{"id":192887,"date":"2021-04-09T12:21:11","date_gmt":"2021-04-09T12:21:11","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=192887"},"modified":"2026-04-08T10:46:46","modified_gmt":"2026-04-08T10:46:46","slug":"antreprenoriat-cu-picanterii-un-roman-produce-sosuri-iuti-intr-un-mic-atelier-din-sighisoara","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=192887","title":{"rendered":"Antreprenoriat cu picanterii. Un rom\u00e2n produce sosuri iu\u0163i \u00eentr-un mic atelier din Sighi\u015foara"},"content":{"rendered":"<p>\n<strong>\u00cen Sighi\u015foara, \u00eentr-un atelier special amenajat, trei sortimente de sosuri de ardei iu\u0163i condimenteaz\u0103 fiecare zi de business din via\u0163a lui Adrian \u015etef\u0103nescu. Cocheta cu ideea de a pune pe pia\u0163\u0103 un astfel de produs \u00eenc\u0103 din 2016, dar a avut nevoie de timp \u015fi practic\u0103 p\u00e2n\u0103 c\u00e2nd a g\u0103sit formula perfect\u0103.<\/strong><\/p>\n<p>\nPe atunci (\u00een 2016 \u2013 n. red.), produsul era altul \u015fi totodat\u0103 pentru alt\u0103 arie de clien\u0163i. Pentru c\u0103 ne place m\u00e2ncarea picant\u0103, am vrut s\u0103 vedem dac\u0103 reu\u015fim s\u0103 ne facem, ini\u0163ial pentru noi, sosuri picante dintr-o planta\u0163ie mic\u0103 de ardei iu\u0163i. Rezultatele, sincer, ne-au uimit, am zis c\u0103 e musai s\u0103 le \u00eemp\u0103rt\u0103\u015fim \u015fi cu al\u0163i iubitori de iute. Am \u00eenceput cu trei soiuri de ardei iu\u0163i, iar azi avem peste 30. Din aceste soiuri de ardei iute pe care le-am \u00eembog\u0103\u0163it cu elemente autohtone \u015fi exotice au ie\u015fit 3 sosuri\u201d, poveste\u015fte Adrian \u015etef\u0103nescu. Printre cele 30 de soiuri de sucit min\u0163ile \u015fi papilele gustative, se num\u0103r\u0103 Trinidad Scorpion, Habanero, Jalapeno, Scorpion, Fatali, Thai, Aji, Big Black Mamba \u015fi Carolina Reaper. \u00cen atelierul din inima Transilvaniei, ele prind via\u0163\u0103 sub numele Dip into Trouble (Jalapeno, Cayenne \u015fi Thai, \u00eempreun\u0103 cu ardei kapia verde, ceap\u0103, usturoi \u015fi suc natural de mere), The Exotic Affair (Trinidad, Scorpion Yellow \u015fi Habanero Orange, al\u0103turi de mango \u015fi ghimbir) \u015fi Scare the Bear (Carolina Reaper cu ardei kapia \u015fi suc de mere). Pre\u0163urile sunt cuprinse \u00eentre 30 \u015fi 40 de lei bucata, \u00een func\u0163ie de tip \u015fi de cantitate. \u00cen Onza Flavours, numele pe care l-a c\u0103p\u0103tat businessul s\u0103u, pe Adrian \u015etef\u0103nescu l-au ajutat foarte mult experien\u0163a \u00een v\u00e2nz\u0103ri pe care a dob\u00e2ndit-o \u00een timp, dar \u015fi studiile urmate la Facultatea de Management Financiar. Evident, pasiunea pentru \u201epicanterii\u201d a avut \u015fi ea un cuv\u00e2nt de spus. \u201eInvesti\u0163ia ini\u0163ial\u0103 a fost de aproximativ 5.000 de euro. Profitul \u015fi cifra de afaceri, \u00een momentul de fa\u0163\u0103, nu sunt relevante \u015fi asta pentru c\u0103 businessul a fost lansat \u00een luna decembrie 2020. Ce putem spune este c\u0103 \u00eenceputul a fost foarte promi\u0163\u0103tor \u015fi \u00eembucur\u0103tor. Suntem mul\u0163umi\u0163i de rezultate \u015fi de impactul avut.\u201d<\/p>\n<p>\nClien\u0163ii Onza Flavours sunt diver\u015fi, \u00eencep\u00e2nd de la persoane casnice \u015fi ajung\u00e2nd p\u00e2n\u0103 la oameni de specialitate, chefi \u015fi personalul din restaurante. Sosurile picante Onza Flavours sunt produse la Sighi\u015foara, iar v\u00e2nzarea lor momentan se face \u00een mediul online. \u00cen perioada urm\u0103toare \u00eens\u0103, antreprenorul vrea s\u0103 duc\u0103 brandul \u015fi \u00een c\u00e2teva puncte de v\u00e2nzare fixe. \u201e\u00cen acest an, ne-am propus multe lucruri \u015fi suntem aproape siguri c\u0103 le vom atinge pe toate \u00eencetul cu \u00eencetul. Ne dorim bine\u00een\u0163eles s\u0103 ajungem la c\u00e2t mai mul\u0163i oameni, ne dorim ca tot mai mul\u0163i oameni s\u0103 guste din nebuniile astea de sosuri. Totodat\u0103 ne dorim ca anul acesta s\u0103 venim cu produse noi pentru to\u0163i iubitorii de picant. Momentan suntem \u00een curs de semnare a unor contracte cu b\u0103c\u0103nii, unde produsele noastre vor fi prezente.