{"id":20081,"date":"2010-05-10T13:05:07","date_gmt":"2010-05-10T13:05:07","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=20081"},"modified":"2026-04-02T16:40:22","modified_gmt":"2026-04-02T16:40:22","slug":"peste-90-de-milioane-de-sms-uri-trimise-de-companii-in-2010","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=20081","title":{"rendered":"Peste 90 de milioane de SMS-uri trimise de companii in 2010"},"content":{"rendered":"<p>Volumul informarilor si textelor promotionale prin SMS va fi<br \/>\nastfel cu aproape 20% mai mare comparativ cu 2009, conform datelor<br \/>\nNetopia Sistem, companie care ofera diverse servicii de SMS, precum<br \/>\nweb2sms sau plati prin intermediul acestui tip de mesaje. Peste 60%<br \/>\ndintre cele 90 de milioane de mesaje ce vro fi trimise in acest an<br \/>\nvor fi livrate prin platforma Netopia, in crestere comparativ cu<br \/>\n2009, cand prin platforma companiei au fost procesate jumatate<br \/>\ndintre cele 70 de milioane de SMS-uri.<\/p>\n<p>Doar 20% sunt mesaje publicitare, restul fiind mesaje de<br \/>\ninstiitare trimise de companii clientilor actuali sau potentiali.<br \/>\nPentru aceste campaniile directe, companiile vor aloca anul acesta<br \/>\nun buget de 3,2 de milioane de euro, in crestere cu 30% fata de<br \/>\nanul precedent.<\/p>\n<p>&#8220;Daca in anii trecuti sporirea numarului de mesaje era motivata<br \/>\nde largirea bazei de clienti ai firmelor, cresterea din 2010 se<br \/>\nbazeaza mai ales pe nevoia companiilor de a instiinta mai des<br \/>\nactualii clienti, in special pe zona debitelor restante&#8221;, spune<br \/>\nAntonio Eram, CEO Netopia Sistem.<\/p>\n<p>Cele mai interesate de aceasta metoda de comunicare sunt<br \/>\ninstitutiile financiar-bancare, cu 50% din volumul SMS-urilor<br \/>\ntrimise, urmate de companii din FMCG, cu 30%.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anul acesta, utilizatorii romani de telefonie mobila vor primi in total peste 90 de milioane de mesaje SMS de la companii, mai mult de jumatate dintre ele fiind trimise de companii din domeniul financiar bancar.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4139],"tags":[201,7209,8506,264],"class_list":["post-20081","post","type-post","status-publish","format-standard","hentry","category-it","tag-companii","tag-itc","tag-sms","tag-utilizatori"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/20081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20081"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/20081\/revisions"}],"predecessor-version":[{"id":39845,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/20081\/revisions\/39845"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}