{"id":205492,"date":"2022-06-18T15:11:05","date_gmt":"2022-06-18T15:11:05","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=205492"},"modified":"2022-06-18T15:11:05","modified_gmt":"2022-06-18T15:11:05","slug":"povestea-unei-romance-care-dupa-ce-a-nascut-a-luat-o-decizie-care-avea-sa-ii-schimbe-viata-ea-si-a-deschis-o-afacere-unde-vinde-lucruri-de-care-ea-a-avut-nevoie","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=205492","title":{"rendered":"Povestea unei rom\u00e2nce care, dupa ce a n\u0103scut, a luat o decizie care avea sa \u00eei schimbe via\u0163a. Ea \u015fi-a deschis o afacere unde vinde lucruri de care ea a avut nevoie"},"content":{"rendered":"<p>\n<strong>Fabiana Bogdan a absolvit Facultatea de Drept \u015fi Facultatea de Rela\u0163ii Interna\u0163ionale \u015fi Studii Europene. A devenit mam\u0103 \u015fi a \u00een\u0163eles c\u0103 cele zece ore pe zi petrecute la birou, \u00eentre dosare, vor suferi o transformare, pentru c\u0103 priorit\u0103\u0163ile s-au schimbat, iar odat\u0103 cu acestea a ap\u0103rut \u015fi nevoia materialelor comode \u015fi naturale. Acela a fost declicul care a stat la baza a ceea ce este ast\u0103zi FB Bucharest, brandul de c\u0103m\u0103\u015fi din bumbac natural c\u0103ruia i-a \u201e\u00eemprumutat\u201d propriile ini\u0163iale.<\/strong><\/p>\n<p>\n\u00cemi doresc s\u0103 \u00eembrac femei pentru care conteaz\u0103 calitatea materialului, simplitatea modelelor \u015fi nota personal\u0103 pe care fiecare dintre noi dorim s-o exterioriz\u0103m. Prima colec\u0163ie poart\u0103 numele celui de-al doilea copil al meu \u015fi va r\u0103m\u00e2ne colec\u0163ia permanent\u0103\u201d, spune Fabiana Bogdan. A pornit de la o constatare, aceea c\u0103 oferta de c\u0103m\u0103\u015fi pentru femei, spre deosebire de cea pentru b\u0103rba\u0163i, nu vine dec\u00e2t foarte rar \u015fi cu elementul de personalizare prin monogram\u0103.<\/p>\n<p>\nPe l\u00e2ng\u0103 aceast\u0103 facilitate, Fabiana a avut \u00een minte \u015fi o c\u0103ma\u015f\u0103 care s\u0103 fie comod\u0103, care se poate purta chiar \u015fi 12 ore pe zi f\u0103r\u0103 disconfort, care s\u0103 fie versatil\u0103 \u015fi cu care purt\u0103toarea s\u0103 poat\u0103 ie\u015fi la cin\u0103 sau \u00een parc dup\u0103 ce pleac\u0103 de la birou. \u201eCredem \u00een conceptul de slow fashion, acesta fiind unul dintre principiile businessului. O c\u0103ma\u015f\u0103 din bumbac organic nu are deloc o via\u0163\u0103 scurt\u0103, poate fi asortat\u0103 \u00een nenum\u0103rate \u0163inute. Am ales aceast\u0103 zon\u0103 deoarece, din punctul meu de vedere, c\u0103ma\u015fa reprezint\u0103 un element de nelipsit din garderob\u0103, un element pe care \u00eel po\u0163i privi ca pe o investi\u0163ie, av\u00e2nd \u00een vedere c\u0103 poate fi purtat \u015fi pentru mul\u0163i ani.\u201d<\/p>\n<p>\nProduc\u0163ia c\u0103m\u0103\u015filor FB Bucharest are loc \u00een mai multe fabrici din Rom\u00e2nia, o parte fiind externalizat\u0103, iar o alt\u0103 parte \u2013 realizat\u0103 intern. Materialele \u00eens\u0103 sunt importate din Italia. Fabiana Bogdan a lucrat la tipare timp de un an \u015fi dou\u0103 luni \u015fi a modificat prototipul de cinci ori p\u00e2n\u0103 c\u00e2nd a ajuns la ceea ce \u015fi-a dorit, pun\u00e2ndu-se \u00een postura clientei de fiecare dat\u0103. \u201eAm pariat pe c\u0103m\u0103\u015fi pentru c\u0103 merg bine cu orice. Fie c\u0103 este combinat\u0103 cu de jeans sau pantalon, cu o fust\u0103 sau chiar pe sub rochie, c\u0103ma\u015fa e obiectul vestimentar care nu ar trebui s\u0103 lipseasc\u0103 din garderoba unei femei.\u201d<\/p>\n<p>\n\u00cen medie, pre\u0163ul unei c\u0103m\u0103\u015fi FB Bucharest este de 300 de lei, iar businessul a generat anul trecut o cifr\u0103 de afaceri de 14.700 de lei, dup\u0103 numai dou\u0103 luni \u015fi jum\u0103tate de func\u0163ionare. Investi\u0163iile f\u0103cute de Fabiana Bogdan s-au ridicat la aproape 30.000 de lei p\u00e2n\u0103 c\u00e2nd afacerea \u015fi-a f\u0103cut loc pe pia\u0163a local\u0103 a modei. \u201eAm pariat \u00een pandemie de trei ori. Prima dat\u0103, c\u00e2nd am decis s\u0103 deschidem oficial acest business \u00een anul 2021, un an deloc previzibil sau stabil. A doua oar\u0103, c\u00e2nd am ales s\u0103 facem doar un obiect vestimentar, \u015fi nu de toate, cum fac aproape to\u0163i sellerii mari.<\/p>\n<p>\nA treia oar\u0103, c\u00e2nd am oferit oamenilor \u0163inute pe care mul\u0163i le cred pliabile doar pe zona de office, \u00een vreme ce lumea era \u00een sistemul de work from home.\u201d Chiar \u015fi cu at\u00e2tea riscuri asumate \u00eenc\u0103 de la \u00eenceput, Fabiana are planuri mari de extindere \u015fi se g\u00e2nde\u015fte la \u00eembog\u0103\u0163irea gamei de produse.&nbsp; \u201eAnul 2022 a \u00eenceput pentru noi cu multe oportunit\u0103\u0163i \u015fi colabor\u0103ri. Ne bucur\u0103m c\u0103 am reu\u015fit s\u0103 p\u0103\u015fim din mediul online \u00een mediul offline \u015fi am fost prezen\u0163i \u00een diverse proiecte desf\u0103\u015furate \u00een cele mai mari centre comerciale din Bucure\u015fti. \u00cen continuare, produsele noastre se reg\u0103sesc online, dar \u015fi \u00een magazine multibrand care promoveaz\u0103 designerii autohtoni\u201d, spune Fabiana Bogdan.