gmt":"2022-07-25T14:12:12","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=206665"},"modified":"2022-07-25T14:12:12","modified_gmt":"2022-07-25T14:12:12","slug":"cele-mai-inovatoare-companii-din-romania-nutrivita-marketing-distribution-bio-junior-prima-gama-romaneasca-de-produse-bio-destinate-copiilor-peste-3-ani","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=206665","title":{"rendered":"CELE MAI INOVATOARE COMPANII DIN ROM\u00c2NIA: Nutrivita Marketing &#038; Distribution: Bio Junior \u2013 prima gam\u0103 rom\u00e2neasc\u0103 de produse BIO destinate copiilor peste 3 ani"},"content":{"rendered":"<p>\n<strong><ins>\u00cencep\u00e2nd cu anul 2017, Nutrivita a \u00eenceput s\u0103 contribuie la cre\u015fterea \u015fi inovarea raionului de alimenta\u0163ie BIO pentru copii din marile re\u0163ele de magazine. Astfel, \u00eencep\u00e2nd cu decembrie 2021 au fost introduse pe rafturi cinci noi re\u0163ete de biscui\u0163i BIO, f\u0103r\u0103 coloran\u0163i \u015fi conservan\u0163i, fabrica\u0163i \u00een UE, \u00een unit\u0103\u0163i certificate BIO. <\/ins><\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Descrierea inova\u0163iei: <\/ins><\/strong><\/p>\n<p>\nBio Junior este prima gam\u0103 de produse BIO pentru copii din Rom\u00e2nia ce le vorbe\u015fte juniorilor pe limba lor. \u00cen plus, re\u0163etele sunt adaptate gustului copiiilor, iar ingredientele sunt de origine natural\u0103, certificate ecologic: cereale integrale, zah\u0103r din trestie, fulgi de ov\u0103z, unt pur, ou\u0103 bio, ciocolat\u0103 adev\u0103rat\u0103 cu unt de cacao \u015fi alune de p\u0103dure. Proiectul a fost coordonat de Adelina P\u0103sat \u2013 director comercial, Magda Col\u0163oiu \u2013 project manager, Mihaela Haralambie \u2013 group brand manager, M\u0103d\u0103lina Zailic \u2013 coordonator produc\u0163ie \u015fi logistic\u0103. Mascota a fost realizat\u0103 \u015fi declinat\u0103 \u00een noi ipostaze de Adrian Vlad \u2013 grafician, iar designul \u015fi preg\u0103tirea de tipar a ambalajelor, de Radu Cristianciuc \u2013 MediaCD.<\/p>\n<p>\n<strong><ins>Elementul de noutate: <\/ins><\/strong><\/p>\n<p>\nAdres\u00e2ndu-se celor mici, toate ambalajele sunt \u00een limba rom\u00e2n\u0103, iar modul de prezentare este unul ludic. Prin intermediul mascotei Goldie, un tigru curios, sportiv \u015fi pasionat de natur\u0103, copiii inva\u0163\u0103, printre altele, despre alimenta\u0163ia s\u0103n\u0103toas\u0103, ecologie, importan\u0163a mi\u015fc\u0103rii pentru o minte s\u0103n\u0103toas\u0103 \u00eentr-un corp armonios \u015fi reciclare. \u201ePrin noua gam\u0103 de biscui\u0163i Bio Junior, copiii au acum in ghiozdanul de \u015fcoal\u0103 sau sacul de activit\u0103\u0163i extra\u015fcolare un snack delicios din ingrediente naturale, f\u0103r\u0103 coloran\u0163i \u015fi conservan\u0163i, \u00eentr-un ambalaj ce include jocuri de perspicacitate\u201d, sus\u0163in reprezentan\u0163ii businessului.<\/p>\n<p>\n<strong><ins>Efectele inova\u0163iei: <\/ins><\/strong><\/p>\n<p>\nPrin joc, cu ajutorul unui personaj simpatic, copiii \u00eenva\u0163\u0103 s\u0103 consume alimentele benefice pentru organism, s\u0103 privilegieze ingredientele din agricultura ecologic\u0103, ce protejeaz\u0103 natura, s\u0103 recicleze selectiv \u015fi s\u0103 fac\u0103 mai mult\u0103 mi\u015fcare.<\/p>\n<p>\nACEST ARTICOL A AP\u0102RUT \u00ceN ANUARUL BUSINESS MAGAZIN \u201dCELE MAI INOVATOARE COMPANII DIN ROM\u00c2NIA\u201d.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cencep\u00e2nd cu anul 2017, Nutrivita a \u00eenceput s\u0103 contribuie la cre\u015fterea \u015fi inovarea raionului de alimenta\u0163ie BIO pentru copii din marile re\u0163ele de magazine. Astfel, \u00eencep\u00e2nd cu decembrie 2021 au fost introduse pe rafturi cinci noi re\u0163ete de biscui\u0163i BIO, f\u0103r\u0103 coloran\u0163i \u015fi conservan\u0163i, fabrica\u0163i \u00een UE, \u00een unit\u0103\u0163i certificate BIO. &nbsp; Descrierea inova\u0163iei: Bio [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,571,7211,573],"tags":[52194,42107,553,52195,52196],"class_list":["post-206665","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-business-hi-tech","category-comert","category-media-marketing","tag-bio-junior","tag-cele-mai-inovatoare-companii-din-romania","tag-copii","tag-gama-romaneasca-de-produse-bio","tag-nutrivita-marketing-distribution"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/206665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=206665"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/206665\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=206665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=206665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=206665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}