{"id":201395,"date":"2022-02-11T15:45:49","date_gmt":"2022-02-11T15:45:49","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=201395"},"modified":"2022-02-11T15:45:49","modified_gmt":"2022-02-11T15:45:49","slug":"povestea-a-doua-tinere-care-au-reinventat-traditionala-lumanare-si-au-transformat-asta-intr-o-afacere-cat-costa-lumanarile-facute-de-ele","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=201395","title":{"rendered":"Povestea a dou\u0103 tinere care au reinventat tradi\u0163ionala lum\u00e2nare \u015fi au transformat asta \u00eentr-o afacere. C\u00e2t cost\u0103 lum\u00e2n\u0103rile f\u0103cute de ele"},"content":{"rendered":"<p>\n<strong>A fost odat\u0103 ca niciodat\u0103 o zi de iarn\u0103, \u00een care Adelina \u015fi Cristina se g\u00e2ndeau la ce cadouri le-ar putea face de s\u0103rb\u0103tori celor dragi. S-au hot\u0103r\u00e2t, \u00een final, la o cutie de cadou cu tematic\u0103 de Cr\u0103ciun, dar nu g\u0103seau lum\u00e2narea potrivit\u0103 pe care s\u0103 o includ\u0103 \u00een pachet, una cu design simplu, elegant, de calitate. A\u015fa c\u0103 s-au pus pe treab\u0103 \u015fi au creat chiar ele lum\u00e2n\u0103rile la care visau.<\/strong><\/p>\n<p>\nCeea ce ne-a f\u0103cut s\u0103 ne d\u0103m seama c\u0103 asta e pentru noi a fost rapiditatea cu care am ajuns de la dorin\u0163\u0103 la a avea efectiv un business. Numele \u00abMoods\u00bb (st\u0103ri \u2013 trad.) a venit natural \u2013 pentru c\u0103 suntem persoane cu st\u0103ri diferite, pentru fiecare exist\u0103 aroma care s\u0103 ne fac\u0103 s\u0103 ne conect\u0103m mai u\u015for cu noi \u00een\u015fine\u201d, poveste\u015fte Cristina Ujeniuc.<\/p>\n<p>\nEa \u015fi Adelina Strinu de\u0163in fiecare c\u00e2te 50% din business \u015fi spun c\u0103 se completeaz\u0103 perfect, at\u00e2t ca personalitate, c\u00e2t \u015fi ca experien\u0163\u0103. Adelina este manager \u00een domeniul bancar, iar Cristina a testat drumul antreprenoriatului \u015fi \u00een turism. \u00cen Unique Moods, au investit gradual \u015fi \u00eenc\u0103 o mai fac, dar p\u00e2n\u0103 acum calculele au contorizat 15.000 de euro.<\/p>\n<p>\n\u201eDin \u00eencas\u0103rile anului trecut, estim\u0103m o cifr\u0103 de afaceri de circa 16.000 de euro. \u00cen 2022, ne dorim s\u0103 dezvolt\u0103m portofoliul de colaboratori, s\u0103 scoatem pe pia\u0163\u0103 produse noi \u015fi s\u0103 ne cre\u015ftem vizibilitatea \u00een online.\u201d Tot anul acesta, cele dou\u0103 antreprenoare \u015fi-au propus s\u0103-\u015fi mute atelierul \u00eentr-un spa\u0163iu nou, mai generos, pentru ideile \u015fi proiectele extinse la care lucreaz\u0103. Unique Moods \u015fi-a format un public alc\u0103tuit din mai multe tipuri de clien\u0163i \u2013 fie cump\u0103r\u0103tori care afl\u0103 despre brand cu ocazia t\u00e2rgurilor sau din mediul online, fie firme care vor s\u0103 ofere cadouri partenerilor sau angaja\u0163ilor, fie magazine fizice partenere din Bucure\u015fti \u015fi nu numai.<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/2\/unique-moods-1.jpg?height=404&#038;width=620\" style=\"width: 620px; height: 404px;\" \/><\/p>\n<p>\n<span style=\"color:#000080;\"><strong>Adelina Strinu este manager \u00een domeniul bancar, iar Cristina Ujeniuc a testat drumul antreprenoriatului \u015fi \u00een turism.<\/strong><\/span><\/p>\n<hr \/>\n<p>\n\u201e\u00cen acest moment, colec\u0163ia noastr\u0103 cuprinde lum\u00e2n\u0103ri parfumate, odorizante de camer\u0103, \u00abmelts\u00bb sau cum spunem noi, cutia cu bombonici parfumate, pe care am numit-o Mix Moods. Mai putem ad\u0103uga \u015fi lum\u00e2narea noastr\u0103 \u00abm\u0103rturie\u00bb pentru nun\u0163i \u015fi botezuri.\u201d<\/p>\n<p>\nLum\u00e2n\u0103rile parfumate \u2013 din cear\u0103 de soia \u015fi parfumuri create special pentru camer\u0103, acreditate IFRA (International Fragrance Association) \u2013 cost\u0103 90 de lei (cele de 160 de grame) sau 120 de lei (de 210 grame). Cutiile Mix Moods, care au aproximativ 200 de grame de cear\u0103 de soia, cu acelea\u015fi parfumuri care se reg\u0103sesc \u015fi \u00een lum\u00e2n\u0103ri, cost\u0103 75 de lei, iar un odorizant de camer\u0103 cu solvent pe baz\u0103 de glicerin\u0103 este 125 de lei.<\/p>\n<p>\nPandemia a fost \u015fi este \u00een continuare un imbold pentru businessul Cristinei Ujeniuc \u015fi al Adelinei Strinu, a\u015fa c\u0103 ele tureaz\u0103 motoarele pentru dezvoltare \u00een continuare. \u201eAm creat acest business \u00een 2020, iar \u00een ultimul an am avut o cre\u015ftere semnificativ\u0103. Activ\u0103m pe un segment de pia\u0163\u0103 \u00een cre\u015ftere, care \u00eencepe s\u0103 se educe \u015fi pe care \u00eel educ\u0103m \u015fi noi u\u015for-u\u015for. Oamenii r\u0103m\u00e2n\u00e2nd mai mult acas\u0103, \u00ee\u015fi doresc s\u0103-\u015fi creeze un mediu c\u00e2t mai pl\u0103cut, at\u00e2t prin arome, c\u00e2t \u015fi prin produse de calitate, nontoxice \u015fi eco-friendly\u201d, spune Cristina Ujeniuc.