{"id":199886,"date":"2021-12-20T09:15:00","date_gmt":"2021-12-20T09:15:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=199886"},"modified":"2021-12-20T09:15:00","modified_gmt":"2021-12-20T09:15:00","slug":"despre-supravietuire-si-reinventare-prin-inovare","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=199886","title":{"rendered":"Despre supravie\u0163uire \u015fi reinventare prin inovare"},"content":{"rendered":"<p>\n<strong><ins>Fie c\u0103 ne privesc direct \u015fi ne rezolv\u0103 problemele de zi cu zi, personale sau profesionale, fie c\u0103 au un impact la nivel macro, contribuind la bun\u0103starea \u00eentregii societ\u0103\u0163i, inova\u0163iile dezvoltate \u00een ultima vreme de companiile din Rom\u00e2nia, ori implementate de multina\u0163ionale \u015fi \u00een plan local, vin ca o gur\u0103 de aer proasp\u0103t \u00eentr-un context critic.<\/ins><\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\nNevoia de reinventare pentru a supravie\u0163ui \u00een vremuri de criz\u0103 este clar\u0103, proiectele inovatoare av\u00e2nd \u00een primul r\u00e2nd rolul de a revitaliza industriile din care fac parte companiile aflate \u00een spatele lor. Multe iau forma unor solu\u0163ii pentru businessurile aflate \u00een impas, ac\u0163ion\u00e2nd ca un colac de salvare. \u00cens\u0103 nu se opresc aici.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/20412703\/2\/cop-cele-mai-inovatoare.jpg?height=268&#038;width=200\" style=\"width: 200px; height: 268px; border-width: 1px; border-style: solid; margin: 10px; float: left;\" \/>Nevoia de digitalizare era deja prezent\u0103 \u00een multe domenii \u015fi \u00eenainte de pandemia de COVID-19, dar noile norme de distan\u0163are social\u0103, migrarea c\u0103tre mediul virtual \u015fi orientarea c\u0103tre munca remote nu au f\u0103cut dec\u00e2t s\u0103 sporeasc\u0103 at\u00e2t num\u0103rul de platforme online, de la hipermarketuri la businessuri ni\u015fate pe anumite nevoi, c\u00e2t \u015fi pe cel de aplica\u0163ii sau alte tehnologii interne, menite s\u0103 u\u015fureze munca angaja\u0163ilor \u015fi s\u0103 \u00eembun\u0103t\u0103\u0163easc\u0103 comunicarea dintre echipe.<\/p>\n<p>\n\u00cen plus, criza actual\u0103, care a venit cu multe lec\u0163ii, a eviden\u0163iat mai ales importan\u0163a s\u0103n\u0103t\u0103\u0163ii, a\u015fa c\u0103 una dintre tendin\u0163ele remarcate \u00een r\u00e2ndul consumatorilor a fost cererea din ce \u00een ce mai mare de produse destinate unui stil de via\u0163\u0103 s\u0103n\u0103tos, iar companiile s-au conformat, lans\u00e2nd game noi \u00een acest sens.<\/p>\n<p>\nNu \u00een ultimul r\u00e2nd, se remarc\u0103 tot mai puternic \u00een r\u00e2ndul companiilor accentul pus pe g\u0103sirea unor modalit\u0103\u0163i de a \u00eembina inova\u0163ia cu ac\u0163iunile de responsabilitate social\u0103 corporativ\u0103. Acestea au rolul de a deservi dorin\u0163a consumatorilor de implicare \u00een direc\u0163ia sustenabilit\u0103\u0163ii, motiv\u00e2ndu-i prin recompense palpabile \u015fi fiind totodat\u0103 \u015fi \u201ela \u00eendem\u00e2n\u0103\u201d, \u00een aplica\u0163ii sau alte canale digitale, c\u00e2t \u015fi beneficiarul principal c\u0103tre care sunt \u00eendreptate toate privirile, proiectele inovatoare av\u00e2nd o contribu\u0163ie important\u0103 \u00een lupta pentru protejarea mediului, prin integrarea sistemelor de energie verde \u015fi nu numai.