\u201d<\/p>\n<p>\nPe lista de \u201eto-do\u201d a Onza Flavours \u00een 2021 se mai reg\u0103se\u015fte \u015fi deschiderea unui punct de procesare cu ajutorul acces\u0103rii de fonduri europene. \u00cen plus, antreprenorul are \u00een vedere organizarea, \u00een luna august, a primului festival de tip street food \u00een Cetatea Sighi\u015foara. Atunci \u015fi acolo ar urma s\u0103 aib\u0103 loc \u015fi un concurs mai aparte: o competi\u0163ie de m\u00e2ncat ardei iu\u0163i. Totul depinde \u00eens\u0103 de contextul economic \u015fi sanitar \u00een care se va afla Rom\u00e2nia \u00een urm\u0103toarele luni, anul trecut nefiind unul fericit din aceste puncte de vedere. \u201eBusinessul nostru a fost lansat la finalul anului 2020, \u00een luna decembrie, \u00een plin\u0103 pandemie, a\u015fadar nu putem vorbi despre un an \u00eentreg (de activitate \u2013 n. red.). Ce putem s\u0103 spunem este c\u0103 pandemia pentru noi a fost o oportunitate. Totul se \u00eent\u00e2mpl\u0103 \u00een online acum, ne doream o schimbare, a\u015fa a ap\u0103rut shopul nostru online unde comercializ\u0103m sosurile noastre picante \u00abcu personalitate\u00bb, cum ne place s\u0103 le numim.\u201d<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/1\/onza-flavours-11.jpg?height=427&amp;width=620\" style=\"width: 620px;height: 427px\" \/><\/p>\n<p>\n<strong>Pre\u0163urile sunt cuprinse \u00eentre 30 \u015fi 40 de lei bucata, \u00een func\u0163ie de tip \u015fi de cantitate.<\/strong><\/p>\n<hr \/>\n<hr \/>\n<p style=\"text-align: center\">\n&nbsp;<\/p>\n<p style=\"text-align: center\">\n<span style=\"font-size:14px\"><strong>Cinci idei de afaceri de la zero<\/strong><\/span><\/p>\n<p>\n<strong>Izvorul ideilor de business nu seac\u0103 niciodat\u0103, iar asta o demonstreaz\u0103 at\u00e2t noile, c\u00e2t \u015fi vechile genera\u0163ii de antreprenori. Ziarul Financiar a pornit \u00een c\u0103utare de idei proaspete de afaceri, \u00eentr-un proiect sus\u0163inut de Banca Transilvania, menit s\u0103 pun\u0103 \u00een lumin\u0103 spiritul antreprenorial al Rom\u00e2niei de ast\u0103zi. G\u0103si\u0163i mai jos o selec\u0163ie de businessuri pornite de la zero \u015fi mai multe proiecte similare pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">www.zf.ro\/afaceri-de-la-zero<\/a>.<\/strong><\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/7\/valea-celor-doisprezece.jpg?height=620&amp;width=620\" style=\"width: 620px;height: 620px;margin-top: 10px;margin-bottom: 10px\" \/><\/p>\n<p>\n<strong>Valea celor Doisprezece \u2013 sat de vacan\u0163\u0103 (jud. Neam\u0163)<\/strong><\/p>\n<p>\nFondatori: Mihaela \u015fi Ionu\u0163 Buta<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 500.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: jud. Neam\u0163<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/3\/florile-cezarei.jpg?height=704&amp;width=620\" style=\"width: 620px;height: 704px\" \/><\/p>\n<p>\n<strong>Florile Cezarei \u2013 atelier de aranjamente florale (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatoare: Cezara Negoescu<\/p>\n<p>\nCifr\u0103 de afaceri estimat\u0103 pentru 2021: 120.