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/3\/unique-moods-5.jpg?height=620&#038;width=620\" style=\"width: 620px; height: 620px;\" \/><\/p>\n<hr \/>\n<hr \/>\n<p style=\"text-align: center;\">\n<span style=\"font-size:14px;\"><span style=\"color:#ffffff;\"><strong><span style=\"background-color:#000080;\">Cinci idei de afaceri de la zero<\/span><\/strong><\/span><\/span><\/p>\n<p>\n&nbsp;<\/p>\n<p>\nIzvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de antreprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transilvania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><strong>www.zf.ro\/afaceri-de-la-zero<\/strong><\/a>.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/6\/huna.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\n<strong>Huna \u2013 brand de accesorii din piele reciclat\u0103 \u015fi vegan\u0103 (Ia\u015fi)<\/strong><\/p>\n<p>\nFondatoare: Ana T\u0103rn\u0103uceanu<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2020: 11.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: online \u015fi \u00een magazinul Re-Collections din Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/8\/romanian-fairy-tales.jpg?height=431&#038;width=620\" style=\"width: 620px; height: 431px;\" \/><\/p>\n<p>\n<strong>Romanian Fairy Tales \u2013 obiecte de inspira\u0163ie tradi\u0163ional\u0103 (R\u00e2\u015fnov)<\/strong><\/p>\n<p>\nFondatori: familia Toma<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 10.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: magazine din Bra\u015fov \u015fi Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/5\/festival-shop.jpg?height=467&#038;width=620\" style=\"width: 620px; height: 467px;\" \/><\/p>\n<p>\n<strong>Festival Shop \u2013 brand de haine pentru festivaluri (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatoare: Alina Grigore<\/p>\n<p>\nInvesti\u0163ii: 5.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri anual\u0103: c\u00e2teva mii de euro<\/p>\n<p>\nPrezen\u0163\u0103: la evenimente \u015fi pe site-urile de socializare<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/4\/country-bread.jpg?height=413&#038;width=620\" style=\"width: 620px; height: 413px;\" \/><\/p>\n<p>\n<strong>Country Bread \u2013 brut\u0103rie (T\u00e2rgu Mure\u015f)<\/strong><\/p>\n<p>\nFondator: Cornel A\u0163elean<\/p>\n<p>\nInvesti\u0163ii: peste 400.000 de euro<\/p>\n<p>\nCifr\u0103 de afaceri \u00een 2021: 2,5 mil. lei (500.000 de euro)<\/p>\n<p>\nPrezen\u0163\u0103: T\u00e2rgu Mure\u015f<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/7\/plaiut.jpg?height=775&#038;width=620\" style=\"width: 620px; height: 775px;\" \/><\/p>\n<p>\n<strong>Pl\u0103iu\u0163 \u2013 ghid turistic pentru copii (Bucure\u015fti)<\/strong><\/p>\n<p>\nAutoare: Claudia Ciontu<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 6.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: online \u015fi \u00een c\u00e2teva magazine fizice din Rom\u00e2nia<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20507943\/9\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&#038;width=620\" style=\"width: 620px; height: 192px;\" \/><\/p>\n<div>\n<p>\n<strong>ZF, Banca Transilvania \u015fi Vodafone&nbsp; au lansat PROIECTUL AFACERI DE LA ZERO, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. <\/strong>Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero<\/a>.<br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/p>\n<\/div>\n<p>\n<strong>Intra\u0163i pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">www.zf.ro\/afaceri-de-la-zero<\/a> \u015fi descoperi\u0163i universul de companii create de micii antreprenori.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A fost odat\u0103 ca niciodat\u0103 o zi de iarn\u0103, \u00een care Adelina \u015fi Cristina se g\u00e2ndeau la ce cadouri le-ar putea face de s\u0103rb\u0103tori celor dragi. S-au hot\u0103r\u00e2t, \u00een final, la o cutie de cadou cu tematic\u0103 de Cr\u0103ciun, dar nu g\u0103seau lum\u00e2narea potrivit\u0103 pe care s\u0103 o includ\u0103 \u00een pachet, una cu design simplu, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[81,6185,255,235,8892,207,387,6083],"class_list":["post-201395","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-afaceri","tag-afaceri-de-la-zero","tag-antreprenori","tag-business","tag-cadouri","tag-design","tag-magazine","tag-parfum"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/201395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=201395"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/201395\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=201395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=201395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=201395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}