{"id":200056,"date":"2021-12-26T13:09:00","date_gmt":"2021-12-26T13:09:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=200056"},"modified":"2021-12-26T13:09:00","modified_gmt":"2021-12-26T13:09:00","slug":"in-urma-cu-doar-12-ani-un-om-de-afaceri-e-pariat-pe-o-industrie-care-nici-nu-exista-unde-a-ajuns-acum-businessul-lui","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=200056","title":{"rendered":"\u00cen urm\u0103 cu doar 12 ani, un om de afaceri e pariat pe o industrie care nici nu exista. Unde a ajuns acum businessul lui"},"content":{"rendered":"

\n\u00cen urm\u0103 cu doar 12 ani, Ethan Brown a pariat pe o industrie aflat\u0103 acum \u00een plin av\u00e2nt: produsele din carne alternativ\u0103. A\u015fa a ap\u0103rut Beyond Meat, prezent\u0103 ast\u0103zi \u00een 80 de \u0163\u0103ri.<\/strong><\/em><\/p>\n

\nEthan Walden Brown s-a n\u0103scut \u00een 1971 \u015fi a crescut \u00een apropiere de Washington, petrec\u00e2nd o parte din copil\u0103rie \u00eentr-o ferm\u0103 din Maryland. El a urmat cursurile Connecticut College, ob\u0163in\u00e2nd ulterior o diplom\u0103 de master din partea \u015ecolii de Politici Publice din cadrul Universit\u0103\u0163ii din Maryland, fondat\u0103 de tat\u0103l s\u0103u, Peter. A absolvit totodat\u0103 \u015fi un MBA la Universitatea din Columbia.<\/p>\n

\n\"\"O vreme, Brown a servit ca vicepre\u015fedinte al consiliului pentru Asocia\u0163ia Na\u0163ional\u0103 a Hidrogenului. \u00cen 2009, antreprenorul a avut ocazia s\u0103 viziteze un centru de cercetare din cadrul Universit\u0103\u0163ii din Missouri, care f\u0103cea o serie de experimente pentru a descoperi noi utilit\u0103\u0163i ale p\u0103st\u0103ilor de soia \u2013 o bogat\u0103 resurs\u0103 agricol\u0103 profesorii respectivului stat. Aici i-a \u00eent\u00e2lnit pe Fu-hung Hsieh \u015fi pe Harold Huff, care lucrau la o tehnologie cu ajutorul c\u0103reia s\u0103 poat\u0103 replica textura c\u0103rnii folosind proteinele din plante. Antreprenorul a decis s\u0103 achizi\u0163ioneze licen\u0163a de procesare \u015fi, \u00een acela\u015fi an, a pus bazele Beyond Meat.<\/p>\n

\nEl este, de asemenea, director al The PLANeT Partnership, joint venture-ul dintre Beyond Meat \u015fi PepsiCo.<\/p>\n

\n\u00cen 2014, Brown a fost inclus \u00een topul 1.000 Cei mai creativi oameni din business, realizat de Fast Company. La patru ani distan\u0163\u0103, a fost premiat de Programul Na\u0163iunilor Unite pentru Mediu pentru munca de a reduce dependen\u0163a consumatorilor de produse de origine animal\u0103, la categoria \u201e\u015ftiin\u0163\u0103 \u015fi inova\u0163ie\u201d. A primit, de asemenea, un loc \u00een clasamentul Bloomberg, 50 Most Influential.<\/p>\n

\nAntreprenorul locuie\u015fte \u00een Carolina de Sud \u015fi e c\u0103s\u0103torit cu Tracy Brown, al\u0103turi de care are doi copii. \u00cen prezent, el este vegan \u015fi un \u00eenfocat ap\u0103r\u0103tor al mediului.<\/p>\n

\nProdusele companiei sunt fabricate \u00een mai multe unit\u0103\u0163i din Statele Unite, Asia (China) \u015fi Europa (\u0162\u0103rile de Jos). Beyond Meat de\u0163ine, de asemenea, un centru de cercetare \u015fi dezvoltare \u00een California, deschis \u00een urm\u0103 cu trei ani. Printre brandurile cu care compania colaboreaz\u0103 se num\u0103r\u0103 McDonald\u2019s, KFC, Taco Bell, Pizza Hut, PepsiCo \u015fi Dunkin\u2019 Donuts. Pe 2 mai 2019, produc\u0103torul s-a listat la Bursa Nasdaq, sub simbolul BYND.<\/p>\n

\n\u00cen 2020, businessul cu o echip\u0103 de 470 de angaja\u0163i a \u00eenregistrat o cifr\u0103 de afaceri de 406 de milioane de dolari. \u00cen prezent, produsele companiei se g\u0103sesc \u00een aproape 120.000 de magazine de retail \u015fi unit\u0103\u0163i HoReCa din 80 de \u0163\u0103ri, inclusiv Rom\u00e2nia.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00cen urm\u0103 cu doar 12 ani, Ethan Brown a pariat pe o industrie aflat\u0103 acum \u00een plin av\u00e2nt: produsele din carne alternativ\u0103. A\u015fa a ap\u0103rut Beyond Meat, prezent\u0103 ast\u0103zi \u00een 80 de \u0163\u0103ri. Ethan Walden Brown s-a n\u0103scut \u00een 1971 \u015fi a crescut \u00een apropiere de Washington, petrec\u00e2nd o parte din copil\u0103rie \u00eentr-o ferm\u0103 din […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[255,50661,31819,47059,50660],"class_list":["post-200056","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-antreprenori","tag-beyond-meat","tag-capitalistul-saptamanii","tag-economie-si-istorie","tag-ethan-walden-brown"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/200056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=200056"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/200056\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=200056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=200056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=200056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}