{"id":202439,"date":"2022-03-15T10:05:48","date_gmt":"2022-03-15T10:05:48","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=202439"},"modified":"2022-03-15T10:05:48","modified_gmt":"2022-03-15T10:05:48","slug":"paradox-in-pandemie-magazinele-continua-sa-se-inchida-dar-cele-care-raman-au-vanzari-in-crestere","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=202439","title":{"rendered":"Paradox \u00een pandemie: magazinele continu\u0103 s\u0103 se \u00eenchid\u0103, dar cele care r\u0103m\u00e2n au v\u00e2nz\u0103ri \u00een cre\u015ftere"},"content":{"rendered":"<p>\n\u201eRetailul a continuat s\u0103 beneficieze \u015fi anul trecut de o parte a v\u00e2nz\u0103rilor pierdute de HoReCa, ceea ce a f\u0103cut ca \u015fi comer\u0163ul tradi\u0163ional, \u00een sc\u0103dere numeric\u0103 p\u00e2n\u0103 la circa 58.000 de magazine, s\u0103 \u00eenregistreze cre\u015fteri semnificative de v\u00e2nz\u0103ri\u201c, potrivit anali\u015ftilor companiei de cercetare de pia\u0163\u0103 Nielsen, cita\u0163i de Ziarul Financiar<\/p>\n<p>\n\u00cen ceea ce prive\u015fte v\u00e2nz\u0103rile, toate canalele din co\u00admer\u00ad\u0163ul alimentar au fost pe plus, ritmul variind \u00eens\u0103 puternic, de la 0,2% \u00een cazul supermarketurilor mari la 32% \u00een cazul magazinelor de tip convenience \u015fi al celor amplasate \u00een benzin\u0103rii. \u00cen cazul comer\u0163ului tradi\u0163ional avansul e de 5,7% \u00een ceea ce prive\u015fte v\u00e2nz\u0103rile, \u00een timp ce num\u0103rul de magazine a sc\u0103zut cu 3,8%, conform aceleia\u015fi surse.<\/p>\n<p>\nAcest canal de v\u00e2nzare are o cot\u0103 de pia\u0163\u0103 de 37% \u00een totalul pie\u0163ei de FMCG, arat\u0103 o analiz\u0103 a companiei de cercetare de pia\u0163\u0103 Nielsen.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen 2021, al doilea an de pandemie de COVID-19, comer\u0163ul tradi\u0163ional a avut o evolu\u0163ie contrastant\u0103. Mai exact, num\u0103rul de magazine a continuat trendul descendent \u00eenceput acum mai bine de un deceniu, \u00eens\u0103 v\u00e2nz\u0103rile juc\u0103torilor care rezist\u0103 \u00een pia\u0163\u0103 sunt pe plus.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[240,8301,51200],"class_list":["post-202439","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comert","tag-magazin","tag-paradox"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/202439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=202439"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/202439\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=202439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=202439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=202439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}