{"id":199624,"date":"2021-12-10T12:41:22","date_gmt":"2021-12-10T12:41:22","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=199624"},"modified":"2021-12-10T12:41:22","modified_gmt":"2021-12-10T12:41:22","slug":"csr-2021-actionam-pentru-ape-a-p-a-editia-2020","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=199624","title":{"rendered":"CSR 2021: \u201eAc\u0163ion\u0103m pentru Ape! &#8211; A.P.A.\u201d, edi\u0163ia 2020"},"content":{"rendered":"<p>\n<span style=\"color:#ffffff;\"><strong><span style=\"background-color:#800080;\">Kaufland Rom\u00e2nia<\/span><\/strong><\/span><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20382888\/51\/kaufland-1.jpg?height=404&#038;width=150\" style=\"width: 150px; height: 404px; margin: 10px; float: left;\" \/>Motiva\u0163ie: <\/strong>\u201eAc\u0163ion\u0103m pentru Ape! &#8211; A.P.A.\u201d este un amplu program ecologic la nivel na\u0163ional, dezvoltat de Kaufland Rom\u00e2nia, al\u0103turi de Asocia\u0163ia Act for Tomorrow, cu sprijinul Administra\u0163iei Apele Rom\u00e2ne Dobrogea-Litoral. Reprezentan\u0163ii Kaufland Rom\u00e2nia spun c\u0103 programul ilustreaz\u0103 responsabilitatea companiei de a se implica \u00een prevenirea \u015fi combaterea polu\u0103rii cu de\u015feuri a apelor din Rom\u00e2nia, prin realizarea de studii referitoare la poluare, campanii de educa\u0163ie la nivelul comunit\u0103\u0163ilor \u015fi de reciclare a de\u015feurilor, integrarea de noi tehnologii de valorificare a de\u015feurilor \u00een vederea tranzi\u0163iei c\u0103tre o economie circular\u0103. Proiectul a luat na\u015ftere \u00een contextul \u00een care animalele acvatice \u015fi s\u0103n\u0103tatea noastr\u0103 sunt puse \u00een pericol de poluarea cu de\u015feuri a Dun\u0103rii \u015fi M\u0103rii Negre, a doua cea mai poluat\u0103 mare din Europa. Edi\u0163ia 2020 a A.P.A. a avut obiectivul strategic de a mobiliza comunit\u0103\u0163ile s\u0103 se implice \u00een prevenirea \u015fi combaterea polu\u0103rii cu de\u015feuri a apelor din Rom\u00e2nia \u015fi de a aduce acest subiect pe agenda public\u0103, sub umbrela \u201eStop de\u015feurilor din ape\u201d.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20382888\/52\/kaufland-2.jpg?height=223&#038;width=150\" style=\"width: 150px; height: 223px; margin: 10px; float: right;\" \/>Descrierea proiectului: <\/strong>Programul A.P.A a contribuit activ la \u00eendeplinirea a patru obiective de dezvoltare durabil\u0103 asumate de ONU pentru 2030: Via\u0163a acvatic\u0103, Consum \u015fi produc\u0163ie responsabil\u0103, Ac\u0163iune climatic\u0103, Ora\u015fe \u015fi comunit\u0103\u0163i durabile. Printre activit\u0103\u0163ile desf\u0103\u015furate \u00een cadrul proiectului se num\u0103r\u0103: mobilizarea institu\u0163iilor publice, a societ\u0103\u0163ii civile \u015fi a actorilor priva\u0163i de la nivel local; instalarea a patru infrastructuri de colectare separat\u0103, sub forma unor animale marine gigant, reprezent\u00e2nd cele mai cunoscute specii protejate din Marea Neagr\u0103, Dun\u0103re \u015fi Dobrogea; mobilizarea \u015fi organizarea voluntarilor care au \u00eencurajat turi\u015ftii s\u0103 colecteze separat; dezvoltarea \u015fi lansarea campaniei \u201eFa\u0163\u0103 \u00een fa\u0163\u0103 cu de\u015feurile din ape\u201d, prin care oamenii au fost \u00eendemna\u0163i s\u0103 spun\u0103 \u201eStop de\u015feurilor din ape!\u201d, ajuta\u0163i de imaginile cu puternic impact vizual, care au pus \u00een oglind\u0103 cele mai importante specii de animale acvatice sau protejate din Marea Neagr\u0103, Dun\u0103re \u015fi Dobrogea cu cele mai \u00eent\u00e2lnite de\u015feuri din ape, precum \u015fi \u015fase evenimente de ecologizare desf\u0103\u015furate \u00een cinci luni, \u00een care voluntarii au cur\u0103\u0163at: zona Defileul Oltului, lacul T\u0103b\u0103c\u0103riei din Constan\u0163a, barajul \u015fi malurile lacului de acumulare Gole\u015fti (r\u00e2ul Arge\u015f), plaja Reyna din Constan\u0163a, Insula Mangaliei \u015fi malurile Dun\u0103rii la Br\u0103ila.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Rezultate: <\/strong>\u00cen cadrul proiectului au fost colectate de pe litoral \u015fi din cele mai poluate r\u00e2uri \u015fi lacuri din \u0163ar\u0103 peste 18,8 tone de de\u015feuri. 400 de voluntari au participat la cele \u015fase evenimente organizate \u00een cadrul edi\u0163iei 2020 \u015fi al\u0163i 21 de voluntari au informat turi\u015ftii cu privire la procesul de colectare selectiv\u0103. S-au acordat 2.146 de premii turi\u015ftilor care au colectat, iar 1 milion de persoane au fost informate cu privire la pericolele polu\u0103rii apelor prin campania \u201eFa\u0163\u0103 \u00een fa\u0163\u0103 cu de\u015feurile din ape\u201d.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20382888\/53\/apa-infrastructura-colectare-delfin.jpg?height=465&#038;width=620\" style=\"width: 620px; height: 465px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kaufland Rom\u00e2nia &nbsp; Motiva\u0163ie: \u201eAc\u0163ion\u0103m pentru Ape! &#8211; A.P.A.\u201d este un amplu program ecologic la nivel na\u0163ional, dezvoltat de Kaufland Rom\u00e2nia, al\u0103turi de Asocia\u0163ia Act for Tomorrow, cu sprijinul Administra\u0163iei Apele Rom\u00e2ne Dobrogea-Litoral. Reprezentan\u0163ii Kaufland Rom\u00e2nia spun c\u0103 programul ilustreaz\u0103 responsabilitatea companiei de a se implica \u00een prevenirea \u015fi combaterea polu\u0103rii cu de\u015feuri a apelor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7211],"tags":[5593,49825,416,20069],"class_list":["post-199624","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-comert","tag-apa","tag-csr-2021","tag-kaufland","tag-responsabilitate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/199624","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=199624"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/199624\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=199624"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=199624"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=199624"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}