{"id":196389,"date":"2021-08-13T20:16:50","date_gmt":"2021-08-13T20:16:50","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=196389"},"modified":"2021-08-13T20:16:50","modified_gmt":"2021-08-13T20:16:50","slug":"ce-hotarare-a-luat-o-femeie-din-romania-dupa-10-luni-in-care-a-fost-refuzata-de-angajatori-pentru-ca-acestia-preferau-sa-angajeze-candidati-mai-tineri-3","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=196389","title":{"rendered":"Ce hot\u0103r\u00e2re a luat o femeie din Rom\u00e2nia dup\u0103 10 luni \u00een care a fost refuzat\u0103 de angajatori, pentru c\u0103 ace\u015ftia preferau s\u0103 angajeze candida\u0163i mai tineri"},"content":{"rendered":"<p>\n<strong>Anca Dragomir a decis s\u0103 intre \u00een mediul antreprenorial dup\u0103 aproape un an \u00een care a c\u0103utat f\u0103r\u0103 succes un job. A \u00eenceput de la zero \u00een domeniul comer\u0163ului online, aleg\u00e2nd o ni\u015f\u0103 despre care crede c\u0103 va fi mereu c\u0103utat\u0103 &#8211; hainele \u015fi juc\u0103riile pentru copii &#8211; iar din 2016 \u015fi p\u00e2n\u0103 \u00een prezent, aceAsta a \u00eenregistrat cre\u015fteri constante ale veniturilor.<\/strong><\/p>\n<p>\nAm \u00eenfiin\u0163at businessul dup\u0103 o perioad\u0103 mai pu\u0163in fast\u0103, tulbure, \u00een via\u0163a mea personal\u0103 \u015fi profesional\u0103, o desp\u0103r\u0163ire \u00een familia mea, iar dup\u0103 scurt timp, c\u0103utarea f\u0103r\u0103 succes a&nbsp; unui alt job &#8211; trecuser\u0103 10 luni \u015fi eu ajungeam \u00eentre ultimii trei candida\u0163i, \u00eentotdeauna era aleas\u0103 varianta mai t\u00e2n\u0103r\u0103, drept urmare am spus c\u0103 trebuie s\u0103 fac ceva fiindc\u0103 altfel nu ajungeam nic\u0103ieri\u201d, a povestit antreprenoarea \u00een cea mai recent\u0103 edi\u0163ie a emisiunii ZF Ecosistemul Marketplace.<\/p>\n<p>\nAnca Dragomir a dezvoltat un business axat exclusiv pe comer\u0163ul online, respectiv comercializarea de articole pentru copii (haine pentru copii, \u00eenc\u0103l\u0163\u0103minte pentru copii \u015fi juc\u0103rii).<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20229505\/3\/captura-emag-anca-dragomir.jpg?height=349&#038;width=620\" style=\"width: 620px; height: 349px;\" \/><\/p>\n<p>\nCompania sa import\u0103 produse direct din Europa \u015fi din Asia, dar a dezvoltat o sec\u0163iune unde se v\u00e2nd \u015fi produsele unor juc\u0103tori din Rom\u00e2nia. Antreprenoarea a povestit \u00een cadrul celei mai recente edi\u0163ii a emisiunii ZF Ecosistemul Marketplace c\u0103 a lansat businessul la finalul anului 2015, \u00een lipsa g\u0103sirii altor oportunit\u0103\u0163i profesionale.<\/p>\n<p>\nS-a g\u00e2ndit s\u0103 intre \u00een acest business pornind de la ideea c\u0103 \u201e\u00eentotdeauna vor fi c\u0103utate produsele pentru copii\u201d. A \u00eenceput cu investi\u0163ie de 5.000 de euro, direc\u0163iona\u0163i \u00een dezvoltarea site-ului, \u00een configurare \u015fi \u00een alte aspecte tehnice. \u201eDup\u0103 un timp, am constatat c\u0103 trebuie investit \u015fi mai mult, este un business care se bazeaz\u0103 pe diversitate, oamenii trebuie s\u0103 vad\u0103 multe produse ca s\u0103 aleag\u0103 unul \u015fi, \u00een plus, trebuie investit \u015fi \u00een aspectele tehnice.\u201d Businessul a evoluat bine, \u00een contextul \u00een care cifra de afaceri a crescut de la an la an la an, ajung\u00e2nd \u00een 2020 la peste 30.000 de lei. \u00cen prezent, circa 70% din venituri sunt generate de platforma marketplace a eMAG.<\/p>\n<p>\nDin r\u00e2ndul provoc\u0103rilor cu care se confrunt\u0103, ea a men\u0163ionat competi\u0163ia cu marile branduri care activeaz\u0103 pe segmentul fashion. \u201eO firm\u0103 mic\u0103 nu poate \u0163ine pre\u0163urile pe care le \u0163ine o firm\u0103 mare, dac\u0103 m\u0103 duc \u015fi fac un contract de achizi\u0163ie, nu voi ob\u0163ine niciodat\u0103 pre\u0163urile pe care le ob\u0163ine un juc\u0103tor de talie mare, c\u00e2nd vin cu un produs nou, nu pot ajunge la acelea\u015fi pre\u0163uri, atunci c\u00e2\u015ftigul este foarte mic.\u201d<\/p>\n<p>\n\u00cen ceea ce prive\u015fte comportamentul clien\u0163ilor \u00een pandemie, ea observ\u0103 c\u0103 acesta s-a schimbat foarte mult, \u00eenva\u0163\u0103 \u015fi se dezvolt\u0103 odat\u0103 cu dezvoltarea businessului din online, devin din ce \u00een ce mai preten\u0163io\u015fi.<\/p>\n<p>\nSfatul ei pentru cei care vor s\u0103 \u00eenceap\u0103 o astfel de afacere \u00een online? \u201e\u00cenainte s\u0103 porneasc\u0103 orice fel de afacere, trebuie s\u0103 se consulte cu un specialist sau s\u0103 se sf\u0103tuiasc\u0103 cu cineva care a mai trecut prin dezvoltarea unui business online.\u201d<\/p>\n<p>\n<a href=\"https:\/\/www.zf.ro\/zf-ecosistemul-marketplace\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20229505\/2\/zf-market-place-1024x317-copy.jpg?height=194&#038;width=620\" style=\"width: 620px; height: 194px;\" \/><\/a><\/p>\n<p>\n<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anca Dragomir a decis s\u0103 intre \u00een mediul antreprenorial dup\u0103 aproape un an \u00een care a c\u0103utat f\u0103r\u0103 succes un job. A \u00eenceput de la zero \u00een domeniul comer\u0163ului online, aleg\u00e2nd o ni\u015f\u0103 despre care crede c\u0103 va fi mereu c\u0103utat\u0103 &#8211; hainele \u015fi juc\u0103riile pentru copii &#8211; iar din 2016 \u015fi p\u00e2n\u0103 \u00een prezent, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[401,240,8199,49085,23086,539,822,46919],"class_list":["post-196389","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-antreprenoriat","tag-comert","tag-haine","tag-in-antreprenoriat","tag-jucarii","tag-online","tag-punct-si-de-la-capat","tag-zf-ecosistemul-marketplace"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/196389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=196389"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/196389\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=196389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=196389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=196389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}