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/2\/artisan-gourmet.jpg?height=583&amp;width=620\" style=\"width: 620px;height: 583px\" \/><\/p>\n<p>\n<strong>Artisan Gourmet \u2013 brand de preparate din carne f\u0103r\u0103 aditivi (Buftea)<\/strong><\/p>\n<p>\nFondator: Titi Aur<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 1 mil. euro<\/p>\n<p>\nPrezen\u0163\u0103: online \u015fi dou\u0103 carmangerii \u00een Bucure\u015fti<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/5\/magicake.jpg?height=827&amp;width=620\" style=\"width: 620px;height: 827px\" \/><\/p>\n<p>\n<strong>MagiCake \u2013 atelier de torturi (Bucure\u015fti)<\/strong><\/p>\n<p>\nFondatoare: Oana \u0162epelin<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: 20.000 de euro<\/p>\n<p>\nPrezen\u0163\u0103: zona Timpuri Noi din Capital\u0103<\/p>\n<hr \/>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/4\/gomboclub.jpg?height=827&amp;width=620\" style=\"width: 620px;height: 827px\" \/><\/p>\n<p>\n<strong>GomboClub \u2013 activit\u0103\u0163i educative pentru copii (Cluj-Napoca)<\/strong><\/p>\n<p>\nFondatoare: Iulia Nabulssi \u015fi Alina Arvinte<\/p>\n<p>\nInvesti\u0163ie ini\u0163ial\u0103: c\u00e2teva sute de lei<\/p>\n<p>\nPrezen\u0163\u0103: online<\/p>\n<hr \/>\n<p>\n<a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/20008180\/8\/zf-bt-afaceri-de-la-zero-8.jpg?height=192&amp;width=620\" style=\"width: 620px;height: 192px;margin-top: 10px;margin-bottom: 10px\" \/><\/a><\/p>\n<div>\n<p>\n<strong>ZF \u015fi Banca Transilvania au lansat PROIECTUL AFACERI DE LA ZERO, o platform\u0103 dedicat\u0103 micilor antreprenori, firmelor care au creat peste 1,7 milioane de locuri de munc\u0103. <\/strong>Fiecare afacere de la zero este o poveste despre ambi\u0163ie, curaj \u015fi determinare. Pove\u015ftile micilor antreprenori vor fi publicate \u00een ZF \u015fi pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">zf.ro\/afaceri-de-la-zero<\/a>.<br \/>\n\u00cen Rom\u00e2nia sunt peste 500.000 de micro\u00eentreprinderi \u015fi firme mici, unde lucreaz\u0103 1,7 milioane de salaria\u0163i, companii cu afaceri anuale de 70-80 mld. euro.<\/p>\n<\/div>\n<p>\n<strong>Intra\u0163i pe platforma <a href=\"https:\/\/www.zf.ro\/afaceri-de-la-zero\">www.zf.ro\/afaceri-de-la-zero<\/a> \u015fi descoperi\u0163i universul de companii create de micii antreprenori.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen Sighi\u015foara, \u00eentr-un atelier special amenajat, trei sortimente de sosuri de ardei iu\u0163i condimenteaz\u0103 fiecare zi de business din via\u0163a lui Adrian \u015etef\u0103nescu. Cocheta cu ideea de a pune pe pia\u0163\u0103 un astfel de produs \u00eenc\u0103 din 2016, dar a avut nevoie de timp \u015fi practic\u0103 p\u00e2n\u0103 c\u00e2nd a g\u0103sit formula perfect\u0103. Pe atunci (\u00een [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211,512],"tags":[48503,6185,255,401,254,7179,11597,26564,29276,48502],"class_list":["post-192887","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","category-revista-bm","tag-adrian-stefanescu","tag-afaceri-de-la-zero","tag-antreprenori","tag-antreprenoriat","tag-atelier","tag-brand","tag-mancare","tag-nevoie","tag-sighisoara","tag-sosuri-de-ardei-iuti"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/192887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=192887"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/192887\/revisions"}],"predecessor-version":[{"id":192891,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/192887\/revisions\/192891"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=192887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=192887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=192887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}