<\/p>\n<p>\n\u00cen prag de an nou, r\u0103m\u00e2ne s\u0103 descoperim ce proiecte vor primi und\u0103 verde la bugetele de investi\u0163ii ale companiilor \u00een urm\u0103toarele 12 luni, pentru urm\u0103toarea edi\u0163ie a acestui anuar.<\/p>\n<p>\nP\u00e2n\u0103 atunci, r\u0103m\u00e2ne\u0163i inventivi \u015fi inovatori!<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><ins>METODOLOGIE: <em>BUSINESS MAGAZIN V\u0102 PREZINT\u0102 ANUAL, DIN 2014, O COLEC\u0162IE DE INOVA\u0162II REALIZATE DE COMPANIILE DIN ROM\u00c2NIA. COLEC\u0162IA PROIECTELOR INOVATOARE DIN ACEST AN A FOST REALIZAT\u0102 \u00ceN BAZA UNUI CHESTIONAR PUBLICAT PE SITE-UL BUSINESSMAGAZIN.RO, \u00ceN CARE AM SOLICITAT DATE DESPRE PROIECTE INOVATOARE PUSE \u00ceN PRACTIC\u0102 \u00ceN COMPANII ACTIVE \u00ceN ROM\u00c2NIA. AM SOLICITAT O DESCRIERE A INOVA\u0162IEI, O FI\u015e\u0102 CARE S\u0102 CUPRIND\u0102, SUCCINT, DOMENIUL INOVA\u0162IEI (TEHNIC, DE MARKETING, DE PRODUS, DE MANAGEMENT ETC.), EFECTELE INOVA\u0162IEI (IMPACTUL ASUPRA FINAN\u0162ELOR COMPANIEI, ASUPRA CALIT\u0102\u0162II MEDIULUI DE AFACERI, A VIE\u0162II OAMENILOR, A PARTENERILOR DE BUSINESS, A SOCIET\u0102\u0162II \u00ceN ANSAMBLU), PRECUM \u015eI ELEMENTUL DE NOUTATE AL ACESTEIA. \u00ceN SELEC\u0162IE AM LUAT \u00ceN CALCUL \u015eI DAC\u0102 ACESTE INOVA\u0162II AU FOST REALIZATE \u015eI CONCEPUTE \u00ceN ROM\u00c2NIA, IAR \u00ceN SITUA\u0162IA MULTINA\u0162IONALELOR, AM AVUT \u00ceN VEDERE CA INOVA\u0162IA S\u0102 FI FOST APLICAT\u0102 \u00ceN FILIALA LOCAL\u0102 \u00ceN ACELA\u015eI TIMP CU LANSAREA LA NIVEL MONDIAL SAU CA PIA\u0162A LOCAL\u0102 S\u0102 FI FOST PRINTRE PRIMELE UNDE ACEASTA A FOST IMPLEMENTAT\u0102. NU AM LUAT \u00ceN CALCUL INOVA\u0162IILE MAI VECHI DE TREI ANI. DE ASEMENEA, NU NE ASUM\u0102M C\u0102 AM FI SURPRINS \u00ceN \u00ceNTREGIME PLAJA PROIECTELOR INOVA\u0162IEI PRIVATE DE PE PIA\u0162A LOCAL\u0102 \u2013 LISTA ESTE UNA DESCHIS\u0102, PE CARE NE-AM PROPUS S\u0102 O COMPLET\u0102M AN DE AN.<\/em><\/ins><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fie c\u0103 ne privesc direct \u015fi ne rezolv\u0103 problemele de zi cu zi, personale sau profesionale, fie c\u0103 au un impact la nivel macro, contribuind la bun\u0103starea \u00eentregii societ\u0103\u0163i, inova\u0163iile dezvoltate \u00een ultima vreme de companiile din Rom\u00e2nia, ori implementate de multina\u0163ionale \u015fi \u00een plan local, vin ca o gur\u0103 de aer proasp\u0103t \u00eentr-un context [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,511,571],"tags":[3401,31100,182,265,7895,7606,7605],"class_list":["post-199886","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-afaceri","category-business-hi-tech","tag-anuar","tag-consiliul-de-administratie","tag-criza","tag-inovatie","tag-multinationale","tag-munca","tag-parlamentul-european"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/199886","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=199886"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/199886\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=199886"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=199886"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=199886"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}