{"id":195971,"date":"2021-07-25T18:08:32","date_gmt":"2021-07-25T18:08:32","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=195971"},"modified":"2021-07-25T18:08:32","modified_gmt":"2021-07-25T18:08:32","slug":"ikea-a-facut-pasul-spre-afaceri-de-1-mld-lei-anul-trecut-in-romania-cu-doua-magazine-de-mobila-profitul-s-a-triplat-ikea-are-pe-piata-locala-doua-magazine-ambele-in-bucuresti-in-zonele-baneasa-si","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=195971","title":{"rendered":"Ikea a f\u0103cut pasul spre afaceri de 1 mld. lei anul trecut \u00een Rom\u00e2nia cu dou\u0103 magazine de mobil\u0103. Profitul s-a triplat. Ikea are pe pia\u0163a local\u0103 dou\u0103 magazine, ambele \u00een Bucure\u015fti, \u00een zonele B\u0103neasa \u015fi Theodor Pallady"},"content":{"rendered":"<p>\nRetailerul de mobil\u0103 Ikea a ajuns la afaceri de 951,5 milioane de lei pe pia\u0163a local\u0103 \u00een 2020, dup\u0103 o majorare de 10% comparativ cu anul precedent, potrivit informa\u0163iilor publicate pe site-ul Ministerului de Finan\u0163e. Profitul a urcat la aproape 11 milioane de lei, mai mult dec\u00e2t triplu fa\u0163\u0103 de anul precedent, c\u00e2nd fusese de 3,4 milioane de lei. Ikea avea la finalul anului trecut 1.190 de angaja\u0163i \u00een Rom\u00e2nia, cu 60 mai mul\u0163i fa\u0163\u0103 de 2019.<\/p>\n<p>\nIkea are pe pia\u0163a local\u0103 dou\u0103 magazine, ambele \u00een Bucure\u015fti, \u00een zonele B\u0103neasa \u015fi Theodor Pallady. Cel mai recent deschis, din Pallady, a devenit func\u0163ional \u00een 2019 \u015fi a ne\u00adcesitat o in\u00adves\u00adti\u00ad\u0163ie de apro\u00ad\u00adxi\u00admativ 90 de mi\u00adlioane de euro, fiind cel mai mare sub acest nume din sud-estul Europei. \u00cen plan exist\u0103 un al treilea magazin Ikea \u00een Rom\u00e2nia, care va fi deschis la Timi\u015foara.<\/p>\n<p>\nV\u00e2nz\u0103rile de mobil\u0103 pe pia\u0163a intern\u0103 la finalul anului 2020 au \u00eenregistrat o sc\u0103dere cu 1,4% fa\u0163\u0103 de anul 2019, ajung\u00e2nd la o valoare de 797,4 milioane de euro, ceea ce, potrivit APMR (Asocia\u0163ia Produc\u0103torilor de Mobil\u0103 din Rom\u00e2nia), este un lucru bun \u0163in\u00e2nd cont de criza sanitar\u0103 \u00een care ne-am aflat.<\/p>\n<p>\nPia\u0163a&nbsp; mobilei este afectat\u0103 \u00een prezent de scumpirile de materii prime, \u00een special ale lemnului. Ca urmare, oficialii din industrie spuneau recent c\u0103 produc\u0163ia de mobil\u0103 st\u0103 sub semnul \u00eentreb\u0103rii, scumpirile pun\u00e2nd \u00een pericol fabricile. Industria mobilei se confrunt\u0103 astfel cu o criz\u0103 de aprovizionare cu materii prime, materiale \u015fi accesorii, pe l\u00e2ng\u0103 problemele deja existente &#8211; precum costurile mari ale utilit\u0103\u0163ilor \u015fi lipsa for\u0163ei de munc\u0103 &#8211; neajunsuri care s-au amplificat \u00een pandemie.<\/p>\n<p>\n\u00cen primele dou\u0103 luni ale acestui an, industria mobilei a \u00eenregistrat o cre\u015ftere cu 1,6% a volumului produc\u0163iei industriale fa\u0163\u0103 de aceea\u015fi perioad\u0103 a anului trecut, ajung\u00e2nd la valoarea de 416,3 milioane de euro.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Retailerul de mobil\u0103 Ikea a ajuns la afaceri de 951,5 milioane de lei pe pia\u0163a local\u0103 \u00een 2020, dup\u0103 o majorare de 10% comparativ cu anul precedent, potrivit informa\u0163iilor publicate pe site-ul Ministerului de Finan\u0163e<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[2207,49339],"class_list":["post-195971","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-ikea","tag-magazine-de-mobila"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/195971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=195971"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/195971\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=195971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=195971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=195971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}