{"id":195325,"date":"2021-06-30T13:17:46","date_gmt":"2021-06-30T13:17:46","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=195325"},"modified":"2021-06-30T13:17:46","modified_gmt":"2021-06-30T13:17:46","slug":"pandemia-si-munca-de-acasa-au-dus-la-cresterea-cu-peste-50-a-vanzarilor-de-produse-electronice-si-electrocasnice-pentru-gatit-curatenie-sau-pentru-lucru-de-acasa-in-2020-dar-si-in-primul-trimestru-a","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=195325","title":{"rendered":"Pandemia \u015fi munca de acas\u0103 au dus la cre\u015fterea cu peste 50% a v\u00e2nz\u0103rilor de produse electronice \u015fi electrocasnice pentru g\u0103tit, cura\u0163enie sau pentru lucru de acas\u0103 \u00een 2020, dar \u015fi \u00een primul trimestru al anului 2021"},"content":{"rendered":"<p style=\"text-align: justify;\">\nV\u00e2nz\u0103rile de produse electronice \u015fi electrocasnice pentru g\u0103tit, cura\u0163enie sau pentru lucru de acas\u0103 au crescut cu peste 50% at\u00e2t \u00een anul 2020 c\u00e2t \u015fi \u00een primul trimestru al anului 2021, pe fondul schimb\u0103rilor aduse de pandemie \u00een tendin\u0163ele de consum, arat\u0103 o analiz\u0103 realizat\u0103 de GfK.<\/p>\n<p style=\"text-align: justify;\">\nAstfel, \u00een primul trimestru al anului 2021 achizi\u0163iile rom\u00e2nilor de produse care fac mai u\u015foar\u0103 munca de acas\u0103 \u015fi cur\u0103\u0163enia au continuat s\u0103 \u00eenregistreze cre\u015fteri substan\u0163iale \u00een compara\u0163ie cu aceea\u015fi perioad\u0103 a anului anterior. V\u00e2nz\u0103rile de tablete s-au dublat, iar v\u00e2nz\u0103rile de computere mobile au crescut cu peste 50%.<\/p>\n<p style=\"text-align: justify;\">\nDe asemenea, v\u00e2nz\u0103rile de aspiratoare au crescut cu peste 50%, principalii driveri de cre\u015ftere fiind produsele premium de tip robot \u015fi aspiratoare verticale.<\/p>\n<p style=\"text-align: justify;\">\n\u201eV\u00e2nz\u0103rile de produse electrocasnice pentru g\u0103tit \u015fi ma\u015finile de cafea au continuat, de asemenea, s\u0103 creasc\u0103 \u00een anul 2021 \u00een contextul \u00een care restaurantele nu sunt complet deschise iar \u00een noul stil de via\u0163\u0103 al consumatorilor g\u0103titul \u015fi gospod\u0103ria \u00een sine au c\u0103p\u0103tat o mai mare importan\u0163\u0103.\u201d declar\u0103 Darius Ile, Market Inteligence Specialist, GfK Rom\u00e2nia.<\/p>\n<p style=\"text-align: justify;\">\nMunca de acas\u0103 a adus schimb\u0103ri puternice \u015fi \u00een ceea ce prive\u015fte produsele pentru preg\u0103tirea m\u00e2nc\u0103rii, friteuzele av\u00e2nd v\u00e2nz\u0103ri duble, cuptoarele \u00eencorporabile \u015fi aragazurile, precum \u015fi plitele \u00eencorporabile au crescut cu peste 50%.<\/p>\n<p style=\"text-align: justify;\">\nDe asemenea, au continuat s\u0103 creasc\u0103 semnificativ vanz\u0103rile de electrocasnice de tip smart connect, produse care se conecteaz\u0103 la o aplica\u0163ie mobil\u0103. Astfel masinile de sp\u0103lat smart connect au \u00eenregistrat cre\u015fteri ale v\u00e2nz\u0103rilor de peste 500%, raport\u00e2ndu-ne \u00eenc\u0103 la o baz\u0103 relativ mic\u0103. Usc\u0103toarele de rufe smart connect au \u00eenregistrat o dublare a<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u00e2nz\u0103rile de produse electronice \u015fi electrocasnice pentru g\u0103tit, cura\u0163enie sau pentru lucru de acas\u0103 au crescut cu peste 50% at\u00e2t \u00een anul 2020 c\u00e2t \u015fi \u00een primul trimestru al anului 2021, pe fondul schimb\u0103rilor aduse de pandemie \u00een tendin\u0163ele de consum, arat\u0103 o analiz\u0103 realizat\u0103 de GfK. Astfel, \u00een primul trimestru al anului 2021 achizi\u0163iile [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[246,7144,16118,7541,7212],"class_list":["post-195325","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-crestere","tag-electrocasnice","tag-gatit","tag-produse","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/195325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=195325"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/195325\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=195325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=195325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=195325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}