{"id":200756,"date":"2022-01-20T12:52:14","date_gmt":"2022-01-20T12:52:14","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=200756"},"modified":"2022-01-20T12:52:14","modified_gmt":"2022-01-20T12:52:14","slug":"shopmania-net-merchantpro-next","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=200756","title":{"rendered":"ShopMania NET: MerchantPro Next"},"content":{"rendered":"<p>\n<strong><ins>MerchantPro Next cuprinde o serie de tehnologii \u015fi func\u0163ionalit\u0103\u0163i pentru cre\u015fterea performan\u0163ei la nivel de user experience \u015fi user interface \u00een e-commerce. Este parte integrant\u0103 din ecosistemul platformei MerchantPro. <\/ins><\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Descrierea inova\u0163iei: <\/ins><\/strong><\/p>\n<p>\nPrintre componentele MerchantPro Next se num\u0103r\u0103 un sistem deschis de editare a codului HTML \u015fi CSS sau a template-urilor de rendare a con\u0163inutului, zona de widget studio destinat\u0103 proiect\u0103rii \u00een maniera vizual\u0103 a interfe\u0163elor, precum \u015fi suita de storefront designuri preconfigurate. Acestea permit \u00een mod direct \u015fi independent de\u0163in\u0103torilor de magazine online din platform\u0103, dar \u015fi dezvoltatorilor ter\u0163i, s\u0103 construiasc\u0103 experien\u0163e e-commerce adaptate at\u00e2t specificului fiec\u0103rui business online, c\u00e2t \u015fi tiparelor de comportament ale principalelor publicuri \u0163int\u0103. Obiectivele urm\u0103rite prin crearea tehnologiei MerchantPro Next au fost: oferirea instrumentelor necesare pentru simplificarea end-to-end a procesului de proiectare, implementare, customizare \u015fi actualizare a interfe\u0163elor magazinelor online create pe platforma MerchantPro \u015fi eliminarea complet\u0103 a dependen\u0163ei acestora de resurse \u00eenalt specializate \u00een domeniile UX\/UI. \u201eAdi\u0163ional, am vizat ob\u0163inerea unei cre\u015fteri consistente la nivelul performan\u0163ei globale de func\u0163ionare a magazinelor online, cu efect direct asupra principalilor indicatori de business urm\u0103ri\u0163i de clien\u0163ii no\u015ftri, precum rata de conversie sau timpul petrecut de clien\u0163i p\u00e2n\u0103 la checkout\u201d, spune Arthur R\u0103dulescu, fondator \u015fi CEO al companiei.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20454149\/12\/merchant.jpg?height=80&#038;width=250\" style=\"width: 250px; height: 80px; margin: 10px; float: left;\" \/>Elementul de noutate: <\/ins><\/strong><\/p>\n<p>\nFolosind metodologii tradi\u0163ionale de lucru, ariile UX si UI, precum \u015fi proiectarea \u015fi implementarea unui frontend complet adaptat specificului \u015fi identit\u0103\u0163ii de brand a unui business online implic\u0103 un nivel ridicat de complexitate, specializare tehnic\u0103 \u015fi resurse. Un astfel de proces poate cumula o durata de c\u00e2teva luni \u015fi costuri ridicate. Prin specificul s\u0103u de platform\u0103 SaaS integrat\u0103 360\u00b0, MerchantPro furnizeaz\u0103 \u00een mod implicit comercian\u0163ilor func\u0163ionalit\u0103\u0163i preconfigurate pentru setarea facil\u0103 a interfe\u0163ei de magazin. \u00cen plus fa\u0163\u0103 de acestea \u00eens\u0103, MerchantPro Next aduce o suit\u0103 de tehnologii complet noi \u015fi o serie de instrumente exclusive platformei, precum sistemul deschis de editare a resurselor HTML si CSS sau Widget Studio. Acestea permit utilizatorilor sau dezvoltatorilor independen\u0163i s\u0103 ating\u0103 rapid un nivel profund de personalizare \u00een configurarea experien\u0163ei e-commerce din magazin, folosind resurse u\u015for accesibile sau moduri complet vizuale de proiectare.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>Efectele inova\u0163iei: <\/ins><\/strong><\/p>\n<p>\nPe l\u00e2ng\u0103 simplificarea \u015fi eficientizarea major\u0103 a proceselor de proiectare \u015fi implementare UX\/UI, suita de tehnologii \u015fi aplica\u0163ii MerchantPro Next aduce o cre\u015ftere sus\u0163inut\u0103 a performan\u0163ei generale de func\u0163ionare a magazinelor online create pe platform\u0103. Acestea se reflect\u0103 direct \u015fi imediat asupra rezultatelor financiare \u00eenregistrate de businessurile celor peste 1.500 de clien\u0163i locali MerchantPro. Prin utilizarea tehnologiilor MerchantPro Next, efectele observate la nivel global din perspectiva performan\u0163ei tehnice includ atingerea unei viteze de \u00eenc\u0103rcare a frontendului de magazin cu p\u00e2n\u0103 la 30% mai bun\u0103, precum \u015fi o clasare superioar\u0103 \u00een raport cu to\u0163i indicatorii de performan\u0163\u0103 Google Core Web Vitals. \u00cen plus, suita MerchantPro Next a permis integrarea unor func\u0163ionalit\u0103\u0163i cu caracter de noutate sau chiar premier\u0103 la nivelul solu\u0163iilor e-commerce SaaS din Rom\u00e2nia, precum plata prin Apple Pay, Google Pay, One Click Payment sau plata online cu cardul de tip hosted, f\u0103r\u0103 ca vizitatorul s\u0103 mai p\u0103r\u0103seasc\u0103 magazinul. Aceste func\u0163ionalit\u0103\u0163i, al\u0103turi de experien\u0163a de checkout \u00een magazin conceput\u0103 pentru a livra rate de conversie superioare, aduc o serie important\u0103 de oportunit\u0103\u0163i de scalare \u015fi cre\u015ftere exponen\u0163ial\u0103 pentru clien\u0163ii platformei.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MerchantPro Next cuprinde o serie de tehnologii \u015fi func\u0163ionalit\u0103\u0163i pentru cre\u015fterea performan\u0163ei la nivel de user experience \u015fi user interface \u00een e-commerce. Este parte integrant\u0103 din ecosistemul platformei MerchantPro. &nbsp; Descrierea inova\u0163iei: Printre componentele MerchantPro Next se num\u0103r\u0103 un sistem deschis de editare a codului HTML \u015fi CSS sau a template-urilor de rendare a con\u0163inutului, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,571,7211],"tags":[42107,265,50809,48660],"class_list":["post-200756","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-business-hi-tech","category-comert","tag-cele-mai-inovatoare-companii-din-romania","tag-inovatie","tag-merchantpro-next","tag-shopmania-net"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/200756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=200756"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/200756\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=200756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=200756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=200756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}