{"id":206446,"date":"2022-07-15T18:44:40","date_gmt":"2022-07-15T18:44:40","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=206446"},"modified":"2022-07-15T18:44:40","modified_gmt":"2022-07-15T18:44:40","slug":"glovo-romania-glovo-concepts","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=206446","title":{"rendered":"Glovo Rom\u00e2nia: Glovo Concepts"},"content":{"rendered":"<p>\n<strong><ins>Lansat de cur\u00e2nd \u00een Rom\u00e2nia, proiectul are scopul de a ajuta partenerii s\u0103-\u015fi dezvolte oferta de business, extinz\u00e2nd, \u00een acela\u015fi timp, paleta de produse \u015fi calitatea acestora pentru consumatori. Glovo le ofer\u0103 partenerilor s\u0103i o gam\u0103 complet\u0103 de servicii \u2013 de la numele brandului, la meniu, ingrediente, no\u0163iuni de marketing \u015fi instruirea personalului din buc\u0103t\u0103rie. <\/ins><\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Descrierea inova\u0163iei:<\/ins><\/strong><\/p>\n<p>\nGlovo Concepts ofer\u0103 un portofoliu de branduri alimentare virtuale, concepute de Glovo \u015fi operate de restaurante partenere. Este o solu\u0163ie livrat\u0103 la cheie pentru restaurante: Glovo Concepts furnizeaz\u0103 brandul, meniul, ingredientele, expertiza de marketing \u015fi instruirea personalului din buc\u0103t\u0103rie pentru parteneri. Solu\u0163ia se traduce prin venituri suplimentare pentru restaurante, f\u0103r\u0103 investi\u0163ii auxiliare \u015fi cu aceea\u015fi structur\u0103 de costuri (folosesc aceea\u015fi buc\u0103t\u0103rie \u015fi acela\u015fi personal de buc\u0103t\u0103rie pe care \u00eel au deja), cresc\u00e2ndu-\u015fi, astfel, profitabilitatea. Orice restaurant partener care respect\u0103 standardele Glovo \u015fi de\u0163ine o capacitate suplimentar\u0103 de a g\u0103ti poate folosi Glovo Concepts, acest lucru \u00eensemn\u00e2nd accesul la opt branduri virtuale de m\u00e2ncare, cu accent pe buc\u0103t\u0103ria italian\u0103 sau mexican\u0103, precum Bendito Burrito, The Urban Kebab, Meraki Pita, Taqueria Guadalupe \u015fi Milanesa House.<\/p>\n<p>\n<strong><ins>Elementul de noutate:<\/ins><\/strong><\/p>\n<p>\nPrin accesarea portofoliu de branduri alimentare virtuale, dezvoltat de echipa de speciali\u015fti R&#038;D din cadrul Glovo, restaurantele au, potrivit lui Victor R\u0103cariu, regional general manager, Glovo SEE, o oportunitate unic\u0103, aceea de a-\u015fi adapta afacerile la noua normalitate \u015fi de a continua s\u0103 se extind\u0103 f\u0103r\u0103 riscuri.<\/p>\n<p>\n<strong><ins>Efectele inova\u0163iei:<\/ins><\/strong><\/p>\n<p>\n\u00cen acest moment, peste 300 de restaurante din Spania \u015fi Italia au accesat Glovo Concepts. P\u00e2n\u0103 la finalul anului, Glovo inten\u0163ioneaz\u0103 s\u0103 se extind\u0103 la nivel global \u015fi s\u0103 colaboreze cu peste 1.000 de restaurante care s\u0103 foloseasc\u0103 activ brandurile virtuale, \u00een Rom\u00e2nia, Georgia, Croa\u0163ia, Portugalia \u015fi Polonia. Mai departe, p\u00e2n\u0103 \u00een 2022, toate \u0163\u0103rile \u00een care Glovo opereaz\u0103 vor avea acces la aceast\u0103 nou\u0103 ini\u0163iativ\u0103. P\u00e2n\u0103 acum, \u00een Rom\u00e2nia, primul brand virtual lansat este Bendito Burrito \u015fi ofer\u0103 produse cu specific mexican, iar \u00een urm\u0103toarele cinci luni, compania urmeaz\u0103 s\u0103 aduc\u0103 pe pia\u0163a local\u0103 \u00eenc\u0103 \u015fase branduri.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lansat de cur\u00e2nd \u00een Rom\u00e2nia, proiectul are scopul de a ajuta partenerii s\u0103-\u015fi dezvolte oferta de business, extinz\u00e2nd, \u00een acela\u015fi timp, paleta de produse \u015fi calitatea acestora pentru consumatori. Glovo le ofer\u0103 partenerilor s\u0103i o gam\u0103 complet\u0103 de servicii \u2013 de la numele brandului, la meniu, ingrediente, no\u0163iuni de marketing \u015fi instruirea personalului din buc\u0103t\u0103rie. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,571,7211],"tags":[7386,224,42107,46472,52130,7178,7436],"class_list":["post-206446","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-business-hi-tech","category-comert","tag-branduri","tag-bucatarie","tag-cele-mai-inovatoare-companii-din-romania","tag-glovo","tag-glovo-concepts","tag-marketing","tag-restaurante"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/206446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=206446"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/206446\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=206446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=206446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=206446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}