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/2\/fb-bucharest-3.jpg?height=775&#038;width=620\" style=\"width: 620px; height: 775px;\" \/><\/p>\n<p>\n<strong><span style=\"color:#000080;\">\u00cen medie, pre\u0163ul unei c\u0103m\u0103\u015fi FB Bucharest este de 300 de lei<\/span>.<\/strong><\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/3\/fb-bucharest-6.jpg?height=775&#038;width=620\" style=\"width: 620px; height: 775px;\" \/><\/p>\n<hr \/>\n<hr \/>\n<p style=\"text-align: center;\">\n<span style=\"color:#ffffff;\"><span style=\"font-size:14px;\"><strong><span style=\"background-color:#000080;\">Cinci idei de afaceri de la zero<\/span><\/strong><\/span><\/span><\/p>\n<p>\nIzvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de antreprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transilvania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><strong>www.zf.ro\/afaceri-de-la-zero<\/strong><\/a>.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/5\/gustarea-regelui.jpg?height=285&#038;width=620\" style=\"width: 620px; height: 285px;\" \/>Gustarea Regelui \u2013 brand de salam (Timi\u015foara)<\/strong><\/p>\n<p>\nFondator: Alin Macsim<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 22.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: na\u0163ional\u0103<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/7\/twinkle.jpg?height=411&#038;width=620\" style=\"width: 620px; height: 411px;\" \/><\/p>\n<p>\n<strong>Twinkle \u2013 brand de lum\u00e2n\u0103ri parfumate (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatoare: Oana Iag\u0103ru<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 15.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 20.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: online \u015fi \u00een spa-uri<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/6\/nevinovat.jpg?height=349&#038;width=620\" style=\"width: 620px; height: 349px;\" \/><\/p>\n<p>\n<strong>Nevinovat \u2013 joc de societate (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatori: Alexandru Mihai, C\u0103lin Demeter \u015fi Robert Constantin<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 4.000 de lei (800 de euro)<\/p>\n<p>\nPrezen\u0163\u0103: online<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/8\/twinkle-star.jpg?height=411&#038;width=620\" style=\"width: 620px; height: 411px;\" \/><\/p>\n<p>\n<strong>Twinkle Star \u2013 centru lingvistic<\/strong><\/p>\n<p>\nFondatoare: Ruxandra Ra\u0163\u0103 Bucevschi<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 1.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 1,4 mil. euro<\/p>\n<p>\nPrezen\u0163\u0103: Ia\u015fi \u015fi Boto\u015fani<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/4\/coffee-dive.jpg?height=465&#038;width=620\" style=\"width: 620px; height: 465px;\" \/><\/p>\n<p>\n<strong>Coffee Dive \u2013 cafenele (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatori: Maria \u015fi Mihai Pajereanu<\/p>\n<p>\nInvesti\u0163ii: 70.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri: 60.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: Crevedia<\/p>\n<hr \/>\n<hr \/>\n<div>\n<p>\n<a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20911332\/9\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&#038;width=620\" style=\"width: 620px; height: 192px; border-width: 1px; border-style: solid;\" \/><\/a><\/p>\n<p>\n<strong>ZF, Banca Transilvania \u015fi Vodafone&nbsp; au lansat PROIECTUL AFACERI DE LA ZERO, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. <\/strong>Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero<\/a>.<br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/p>\n<\/div>\n<p>\n<strong>Intra\u0163i pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">www.zf.ro\/afaceri-de-la-zero<\/a> \u015fi descoperi\u0163i universul de companii create de micii antreprenori.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fabiana Bogdan a absolvit Facultatea de Drept \u015fi Facultatea de Rela\u0163ii Interna\u0163ionale \u015fi Studii Europene. A devenit mam\u0103 \u015fi a \u00een\u0163eles c\u0103 cele zece ore pe zi petrecute la birou, \u00eentre dosare, vor suferi o transformare, pentru c\u0103 priorit\u0103\u0163ile s-au schimbat, iar odat\u0103 cu acestea a ap\u0103rut \u015fi nevoia materialelor comode \u015fi naturale. Acela a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[81,235,9734,7780,51912,6903,51911],"class_list":["post-205492","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-afaceri","tag-business","tag-concept","tag-fashion","tag-fb-bucharest","tag-garderoba","tag-versatil"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/205492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=205492"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/205492\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=205492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=205492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=205492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}